Vanguard Tech

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Vanguard Client Spotlight: Associations in the News

Vanguard Tech

One of the most interesting sections of the site is the Telemedicine Case Studies. ATA does this with their case studies to show how telemedicine is changing lives. But through the work of the ATA we now have “400,000 consumers [have] used an online service in the past year to receive remote health care.”.

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Website Redesigns: What to Know Before You Start

Vanguard Tech

But don’t worry we are breaking the session up with best practices, case studies, practical tips and an extended question period for the audience (moderated by Tobin and Thad). Ray van Hilst - Director of Client Strategy and Marketing, Vanguard Technology. Yes, that is a lot of panelists. What advice would you share?

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Countdown to Association Blog-Palooza

Vanguard Tech

Self Promotion Alert – I’ll be presenting a case study about how the National Wildlife Federation reinvented their blog and turned it into a content machine that drives online engagement and actions. Take a sneak peak by reading it at blog.nwf.org.

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Do's and Don'ts of Website Redesigns

Vanguard Tech

The session will cover a number of web redesign best practices including managing expectations, timelines and project management tools as well as an in-depth case study of our redesign project for ASRT. Websites are inherently a technical initiative.

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Say NO to Stock Photography for Association Websites

Vanguard Tech

When examining how people viewed the page, the study found that viewers spent 10% more time looking at photos than reading the bios. Include photos and case studies of your members. For associations, this presents two great opportunities: Show off your members. Introduce Your Staff.

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A Tale of Two Tweets - Part I

Vanguard Tech

In case you missed them, here are the back-stories on each: Red Cross Blog/Twitter Faux Pas and Jalopnik/Chrysler Loses Control of Twitter Account. After the Red Cross mistweet, my peer network agreed the Red Cross’s response was classy and set the bar for others to follow.