A Step-by-Step Schedule to Keep New Members Engaged. With new-member onboarding, time spent now is time (and money) saved down the line. This 12-month, step-by-step new-member onboarding schedule will help you increase efficiency and improve retention. Get the schedule now.

As the learning industry matures, one question comes up time and time again in our conversations with customers about their learning programs: “How do we measure the business impact of extended enterprise learning initiatives?”. With our experience across multiple learning segments, from professional training and customer education to partner enablement and more, we’ve isolated three key pillars that describe the value of customer learning alongside real-world examples.

Grab the guide for association pros, “Before, During, & After: The How-To Guide to Successful Event Promotions.” It has practical (and budget-friendly!) tips to help maximize your association’s event registrations and increase attendance. It includes event promotion tips for: Planning & Goal Setting. Messaging & Promotional Tactics. Post-Event Marketing.

When a new member joins your association, don't just fire off a quick email to them and move on to the next thing on your to-do list. Don't miss this one-time opportunity to capture your new member's attention. Read The Power of the Welcome Email and learn: How to reinforce a new member's decision to join your association. The importance of an email subject line.

Can Associations Get Young Professionals to Engage? The answer is yes. In a recent association survey, GrowthZone AMS asked respondents what they think is the next major trend for the association industry. One of the top 3 most predicted trends was "increased pressure to recruit young professionals." Their 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining these members.

Today’s business communities are facing a period of transition to become digital first, which increases the need for people to feel belonging. Implementing the 5 Pillars of Community is a key component to organizational growth.

The biggest question that many Associations have when it comes to email marketing is, “what are the best practices I should adopt?” This whitepaper is written from 21 years of email experience on the client, agency, and vendor side of email.

DON’T TALK TO YOUR BOARD UNTIL YOU READ THIS. Looking to get your board “on board” with better association-specific software ? Use this blueprint to craft a presentation that justifies the investment to your board. By using these techniques, you’ll help the board understand the large-scale benefits of new technology and recognize the value of intangible or indirect benefits of better association software.

You don’t need to be a technology expert to improve your association's website. New site? Old site? It doesn’t matter; GrowthZone’s “how-to” guide walks through simple ways for “non-techy” people to improve a single web page or update their entire website. The step-by-step guide includes tips for: Increased web traffic. Optimized footers. Impactful SEO.

When it comes to credit card processing for associations, there are many factors to consider. Check GrowthZone’s ‘apples-to-apples’ comparison guide, “How to Select an Association Credit Card Processor.” It includes tips and checklists to ensure your association is getting the whole picture when it comes to the “small print.”. This easy-to-understand guide clarifies: The roles of the various players in a transaction.

Warning: mentioning a new association management system (AMS) implementation may cause your co-workers to panic. That’s understandable. Many people are afraid of change. Luckily, you know fear is not a reason to ignore legitimate business needs. Discover counterarguments designed to help your colleagues understand that no change may be the most frightening option of all.

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic, Why Join an Association , and start using it as your go-to recruitment and retention tool. Post it on your website. Implement it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read. AND they work!

Is your association management system (AMS) evolving at the same pace as your business? Does your current technology enable or inhibit your organization’s success? Does your AMS help staff to serve constituents intelligently and profitably? If not, are you staying in the relationship because, as the old saying goes, breaking up is hard to do? We understand.

Marketing automation. You’ve probably heard of it, but maybe you’re not sure if your association can benefit from it. (Spoiler alert: It can.). This informative new guide is THE resource on the topic of marketing automation for associations. The guide explains what marketing automation is, and: Why associations use it. Where associations use it. How it’s like email marketing on steroids.

Today’s successful associations are fast-moving and well-informed. And to help them keep up with the growing demands and expectations of their members, they need an Association Management System (AMS) they can count on. However, even the most forward-thinking executives question what combination of features and functionality should be prioritized when choosing a new AMS.

The Software Buyer's Checklist for Associations. Spending too much time managing the day-to-day operations of your association? Maybe it's time to look for a better way. Not sure where to start? Download a FREE copy of the Association Management Software Buyer's Checklist now. It's got everything you need to make an informed purchasing decision, including what criteria to look for in a new AMS, and a checklist of all the questions you need to ask when you're comparing platforms.

The Customer Education Maturity Model was developed from an extensive study of the industry, including interviews with leaders in the customer learning space. It delivers a comprehensive guide to moving the needle on your customer learning program. You’ll learn: The roadmap for how superior customer learning programs grow. The common stages – and barriers – of program development.

How does your customer education program stack up against industry leaders? Find out in this short Customer Education Maturity Model Self-Assessment checklist which will help you determine which of the 5 maturity stages your program is in today: Step 1: Train Your Customers. Step 2: Build Foundation for Scale. Step 3: Personalize Learning. Step 4: Expand Business Impact.