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Music City, Our Thought Leadership Team, and a Memorable 2014

YourMembership

In 2014 the emphasis turned to video and webinars. We covered topics ranging from online communities, the 2014 job market, gamification and Gen Y, and a try before you buy membership model, just to name a few. Looking Forward 2014: Critical Factors for Associations and their Members Today and Beyond with Dean West, FASAE.

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How to Convince Employers to Pay for Professional Development

WBT Systems

According to the 2014 Employee Job Satisfaction and Engagement survey of the Society for Human Resource Management, 40 percent of employees rated job-specific training as “very important” to their satisfaction, and 36 percent rated professional development the same way. Employers with this mindset have it backwards.

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5-Step Guide to Calculating Your Member Retention Rate

Higher Logic

How to Calculate Your Member Retention Rate. Tip : If you're calculating your current retention rate, it might be as easy as determining how many members you currently have. Step #3: Check How Many Members You Recruited. Better retention means better ROI from your initial recruitment effort. src="[link].

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Associations 101

Spark Consulting

This Friday, we’ll be kicking off the 2014 Associations 101 #10in20 webinar series with a presentation by Rob Barnes on organizational culture. Register now and learn how to kickstart your organizational culture in 2014! Same great format (10 tips in 20 minutes), but lots of new content and speakers!

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Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. If you don’t know how to dream, you’re dead.”. As we were thinking about a way to engage for donations, we started with the consumer insight that people are really interested in how coaches recruit. Don’t ever give up,” and “Be a dreamer.

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Survey: Charitable Groups Losing More Donors Than They Recruit

Associations Now

Between 2013 and 2014, charities gained $3.611 billion in gifts from new, current, or previously lapsed donors. “Donors are remarkably inconsistent in their giving, whether it’s because they lost interest in a cause, were giving because a friend or family member asked them, or did not like how the charity was treating them.

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Why Do People Volunteer for Professional Associations and Trade Groups?

Higher Logic

of the US population volunteered in 2014. How many people volunteered at your association? Budgets rarely cover everything we want to do and recruiting volunteers is one way your association can meet more of its goals. If you recruit a volunteer and they wait all morning for a project, they probably won’t return.