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Normalcy, Resiliency, and “Boston Strong”

Guilt by Association

Much has been made of “Boston Strong,” and I do believe in it. Thursday night, I wrote a draft of our Friday e-newsletter, focusing on the heroism of medical and emergency personnel, and the availability of mental health services going forward. Maybe that’s the essence of “Boston Strong.“. On Friday, I knew. At 6:15 a.m.,

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Why wait for an Association's Monthly Newsletter?

SCD Group

When sharing information for your association’s members, why wait for a “Monthly Newsletter?”. I love ASAE’s digital Associations Now , the daily electronic newsletter providing valuable information for association professions. Weekly newsletter? In terms of effectiveness, the “quarterly newsletter” died about 25 years ago.

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Stress Less During Year-End Fundraising In 2021

Achieve

Insert year-end story concepts in newsletters. Clay holds a BS in Systems Engineering from Boston University. Now is the time to start the process of seeding the year-end campaign by helping your constituents learn about the stories you plan to present. Start presenting some aspects of the creative strategy to your constituents.

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Blockbuster week for newspapers: what it means for trade associations

SCD Group

First came the announcement that the owner of the Boston Red Sox had purchased the Boston Globe from the New York Times (NYT). The New York Times purchased Boston Globe for $1.1 NOTE: associations – through conferences, webinars, newsletters, websites, etc. – Billion 20 years ago. are in the content business.

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Building Community: Real Towns Inform Online Spaces

Higher Logic

Colonists built Boston to serve as a safe haven from persecution. We have entered the Golden Age of Newsletters and they provide a great opportunity for you to reach your community by cutting through the clutter of your organization’s activities and presenting the newsworthy items that your members need to know. Build with a purpose.

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In Crises, Spare Us the Phony Gestures

Guilt by Association

In the days following the Boston Marathon bombings, many companies and organizations posted something along the lines of, “Our thoughts are with …”. This morning, I came across Marathon Sports’ latest newsletter to its community. About 300 people from all over the Boston area were there, compared to the usual 40 or 50.

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Social Media Roundup: What the Newspaper Shake-up Means for Associations

Associations Now

Red Sox owner John Henry bought The Boston Globe for a fraction of the amount the New York Times Co. Would your association’s newsletter become obsolete? (ht Blockbuster week for newspapers: what it means for trade associations. — Steve Drake (@causeaholic) August 8, 2013. Read all about it: The newspaper business had a big week.