.orgSource

APRIL 17, 2023

According to a study from Goldman Sachs, “Generative AI tools could impact 300 million full-time jobs worldwide, which could lead to a significant disruption in the job market.” In 2002, the Partnership for 21st Century Skills identified a set of qualities they consider most important for learning in the digital era.

Communications 88

Communications Team Proposal Analysis 88

SCD Group

JUNE 15, 2015

Kids Skate Free represents a great example of a locally-initiated, association-managed cause marketing campaign that benefits a struggling industry. It demonstrates how associations can use cause marketing to enhance their members while benefitting a cause. While nationally-coordinated, all cause marketing is locally implemented.

Association Management 40

Association Management Memphis Marketing Recruiting 40

Optimist Consulting

JANUARY 31, 2013

To help inspire your entry Olivia Chute from Chaz Brooks Communications , a PR agency has agreed to kindly shares their 5 tops tips for industry award entry. Entering and winning awards can be a powerful marketing tool. Research which awards will make the biggest impact in the eyes of your stakeholders and meet your marketing aims.

Press Release 100

Press Release Case Study Video Marketing 100

Association Adviser

JULY 15, 2014

One of the obvious advantages of online communication is the ability to get multiple perspectives on a topic and voice your opinion from time to time. There is one thing that all of these communications have in common. So, what’s your favorite way to communicate with your members? Dana Plotke, Naylor. Conclusion.

Communications 60

Communications Newsletter Social Media Examples 60

Association Adviser

MARCH 18, 2014

There has been so much talk about Big Data and analytics lately, but sometimes you just need to ask your audience or target market a quick question that can be easily answered and shared in real-time. As many of you know, Naylor conducts a comprehensive annual Association Communications Benchmarking Report for the association community.

Communications 60

Communications Technology Tools Marketing 60

Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” What surprised us most in 2013?

Social Media 60

Social Media Sample New York City Revenue 60

Velvet Chainsaw

MARCH 20, 2012

Malcolm Gladwell first described The Law of the Few in his 2002 book The Tipping Point. Much of the marketing for the past several years has focused on finding and winning over influencers who then spread the message to their followers. The Keller Fay Group has conducted several studies on how people communicate.

Marketing 40

Marketing Content Organization Communications 40