Aaron Wolowiec

DECEMBER 9, 2014

Just as we all start trying to lose those holiday pounds, it looks like 2015 is going to be a fun year for food and drinks. Out-of-the-box – and off-the-plate thinking – will define 2015, according to a new e-book by socialtables, which produces cloud-based software for the hospitality industry. “The Drinks served in mason jars.

Sample 100

Sample Conference Software Course 100

Aaron Wolowiec

JANUARY 20, 2015

Just this week my chiropractor reminded me that 2015 is about 1/12 over. As always, I spent some down time over the holidays contemplating my 2015 resolutions. For me, the power of intentionally setting goals (both big and small) to advance the success of an individual, team and organization should not be underestimated.

Analysis 100

Analysis Project Team Education 100

Aaron Wolowiec

OCTOBER 18, 2016

Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. At the same time, nearly 80 percent of associations said their members ignore their communications – up from 59 percent in 2015. Without communication, both internally and externally, there’s no content, no strategy. That goes for businesses, too.

Communications 100

Communications Survey Social Media Revenue 100

Aaron Wolowiec

AUGUST 20, 2013

In 2015, the American Society of Association Executives will host its annual meeting Aug. ASAE sees the 2015 meeting as an opportunity for us to raise awareness about how the city has improved and educate our members and exhibitors about all the opportunities the city has to offer,” he said. 8-11 at Detroit’s Cobo Center.

Detroit 100

Detroit Metro Michigan Atlanta 100

Aaron Wolowiec

JULY 12, 2016

The largest individual member organizations (those with more than 20,000 members) were the most likely to see increased growth. In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. For most associations, membership renewal rates didn’t change this year.

Certificate 140

Certificate Recruiting Recruitment Social Media 140

Aaron Wolowiec

AUGUST 10, 2015

Membership retention saw the largest year-to-year increase, offered by 47 percent of association marketing departments in 2014 compared to 62 percent in 2015. Associations are embracing marketing analytics more closely, with the percentage reporting no usage of analytics dropping from 13 percent in 2014 to 9 percent in 2015.

Report 100

Report Marketing Detroit Social Media 100

Aaron Wolowiec

JULY 12, 2016

The largest individual member organizations (those with more than 20,000 members) were the most likely to see increased growth. In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. For most associations, membership renewal rates didn’t change this year.

Certificate 100

Certificate Recruiting Recruitment Social Media 100

Aaron Wolowiec

DECEMBER 22, 2015

As you probably gathered from our recap of 2015 , it’s been a pretty awesome year for Event Garde! With 3,000 votes received for 2015, last year’s Best of Michigan Awards final voter tally set a record, so let’s do it again! And it shows. We’d love your support, and ask that you vote for us! Click here to vote.

Michigan 100

Michigan Metro Detroit Atlanta 100

Aaron Wolowiec

JANUARY 12, 2016

As further evidence, according to Associations Trends’ TRENDS 2015 Report , about two-thirds of survey respondents receive less than half their revenue from dues. “For many members, certification has greater perceived value and affords a significant career edge that mere membership can’t provide.

Certificate 100

Certificate Revenue System millennials 100

Aaron Wolowiec

JANUARY 19, 2016

So it’s not really a surprise that associations continue to struggle with effective communication, according to Naylor’s 2015 communication benchmarking study. According to its survey, in 2015 respondents chose best practices and how-tos as the most important topics. Communication is everywhere. But let’s face it.

Communications 100

Communications Social Media Newsletter Video 100

Aaron Wolowiec

JUNE 9, 2015

But thanks to periods of economic stability, for the first time in a decade, these always-on-go folks will have time to take a breath and think strategically, according to Meeting Professionals International’s Meetings Outlook, 2015 Spring Edition. Does your organization have a strategic plan? What do you think? Let us know.

Denver 100

Denver Georgia Survey Report 100

Aaron Wolowiec

MARCH 31, 2015

In fact, 70 percent of the organizations reported two to 10 vacancies in their organizations. And, with demand exceeding supply, salaries are on the rise. As for hiring priorities, fundraising and membership tied at No. 1, with marketing and communications taking the No. 2 slot, followed by technology. “In

Marketing 100

Marketing Leadership Technology Report 100

Aaron Wolowiec

FEBRUARY 3, 2015

So what does this mean for your organization as it plans events for 2015? All the more reason for your organization to take another look at the ROI of its events. “The year’s performance broke several records thanks to continued strong demand.”. It looks like your guests could be paying more.

San Francisco 100

San Francisco Miami Denver Atlanta 100

Aaron Wolowiec

FEBRUARY 9, 2016

In fact, the percentage of LMS users increased from 51 percent in 2013 to 60 percent in 2015. Chief Learning Officer – About 40 percent of respondents said someone within their organization holds a title that incorporates the word “learning.”. Learning Management Systems – A LMS is the second most popular technology platform.

Learning Management System 100

Learning Management System Class Social Media LMS 100

Aaron Wolowiec

DECEMBER 3, 2014

Was the content well organized? Now think about the education sessions your organization offers. 26, 2015, I’ll be further exploring what this means to associations in a webinar I’m developing for the Michigan Society of Association Executives. ” I’ll also help define what’s in it for your organization.

Michigan 100

Michigan Dallas Chicago Content 100

Aaron Wolowiec

JULY 14, 2015

Unpaid internships in the not-for-profit sector reflect the fiscal realities and limitations for organizations in that sector and are acknowledged accordingly in current Department of Labor guidelines and enforcement practices. So it’s important to consider how your organization could enhance interns’ educational experiences.

millennials 100

millennials Philadelphia Guidelines Education 100

Aaron Wolowiec

JULY 13, 2015

Unpaid internships in the not-for-profit sector reflect the fiscal realities and limitations for organizations in that sector and are acknowledged accordingly in current Department of Labor guidelines and enforcement practices. So it’s important to consider how your organization could enhance interns’ educational experiences.

millennials 100

millennials Philadelphia Guidelines Education 100

Aaron Wolowiec

JUNE 23, 2015

In 2015, customers are looking for more than a transaction; they’re looking for custom solutions that can be constructed only through authentic relationships of the type, duration and intensity they—not you—want. The key is to figure out how your association, better than other organizations, can truly engage members and potential members.

Products 100

Products Innovation Revenue Member Engagement 100

Aaron Wolowiec

FEBRUARY 4, 2014

Scanning my current commitments, I now serve on the editorial advisory board for Michigan Meetings + Events magazine, I’m a subject matter expert and facilitator for MSAE , I’m the luminaria chair for the East Lansing Relay for Life and I’ve recently been appointed to the ASAE 2014-2015 Professional Development Section Council.

Michigan 100

Michigan Committee Course Association Management 100

Aaron Wolowiec

APRIL 28, 2015

The global organization recently released its Top 10 Conference Food and Beverage Trends for 2015 , and healthy tops the list. According to a new list by International Association of Conference Centres , such palate-pleasing spreads will soon be the norm.

Conference 100

Conference Team Education Products 100

Aaron Wolowiec

DECEMBER 23, 2014

More research is to come in 2015.) The big organizations don’t have this figured out any better than anybody else. Case studies from the big guns can have some meaningful lessons to deliver, but ultimately the approach that works is going to be the product of what you’ve learned from what you’ve observed in your own organization.

Leadership 100

Leadership Social Media Case Study Revenue 100

Aaron Wolowiec

NOVEMBER 4, 2014

I hope this helps spark some ideas of how you might tweak the process within your own organization to ensure the “right” content at your next event. So what process are you adopting in 2015: a call for presentations, curation, crowdsourcing or some combination of the three? visuals, handouts, activities). Response 2.

Michigan 100

Michigan Committee Survey Content 100

Aaron Wolowiec

OCTOBER 1, 2013

Case in point, the “Super Bowl of Conferences” will be held here in 2015. To remain relevant, organizations must elevate the quality and sophistication of their programs, build the reputation of their signature events and improve their bottom lines. Generally, I think visitors are surprised by everything the city has to offer.

Education 100

Education Detroit Strategy Michigan 100

Aaron Wolowiec

DECEMBER 16, 2014

It is a function that must pervade the entire organization, guided by strong leadership that collaborates effectively with everyone, from the board and below.”. Is marketing part of the plan for 2015? But the only two analytics most associations employ according to the study: click through and open rates. So what do you think?

Marketing 100

Marketing Social Media Content Report 100