.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. That’s the beauty of thought leadership.

Leadership 88

Leadership Social Media Case Study Industry 88

EventMobi: Association Events

AUGUST 11, 2023

Exclusive spaces can help you build an online community—which is one of the top association member engagement strategies ! Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. Members-only spaces. Member benefit page. Sponsor placements.

Examples 130

Examples Directory Software Video 130

Reid All About it

JANUARY 15, 2021

Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization. Hear about the results of Looking Forward TM 2021, a global environmental scan of the association sector and the implications of the data on association strategy. From Systems of Record to Systems of Action.

Las Vegas 359

Las Vegas Innovation Communications Education 359

WBT Systems

JULY 31, 2018

Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” A targeted newsletter and streaming video series helps them build rapport with prospects. Millennials are putting membership off—a big loss for them and for associations.

millennials 150

millennials Resources North Carolina Certificate 150

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Your association publications are the stars of your member communications strategy.

Newsletter 64

Newsletter Communications Press Release Social Media 64

Association Adviser

JANUARY 20, 2014

Associated General Contractors of America Annual Convention. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Meet with publisher Mark Migliore. March 3-6, 2014. Best of the Web'

Directory 60

Directory Texas America Newsletter 60

Achieve

AUGUST 18, 2023

Increasing donor engagement is also a common goal, and a solid marketing strategy can encourage more supporters to get involved with your organization—through participation in your live auction and beyond. You can then use this information to create an even stronger marketing strategy for your organization’s next event.

Marketing 52

Marketing Video Social Media Revenue 52

Associations Now

JULY 20, 2017

And since “earned” media coverage is still the best kind of coverage—even with native advertising on the rise—I chatted with Laura Kane, chief communications officer at the Public Relations Society of America, about six tips associations can use to ensure their press releases get media traction. Keep it short and pointed.

Press Release 97

Press Release Social Media millennials Tools 97

Associations Now

JUNE 21, 2017

That’s prompting some associations, including the National Business Officers Association, to think about an engagement strategy focused on recognizing retirees. Accurate member data and an effective engagement strategy can help associations to retain retirees well into their golden years. appeared first on Associations Now.

Committee 90

Committee Discount millennials America 90

GlowGlobally

FEBRUARY 2, 2011

global association strategy, regional planning and local infrastructure to grow your business. Legal Issues That Are Important To Any International Strategy. Legal Issues That Are Important To Any International Strategy. An article appeared recently in the ASAE Association Law and Policy section e-newsletter by Jefferson C.

Strategy 60

Strategy Certificate America Case Study 60

Associations Now

MARCH 15, 2017

What we’re seeing is that there are consistent methods for improving your entire membership strategy.”. In its second year, the survey gathered responses from 1,071 association leaders, both membership teams and CEOs from North America. Are you fine-tuning your renewal strategy? Pick up the phone. No surprises there.

Survey 81

Survey Newsletter America Report 81

Association Adviser

MARCH 18, 2014

What I Do Shapes America. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Stealth Creativity. Nancy Napier. The Idaho Statesman. Never Heard of Graymail? Corey Eridon. What Do I Do?

Idaho 60

Idaho Georgia Directory Texas 60

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. I’ve also started watching this PBS documentary series, Reconstruction: America After the Civil War written and presented by Henry Louis Gates Jr. It’s been hard to focus. Fri 6/5 at 12 p.m.

Innovation 273

Innovation Conference FAQ Industry 273

Association Adviser

AUGUST 7, 2017

The American Association of Port Authorities began the “America: Keep it Moving” campaign to help convince lawmakers that port infrastructure investments are not a want, but a desperate need. A campaign such as “America: Keep it Moving” is anything but “fake news.” Associated General Contractors of America.

America 66

America Social Media Press Release Education 66

Association Adviser

JANUARY 25, 2019

Here are some ideas to help you get to know your members and get their attention – and help your communications strategies become more streamlined and effective. A comparison of a “before” newsletter and “current” one shows that total opens nearly doubled, which equates to thousands more opening the enewsletter every week. Its effect?

Communications 63

Communications Social Media Newsletter Survey 63

Associations Now

AUGUST 11, 2014

Department of Agriculture [PDF], a whopping 98 percent of the mushrooms consumed in America are the common white-button-cap variety ( Agaricus bisporous ), found in salad bars, and the brown-capped criminis and portobellos. So how has the strategy worked out so far? According to a 2013 report by the U.S. Want a solution?

millennials 40

millennials America Cost Newsletter 40

YourMembership

MARCH 8, 2013

A few years ago when Bank of America Corp. Or to use your association as an extension of their companies when it comes to developing new strategy, their new leaders, the capabilities and strategic intelligence they need to get and retain customers? All this is the face of relevance today! 9) Unplugged: Got Social? Have a great weekend!

Social Media 150

Social Media millennials Recruiting Recruitment 150

High Context

MARCH 31, 2009

Thoughts On Strategy: Changing Web Strategy without a Redesign. Did you know that you can adjust and implement your web strategy without a complete web site redesign? You can download a white paper on these strategies here.) Compare your current strategies to your outcomes and audiences. It’s true!

Strategy 40

Strategy Report Social Media Boston 40

Associations Now

JULY 14, 2014

The grant winners, including their intended uses of Glass, are as follows: 3000 Miles to a Cure : This group devoted to finding a cure for brain cancer will use Glass to provide a unique first-person perspective of the group’s participation in the bicycle event Race Across America. Tweet of the Day. ht @ votenet ). Other Good Reads.

San Francisco 40

San Francisco Nashville Baltimore Newsletter 40

Associations Now

FEBRUARY 11, 2015

“Until a proven treatment that delays or cures Alzheimer’s disease is found, patients must use all available methods to stimulate brain activity and enhance cognition,” a representative from the California Central Chapter of the Alzheimer’s Association wrote in a newsletter article geared toward caregivers. “So

Atlanta 40

Atlanta Georgia Florida California 40

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). Michelle Brien is VP of Marketing & Product Strategy at WBT Systems and a member of.OrgCommunity.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Association Adviser

MARCH 19, 2013

As many of you know, associations were late to the NDR starting gate, and they continue to receive only 3 percent of all sponsorship dollars spent in North America. Newsletter advertising. Here’s a partial list of the more common NDR components: Annual sponsorships. Conference fees and sponsorships. Training fees and sponsorships.

Revenue 60

Revenue Newsletter America Cost 60

Associations Now

SEPTEMBER 19, 2013

Don’t discount the young when it comes to your fundraising efforts and strategy. Understanding how children learn about charity has important implications for the future of giving in America,” Una Osili, Ph.D., Understanding how children learn about charity has important implications for the future of giving in America.

Indiana 40

Indiana America Discount Newsletter 40

GlowGlobally

JULY 29, 2010

global association strategy, regional planning and local infrastructure to grow your business. The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. GrowGlobally.org. Membership.

Marketing 60

Marketing United States America Newsletter 60

Eric Lanke

JANUARY 30, 2012

In many cases those associations are extremely well-oiled machines, with tremendous capacities for doing functional things like plan conferences and publish newsletters, but few of them have built any capacity for understanding what the industries and professions they represent need to succeed and thrive in the future. ► 2011. (25).

Innovation 100

Innovation Newsletter Leadership Proposal 100

Associations Now

MARCH 13, 2014

Presenters at this year’s Great Ideas Conference shared several corporate campaigns and strategies that could provide lessons for associations. They all shared examples and lessons from for-profit content marketing strategies. I get weekly email newsletters from them,” van Hilst said. Take some lessons from the for-profit world.

Content 40

Content Marketing Massachusetts Video 40

Plexus Consulting

APRIL 18, 2015

See Neal Gabler’s article in The New York Times, “The World Still Watches America”) about overseas television stations that no longer carry American programs on prime time; even the most popular U.S. A regional development strategy The Association of Career Management Consulting Firms International (AOCFI), Washington, D.D.,

New York City 40

New York City America United States New York 40

Beth Kanter

MARCH 2, 2015

The workshop used design-thinking based on Luma methodology to help participants develop a communications strategy for measuring impact. The process took participants through an assessment of the problems facing them, collective brainstorming, and prototyping. Europe and Latin America. board/staff meetings) and externally (i.e.

San Francisco 28

San Francisco Guidelines Directory Communications 28

Spark Consulting

MARCH 6, 2014

Some of the best sources we found include: The Corporation for National and Community Service’s Volunteering America database , a federal government data gathering project that is continuously updated. The other strategy is to have the senior staff recommend their junior staff as volunteers. EE: They’re almost limitless.

millennials 150

millennials Certificate Project Committee 150

Association Adviser

MAY 27, 2018

Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. What does the team that manages this look like?

Video 60

Video Communications Social Media Newsletter 60

Association Analytics

JANUARY 5, 2023

4 Steps to Leveraging Your Association’s Virtual Event Data Guide – steps you can take to better leverage your virtual event data and help inform your event strategies. 5000 list in 2022 , which ranks the fastest-growing private companies in America, we’re excited to continue our growth in 2023. The Hoot: A2 Customer Newsletter.

Atlanta 320

Atlanta Nashville Newsletter Products 320

Reid All About it

APRIL 3, 2020

The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Find yours on the Feeding America website. Experiment. I completely agree. 1 CAE credit. Host: ASAE.

North Carolina 44

North Carolina Committee Montana Guidelines 44

GlowGlobally

JANUARY 31, 2014

With more associations starting to focus their efforts on global growth – or continuing to profit from on-going global expansion – and designing strategies that will help them achieve maximum market penetration, they come to realize they really need more knowledge of what their diverse professional communities need from them.

Member Engagement 60

Member Engagement Products America Marketing 60

Reid All About it

MARCH 13, 2020

Join a two-hour dive into the key challenges, crisis management strategies, and solutions needed for meetings and events. Learn how to adopt a new learning strategy that aligns with today’s learners. Presenter: Michael Wigent, Regional Operations Manager – Americas, Cisco. More info/register. Host: Matrix Group. 2 CMP credits.

DC 44

DC Washington Revenue Communications 44

AssociationChat

JUNE 28, 2020

This report contains data primarily from North America, India, the Middle East and Southeast Asia. We hope you can leverage this data to design strategies that add value to both you and your customers. Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! Lunchtime Pandemic Reading – 2020.03.27 (Source: Christopher S.

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

This report contains data primarily from North America, India, the Middle East and Southeast Asia. We hope you can leverage this data to design strategies that add value to both you and your customers. Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! Lunchtime Pandemic Reading – 2020.03.27 (Source: Christopher S.

United States 52

United States New York Conference Seattle 52