Association Success

SEPTEMBER 18, 2020

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io

Recruiting 78

Recruiting Recruitment Resources Newsletter 78

Higher Logic

JANUARY 6, 2016

This is an awesome weekly newsletter. But one of my favorite parts about their newsletter is many articles they link to aren’t specifically about community. For example, I found this Washington Post Article about newsletters from Community.is. How do you think newsletters pertain to community? connects the dots.

San Francisco 120

San Francisco millennials Newsletter Resources 120

Association Adviser

OCTOBER 30, 2018

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. Joining the top 10 were the print newsletter and print conference guide. Finding balance can be a tricky endeavor.

Communications 187

Communications Social Media Newsletter Content 187

Aaron Wolowiec

OCTOBER 18, 2016

Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. While e-newsletters and print magazines remain top communication vehicles, associations seem to be expanding their communication vehicles. you guessed it.

Communications 223

Communications Survey Social Media Revenue 223

Membersuite

FEBRUARY 21, 2023

s (MGI) 2022 Membership Marketing Benchmarking Report , 34% of associations said members did not renew because they forgot, that’s up from 29% of them in 2021. Schedule profile update campaigns using newsletters and pop-up alerts that invite members to review and update their contact information. Per Marketing General Inc.’s

How To 106

How To Newsletter Member Engagement Review 106

Smooth The Path

MARCH 31, 2020

Conduct a benchmarking survey to track and amplify how members are responding to the crisis. Create a temporary daily or weekly e-newsletter of industry/profession-specific articles that are COVID-19 related. Information. Interpret new government orders and communicate regulations.

Member Engagement 144

Member Engagement Newsletter Resources Survey 144

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. When members are doing something cool in your community, give them a shoutout in your newsletters and social media. The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Association Briefings

OCTOBER 21, 2020

Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence has no place in an association-centric member newsletter. Ann Handley , chief content officer at MarketingProfs, says it best : “An email newsletter is the only place where individuals—not algorithms—are in control.” Handcuffed!

Newsletter 52

Newsletter Marketing Press Release Content 52

Associations Now

JANUARY 28, 2020

Garrity suggests providing existing and emerging chapter leaders with training resources such as online courses, in-person leadership training sessions, and weekly or biweekly leadership newsletters. Make Use of Digital and Print. "It Recently, print items have shown to be important to associations.

Leadership 114

Leadership Newsletter Communications Course 114

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Member magazines and email newsletters round out the top three for the third year in a row as well. 2 spot on this list.

Communications 60

Communications Newsletter Survey Report 60

Higher Logic

SEPTEMBER 12, 2017

E-newsletters and physical magazines. Benchmarking surveys, reports, and other original research or publications. Organizations that sponsor your e-newsletter, for instance, may reach 5,000 people every week. A few common areas where associations accept sponsorships are: Conferences and other events. Online communities.

Revenue 222

Revenue Price Newsletter Directory 222

Associations Now

AUGUST 30, 2019

For its 2019 Association Communications Benchmarking Report [registration], Naylor got surveys from more than 400 senior leaders representing small, medium, and large organizations in North America. The post Benchmark Report: Association Communications Struggle to Keep Up appeared first on Associations Now.

Communications 94

Communications Report Newsletter America 94

Spark Consulting

OCTOBER 16, 2013

E-newsletters still work, and work well. You know how a lot of us consultants urge associations to benchmark against themselves rather than the association industry as a whole? Five simple tips to improve your retention rate. How do you keep your student members as they graduate? Build a bridge. Make yours better.

Innovation 150

Innovation Newsletter Review Technology 150

Higher Logic

APRIL 4, 2016

In fact, we’re in a golden age where email is beginning to take off again, especially with the rise of curated newsletters. What’s so great about newsletters? In our 2015 Community Benchmarking Report , we set out to discover if there’s a connection between email and collaboration and, if so, what exactly it is.

Newsletter 120

Newsletter Library Tools Technology 120

Associations Now

MAY 22, 2023

Online learners are part of our benchmark of how much of our membership is aware of the online community.” Upvotes or likes will also reveal which posts are most helpful, allowing associations to surface them in future newsletters, articles, or other types of content.

Newsletter 71

Newsletter Content Survey Education 71

Association Adviser

NOVEMBER 29, 2018

According to Naylor’s 2018 Association Communications Benchmarking Survey , print magazines have been the second most-valued communication channel (behind conferences and networking events) for two years now. Newsletter. Source: 2018 Association Adviser Communications Benchmarking Survey. What does this mean for associations?

Georgia 61

Georgia Atlanta Newsletter Communications 61

Membership Marketing

OCTOBER 14, 2020

Tipster Newsletter Archive 6. The 12 th Edition of the Membership Marketing Benchmarking Report The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc. The Membership Renewal Guide 3. 2020 editions of MGI’s 15 Minutes to Impact Membership Podcasts 4.

Marketing 52

Marketing Newsletter Report Resources 52

Aaron Wolowiec

OCTOBER 18, 2016

Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. While e-newsletters and print magazines remain top communication vehicles, associations seem to be expanding their communication vehicles. you guessed it.

Communications 100

Communications Survey Social Media Revenue 100

Socious

OCTOBER 12, 2016

They’re an excellent tool for benchmarking research and ask members what benefits they want to see in the future. The percentage of members who love your email newsletter may different by age, for example. Your data, based on groups, might look something like this: Overall, 70% of members love your email newsletter.

Survey 100

Survey How To Analysis Newsletter 100

Reid All About it

MARCH 24, 2023

15 Ways to Take Your Newsletter to the Next Level Learn how to use email newsletter marketing to engage your members about current topics and industry trends, newsletter best practices, increasing engagement, curating outside content and automation. 1 CAE credit. More info/register. . – 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Membership Marketing

OCTOBER 27, 2021

Data collected over the years from the Membership Marketing Benchmarking Report shows the frequency of dues increases has remained remarkably stable over the past decade. Historically, benchmarking respondents share that the median increase of their most recent dues change was 5 percent. How often do associations raise dues?

Price 52

Price Revenue Newsletter Cost 52

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Chapter Benchmarking Pep Rally. We’re having a pep rally because this year’s Chapter Benchmarking Study is going to look a little different and it’s a BIG deal. More info/register.

Revenue 195

Revenue Video Strategy Industry 195

Membersuite

SEPTEMBER 10, 2022

This affordable subscription could include your members-only website, newsletters, and perhaps a webinar series. Benchmark compensation or operations survey reports. Lots of people, not just young professionals, prefer an online content subscription because they’re not interested in other membership benefits. Exclusive events.

Price 135

Price Discount Marketing Newsletter 135

Aaron Wolowiec

JANUARY 19, 2016

So it’s not really a surprise that associations continue to struggle with effective communication, according to Naylor’s 2015 communication benchmarking study. More than one-half of respondents have optimized their websites for mobile, while more than one-third have done so for newsletters and blogs for mobile. But let’s face it.

Communications 100

Communications Social Media Newsletter Video 100

Associations Now

NOVEMBER 12, 2019

In the 2019 Membership Marketing Benchmarking Report from Marketing General Incorporated, about half of associations surveyed (48 percent) said they operate on calendar renewals. She suggests keeping members who do lapse on certain email and newsletter communications, as well as extending a reinstatement incentive.

Discount 104

Discount Newsletter Software Survey 104

Aaron Wolowiec

DECEMBER 16, 2014

The 2014 State of Digital Marketing in Associations benchmarking study was administered mid-October through mid-November, with membership associations holding the largest response rate. Almost 90 percent of associations include an e-mail newsletter in their digital marketing portfolio, but only 41 percent use an e-mail preference center.

Marketing 100

Marketing Social Media Content Report 100

Association Adviser

DECEMBER 11, 2018

Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. Three channels are new to the top 10 this year: printed member newsletters, printed show guides and private online communities.

Communications 64

Communications Social Media Newsletter Survey 64

Association Adviser

OCTOBER 25, 2017

1 communication channel spot in our Association Communications Benchmarking Study since 2011, we were not surprised to see that the largest percentage of respondents (41 percent) said conferences and events are their most valuable source of non-dues revenue.

Revenue 73

Revenue Conference Directory Newsletter 73

Association Adviser

JANUARY 25, 2019

1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. A comparison of a “before” newsletter and “current” one shows that total opens nearly doubled, which equates to thousands more opening the enewsletter every week. It is a top challenge for a lot of associations, No. Its effect? Significant.

Communications 62

Communications Social Media Newsletter Survey 62

Higher Logic

OCTOBER 24, 2018

Data from our 2018 State of Marketing Automation: Association Benchmark Report indicates that email marketing/marketing automation is still one of the most highly used, cost-effective, simple ways for associations to drive revenue and engage members and prospects. Email Marketing is Not Dead: Design and Automate Accordingly.

Tips 89

Tips Email Marketing Newsletter Content 89

Reid All About it

JUNE 25, 2021

Chapter benchmarking data. Billhighway explains what to do with benchmarking data you collect from chapters. Would you like to subscribe to this newsletter? The weekly list of free educational events and resources for the association community…. Subscribe to Blog via Email. Email Address: Subscribe.

LMS 361

LMS Revenue Tips America 361

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256

LMS Revenue Arlington Education 256

Associations Now

SEPTEMBER 18, 2019

People may say, ‘Hey, they didn’t do the newsletter, so I don’t care what they are saying about my program.’”. Gerstmann said the review process she described typically takes a few months, which allows the evaluation team can come up with a set of criteria and benchmarks to use to assess all the programs.

Newsletter 103

Newsletter Products Process Review 103

EventMobi: Association Events

SEPTEMBER 21, 2023

How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. While pausing membership might lose members access to special benefits, you could continue to send them your newsletter, for example.

Strategy 130

Strategy Software Social Media Discount 130

Association Success

APRIL 6, 2020

We benchmarked with other 5K runs and noticed a trend of them going virtual – honor system self-timing your 5K and posting it electronically. The funds raised from the event through participation of the runners and sponsorship help fund WQRF’s research agenda, grant program, and operations. .

Social Media 83

Social Media Education Newsletter Leadership 83

Association Adviser

MARCH 22, 2019

Slightly more than half of respondents to the 2018 Association Communications Benchmarking Survey reported feeling understaffed. Sure, you can put together a design for your monthly e-newsletter, but will it be done as effectively as one by a design professional? Changing technology can lead to the need for different skill sets.

Team 85

Team How To Survey Review 85

Higher Logic

JANUARY 31, 2019

In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members. So, don’t rely on clunky email newsletters and unworkable CMS systems – that’s not what they’re expecting from an association who wants their membership.

Communications 184

Communications millennials Tips Software 184