Principled Innovation

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Six serious ideas for 2013

Principled Innovation

2013 is the year when association leaders will need to get serious about transformation. These are high impact ideas for association leaders who are serious about taking their organizations to the next level. So as the year begins in earnest, I want to share six ideas on which I will focus my attention over the next 12 months.

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Jeff De Cagna to deliver keynote at CESSE 2013 Annual Meeting

Principled Innovation

Jeff De Cagna , chief strategist and founder of Principled Innovation, has been selected as the opening keynote speaker for the Council of Engineering and Scientific Society Executives (CESSE) 2013 Annual Meeting. Mr. Keane is the overall volunteer organizer for CESSE 2013. I’m really looking forward to it!”

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Jeff De Cagna elected chair of RedRover Board of Directors

Principled Innovation

Jeff will begin his two-year term in January 2013. They perform the organization’s most important work: helping defenseless animals across the country who need our kindness and love everyday. RedRover is a national organization that focuses on bringing animals out of crisis and strengthening the bond between people and animals.

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Empathy, new value creation and the stakeholders of the future

Principled Innovation

In early January, I wrote a post on six serious ideas for 2013 that included the concept of SED, which is short for serendipity, empathy and discovery. For association leaders committed to building their organizations to thrive in the years ahead, empathy is anything but a threat.

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Overcoming the association value gap: part I

Principled Innovation

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. IMPORTANT NOTE: Google Reader will be shut down on July 1, 2013, making this an opportune moment to subscribe to the Principled Innovation Blog via email. Even in 2013, association business models based on membership rely heavily on dues revenue.

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How Technology is Transforming Strategy

Principled Innovation

I find it remarkable that it is February 2013, and I am still reading magazine articles advising associations to create strategic plans every five or six years, and encouraging leaders to review those plans just once a year. This post originally appeared last Wednesday on the ResultsDirect AssociationCentric Blog.

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Overcoming the association value gap: part II

Principled Innovation

This post originally appeared on the Associations Now Leadership Blog on March 28, 2013. It is an invention designed to create artificial predictability and a sense of security for risk-averse organizations. You can read Part I here. The problem for associations is that the member market does not really exist.