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From Passive to Passionate: How to Supercharge Member Engagement

Association Freak

Reading Time: 6 minutes Member engagement and retention are the ultimate weapons in the battle for long-term success. This article steps up to be your champion in this fight, offering a treasure trove of insights and strategies to turn passive members into enthusiastic participants.

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10 Proven Member Engagement Strategies for Associations

GrowthZone

Of those respondents, 15% credited a deliberate strategy and dedicated focus on engagement as the reason for the improvement. In this installment of our association blog series on member engagement, we explore the specific focus and strategies used by organizations with strong member engagement rates.

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A Century-Old Association Committed to Online Community and Data Analysis

Higher Logic

Their member engagement and technology strategies are cutting edge, which makes sense—they have a global member base, with over 1,600 organizations comprised of 40,000 individuals spanning 100 countries/territories.

Analysis 252
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How to Conduct a SWOT Analysis for Association Planning

GrowthZone

What is a SWOT Analysis? Taking time to regularly analyze these factors is an important part of strategic non-profit planning and analysis. How to Conduct a SWOT Analysis? For a general analysis, keep it simple. Also include intangibles such as reputation, employee commitment, member engagement, etc.

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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

This century-old association made a commitment to online community and data analysis, embracing new tech along the way. Now, their integrating activity tracking and data collection tool enables AACSB to: Enhance the connection between their engagement platform and association management software (AMS).

Revenue 211
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits. Let’s take member retention as an example. Suppose current data reveals that 20% of members don’t renew their memberships annually. That’s the power of analytics.”

Analysis 169
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Member Retention Strategies For Professional Associations

Association Analytics

Standardize retention calculation: It’s difficult to tell how strong your member base is at any given time if there’s no standardized method for counting it. This is critical for proper analysis and strategy refinement. Segment your members: A big part of retaining membership is understanding who your association’s members are.

Strategy 169