campaigns Case Study Related Topics 
Higher Logic
JANUARY 30, 2019
With new insight and perspective, AARC developed a targeted, custom win-back campaign strategy. The campaign objective was to reach out to prior members to generate interest and encourage them to rejoin AARC. We are very happy with the results of the campaign. Testing and Refining a Win-Back Campaign Strategy.
Higher Logic
NOVEMBER 15, 2018
The nonmember portion of the community allows NASN to reach a wider audience of people who could potentially become members, so staff created a series of automated campaigns for both. Staff ran a series of campaigns using automation rules to target these segments with personalized messages. Campaign 1: We don't want to lose you.
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Higher Logic
AUGUST 9, 2018
SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. As part of their reinstatement campaign, SNMMI successfully completed four, unique automated workflows for three lapsed member categories. The Results: Putting the campaigns in action.
Higher Logic
JANUARY 8, 2019
As part of the plan, PPAI conducted outreach to promote the community before launch: Email drip campaign. Using Higher Logic’s marketing automation software (Real Magnet), PPAI ran an email drip campaign to build awareness and excitement prior to launch and to prepare members for the community’s arrival. Direct mail campaign.
Wild Apricot
SEPTEMBER 25, 2008
In desperate need of a new facility in which to prepare all those meals, Calgary Meals on Wheels has just launched a major capital campaign - and a new website. Many of us are familiar with the Meals on Wheels concept - to deliver nutritious and affordable meals to people in need: seniors, convalescents, and people living with disabilities.
Wild Apricot
AUGUST 25, 2009
We know that it's key for non-profits to connect online activities with real-world actions, but the reverse is also true, as a door-to-door fundraising campaign reminded me last week. Tags: Fundraising nptech case studies Non-profit Communications. Here's the story: Two young.( read more ).
Association Adviser
MAY 19, 2014
A new case study by Naylor on MHEDA’s use of video highlights how video can be used to serve a variety of association challenges, including member engagement, recruitment and retention; member services such as training and continuing education; and how to raise awareness of advocacy and campaign issues.
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