YourMembership
FEBRUARY 27, 2014
In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. Please take a moment and download this case study.
Thanks For Playing
JULY 19, 2012
If youre familiar with Sernovitz, either from Damn, I Wish Id Thought of That or his WOM newsletter, the book is not going to be revolutionary. I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. WOM is simple but not easy.
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Slice-Works
SEPTEMBER 18, 2014
We started our blog in late 2000, as a way to step up our engagement in social media and validate the credibility of our claim as top-tier branding and marketing strategists and creatives. In the weeks following the interview we will feature a blog post ty the interviewee on SliceWorks blog and in our newsletter.
SCD Group
JANUARY 23, 2014
The ad features “the little room over the pizza place at 315 Chestnut Street,” where TripAdvisor began in 2000, the “modest first-floor bedroom in Tallinn, Estonia,” where Skype was started in 2003 and the “second floor above the strip mall at Roble and El Camino,” where Shutterfly began in 1999. (I love the specificity of room No.
Achieve
NOVEMBER 17, 2014
It’s fair to wonder why everyone is so enamored with Millennials – individuals born between 1980 and 2000. Are you creating space for people to connect emotionally with your cause outside of traditional newsletters and year-end mailings? The nonprofit sector’s fascination with Millennials.
Membership Marketing
JANUARY 19, 2010
Last year, I wrote an article for the Avectra Academy newsletter. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). Publications. Tuesday, January 19, 2010. Take a look and feel free to post your thoughts here.
Mizz Information
DECEMBER 14, 2011
A circa 2000 online discussion board. No newsletter. What the hell, I figured--it was an interesting concept, and for $30 I thought Id give it a try and see how great the "hot deals" and "incredible opportunities" were, not to mention "beta testing opportunities." I paid up and.crickets. A few emails.and by few I mean really few.
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