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8: Membership 101: Effective Renewal Cycles

Spark Consulting

I still walk clients through this process today in creating renewal campaigns, answering questions about goals, audience(s), offer, message, tactics/platforms, resources, schedule and responsibilities, and metrics on the way to creating our campaign plan working document, because EVERY campaign is a working document.

Discount 195
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Why Your LMS Needs Google Analytics

Blue Sky eLearn

Understand how well your email and social media campaigns are doing by viewing your conversion data by campaign. Then drill down deeper to identify campaign success by channel, user geolocation, revenue, etc. . Remem b er to optimize your marketing campaigns for tracking by adding the correct UTM parameters. .

LMS 292
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[Infographic] The Marketer's Toolbox: Indispensable Marketing Techniques and Technologies

Higher Logic

Whether you spend hours on your Twitter feed or check into Facebook only when your mom posts a pet picture, social channels are a key place for news and interactions. internet users are on Facebook? Make sure your campaigns include social – it will help people get to know your brand. Social Media. Website Tracking.

Marketing 185
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Smart Social Media Strategies for Conferences

Associations Now

The Project Management Institute developed a successful social media campaign for its recent conference by giving creative freedom to staff, embracing an informal approach, and providing opportunities for members to participate. Developing engaging social media for events is all about connecting with your audience.

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Five tips to leverage peer-to-peer fundraising at your association

Nimble AMS

P2P fundraising is a flexible campaign method your association can apply to any event, program, or cause. Peer-to-peer encourages flexibility, allowing your association to apply the method to various campaigns. . P2P solutions make fundraising campaigns easy to set up and let members customize a page quickly.

Tips 111
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Influence Across America

Spark Consulting

Facebook and YouTube are still the top social platforms overall, but among 18-24 year olds, it’s Snapchat and Instagram. Facebook and Google VASTLY dominate digital ad spending. In-person events and social/digital campaigns reinforce each other. Nothing else is even close.

America 170
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Two Opportunities for Nonprofits to Power their #GivingTuesday Campaigns — Facebook Ad Credits & #MyGivingStory

Beth Kanter

But despite jet lag and an over flowing email in box, I wanted to write up two opportunities for nonprofits that could help them power up their year end and Giving Tuesday Campaigns. For years, I’ve been a vocal critic of Facebook’s policy not to provide advertising grants to nonprofits. How #MyGivingStory Works.