Aaron Wolowiec

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Event Garde Celebrates 10 Years of Client Success

Aaron Wolowiec

In December 2011, with the goal of planning large association conferences for multiple concurrent clients, I launched Event Garde. In honor of these 10 years, we looked under the hood at just a few of the numbers to help illuminate just how far we’ve come and the mark we’ve left on the association industry (so far).

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The communications struggle continues

Aaron Wolowiec

Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively.

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The communications struggle continues

Aaron Wolowiec

Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively.

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5 places online you’ll find Event Garde this week

Aaron Wolowiec

On the Just Zubris Weblog, a 2011 post I wrote ( What’s your “defining statement”? ) Included in this piece are no-cost, high-impact ideas for collaborating with a convention and visitors bureau in your next host city. And if that’s not enough, read it for the TripTik reference. Defining statements.

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Call for Presentations: Dead or Alive?

Aaron Wolowiec

According to a study conducted by Event Garde in collaboration with the Michigan Society of Association Executives (MSAE) in 2012, when asked how many months before their 2011 major meeting associations closed their call for presentations, a majority of respondents (54%) indicated they did not issue one for this meeting. Just the Facts.

Michigan 100
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Celebrating two years

Aaron Wolowiec

8, 2011, Grand Rapids-based Event Garde was born. Two years ago, Aaron Wolowiec had a vision. Strategic planning. Instructional design. Meeting management. They were all in his wheelhouse. But it was time for something new. And so, on Dec. Wolowiec, a wordsmith at heart, chose the name carefully thanks to a little help from The Image Shoppe.

Michigan 100
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Achieve more: The art of collaboration

Aaron Wolowiec

I was fortunate enough in 2011 to attend ASAE’s Invitational Forum on Leadership and Management. A few years ago, the Michigan Society of Association Executives (MSAE) introduced a new award recognizing innovative collaboration. This annual recognition continues to spotlight and reward collaboration both as a process and as product.

Michigan 100