Remove engagement

Aaron Wolowiec

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Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

America 199
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Is your association a global guru in the making?

Aaron Wolowiec

associations’ global strategies and international engagement. associations’ business activities with countries outside North America. The study also found those associations that successfully engage worldwide have higher membership growth and more non-dues revenue than those that don’t.

America 100
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Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

America 100
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The public is listening and associations are spending

Aaron Wolowiec

Whereas lobbying engages policy makers, public relations engages a public platform devoid of class, gender, race and socioeconomic divisions. For starters, check out Public Relations Society of America , which includes a directory of PR firms and service providers. So why the shift to public relations? That’s where PR can help.

America 100
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Association membership is on the rise

Aaron Wolowiec

And then, there’s my Public Relations Society of America membership, which provides professional development, networking opportunities and member-only must-haves for public relations junkies like me. To improve member engagement, 65 percent of associations have made changes to their websites. Simply put: Membership has its perks.

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Can associations keep pace in the tech race?

Aaron Wolowiec

According to Fara Francis, chief information officer of The Associated General Contractors of America, association leadership now welcomes IT to sit at the table to participate in identifying the organization’s business strategy and goals. No other tech development came close.