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Create a Successful Member Loyalty Program

Associations Now

The major benefit for associations is retention,” said Le, who currently serves as membership director at the Linguistic Society of America. “A The association also promoted the program through social media platforms and in its member newsletter. A loyalty program was our solution to encourage continuity in membership.”

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Ideas for Reframing Your Community’s Awesome Content

Higher Logic

Here are a few possibilities: Newsletters. You probably already put out a newsletter covering the latest happenings at your organization, things coming down the pipeline, and other hot items. Social Media. Not sure where to start? Blog posts (top tips, AMA wrap-ups). Infographics.

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Association Brain Food Weekly: 6.25.21

Reid All About it

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Would you like to subscribe to this newsletter? Chapter benchmarking data. Online learning. Host: Eventsforce.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Associations are ideally positioned to fill that need in a way that social media and other online activities cannot. A social media following doesn’t guarantee that exclusive pedigree.

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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter.

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Benchmark Report: Association Communications Struggle to Keep Up

Associations Now

For its 2019 Association Communications Benchmarking Report [registration], Naylor got surveys from more than 400 senior leaders representing small, medium, and large organizations in North America. Reflecting this, the level of social media communications declined year over year for the first time since the survey began in 2011.).

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5 Ways to Beat Association Burnout

MemberClicks

This feeling of burnout is at an all-time-high in America, with upwards of 50% of people reporting that they experience burnout since 2019. You probably spend all of your time (free time included) thinking about what needs to get done – the emails you need to send, the newsletter you need to draft, the event you need to plan, etc.

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