Association Analytics

JANUARY 8, 2024

In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results. Create and communicate your value proposition When your association loses members, do you know why? This is considered an implicit data collection method.

Strategy 169

Strategy Learning Management System Team LMS 169

EventMobi: Association Events

SEPTEMBER 21, 2023

That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members. Implement feedback.

Strategy 130

Strategy Software Social Media Discount 130

HighRoad Solution

FEBRUARY 24, 2022

Content is even more meaningful for associations because the general value prop for most organizations comes down to the 3 Cs: communications, communities, and most importantly, content. From this perspective, content becomes the fuel for the entire operational engine, from marketing to sales to programming.

Content 78

Content Strategy Revenue Communications 78

NXUnite

MARCH 12, 2024

To help you maximize in-kind donations for your nonprofit, this guide will cover the top strategies for streamlining your in-kind gift process. Establish appreciation strategies to specifically recognize donors for their in-kind gifts. Properly market in-kind gifts by promoting them through multiple communication channels.

Strategy 130

Strategy Guidelines Process Examples 130

Associations Now

JANUARY 3, 2024

Kristin Jones, social media manager at the Project Management Institute, is always looking for new ways to evolve the association’s social media strategy to compliment the needs of the community both throughout the year and during events. “We Embracing staff creativity and maintaining good communication is how the magic happens.”

Social Media 116

Social Media Strategy Conference Guidelines 116

Association Adviser

JULY 5, 2023

In the fast-paced world of content creation, it’s essential for small-staff associations (or, let’s be honest, any association with limited staff, time and resources) to find innovative ways to make the most of their resources.

Content 125

Content Resources Innovation Strategy 125

Higher Logic

JANUARY 24, 2019

Member engagement drives retention, and communication is the key to boosting engagement. Data-driven and unified communication strategies are the best way to ensure you and your members get the most out of your program. Ensure effective communication with member self-service options.

Communications 209

Communications Software Member Engagement Event Planning 209

Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

Communications 223

Communications Survey Social Media Revenue 223

Associations Now

MARCH 20, 2019

Content is just content unless it’s working to achieve a higher goal. In order for your organization’s content marketing strategy to be effective, it needs to be working toward a larger goal, whether that’s growing awareness or building up your email list. But that’s not really true. link] #eventprofs.

Content 107

Content Strategy Marketing Review 107

Wild Apricot

MAY 13, 2013

What is a content strategy and how does it apply to small membership organizations? member communication Content-strategy'

Content 150

Content Strategy Communications Organization 150

MultiBriefs

APRIL 4, 2024

{summary} Associations need a successful marketing strategy in order to thrive. It shapes your brand's identity, communicates your values and services, and fosters engagement with your members. There's no shortage of marketing strategies available to use to help reach your intended audience.

Strategy 52

Strategy Marketing millennials Social Media 52

Higher Logic

JUNE 9, 2020

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber

Communications 262

Communications How To New York Guidelines 262

Higher Logic

NOVEMBER 9, 2015

This guest post is by Jill Andreu, Naylor’s vice president of content strategy and development. Jill is responsible for the overall strategy, direction, leadership and management of Naylor’s editorial department. She doesn’t call it content strategy. The Five W's (for content strategy).

Content 120

Content Strategy Organization Communications 120

Association Strong

NOVEMBER 8, 2021

With members being bombarded by content and associations having an unlimited supply of avenues to connect with members, having the right balance can be a huge challenge. To maximize your engagement, you need to clearly communicate your value proposition in a way that members hear it, feel it and act on it.

Communications 40

Communications Strategy Content 40

MultiBriefs

FEBRUARY 22, 2024

{summary} There's no doubt that social media has become an integral part of our daily lives, revolutionizing the way we connect and communicate. Whether you are a professional, trade or community-based association, no one can afford to ignore the potential benefits of having a robust social media strategy.

Social Media 52

Social Media Strategy Content Video 52

Nimble AMS

MARCH 25, 2022

Building a successful online community starts with a solid plan. . Read on for what to include in your association’s online community strategy. Offering an online community to your members is a powerful way to provide member value. And an online community provides an ideal way to deliver these member benefits. .

Strategy 134

Strategy Guidelines Recruiting Recruitment 134

Higher Logic

MARCH 12, 2019

If so, interdepartmental silos might be keeping you from an effective member communications schedule. Member communications often hover between extremes like this - too much and too little, or both. But too often, departmental silos and lack of communication tip the balance toward extremes. Use the same communication tools.

Communications 174

Communications eBook Tools Team 174

Association Success

DECEMBER 19, 2018

Get to know your audience and deliver the content they want and need. Does the content you provide target their concerns and help them sleep more soundly? Associations tend to speak about “the association” as an all-encompassing whole, without thinking about the audience on the other end of their communications.

Content 76

Content Strategy Communications Revenue 76

Arc 3 Communications

JULY 15, 2021

A content strategy is important to hospitals, healthcare providers, and healthcare foundations in order to help with brand awareness, build loyalty, and provide reliable and helpful information. What is a Content Strategy?

Content 52

Content Strategy Social Media Newsletter 52

Higher Logic

MARCH 6, 2019

In order to provide your members with a personalized experience, you need to know what they’re interested in, and then send them related content. Create an omnichannel engagement strategy. What’s an Omnichannel Engagement Strategy? Personalize your content. Personalize your content. Break down data silos.

Strategy 149

Strategy Software Member Engagement Content 149

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Association Success

DECEMBER 10, 2019

How should association communicators balance the needs of their business, the priorities of their organization’s leaders and the resources at their disposal? Those are the types of questions we were asking at The Ohio Society of CPAs as we thought about our content. We wanted to know: What content we should create and distribute.

Content 66

Content Strategy Ohio Communications 66

Wild Apricot

JULY 14, 2010

Six out of 10 professional marketers are spending more on content marketing in 2010, for the third year in a row. The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Because content marketing works. It is non-interruption marketing.

Content 150

Content Marketing Strategy Case Study 150

ISAE

OCTOBER 31, 2023

Mastering Leadership Communication to Connect with Members Whether you manage a social or professional fraternity or sorority, communicating with members should be one of your top priorities. Why is communicating with members important? Why is communicating with members important? Mitigate conflict.

Communications 52

Communications Leadership Software Recruiting 52

Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Learn to create targeted personas in ChatGPT for personalized content and interactions.

Revenue 210

Revenue Strategy Price Newsletter 210

Aaron Wolowiec

JANUARY 19, 2016

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Without content, communication efforts are null.

Communications 100

Communications Social Media Newsletter Video 100

Higher Logic

OCTOBER 22, 2019

Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. Automate your communications. Automate your communications. so that you can focus on the contents of your outreach rather than the logistics of delivery.

System 192

System Software Association Management Strategy 192

Association Adviser

MAY 14, 2020

Make your association's content work harder for you by implementing an organized and consistent content strategy like the pyramid approach. The post How to Make Your Content Work Harder for You appeared first on Association Adviser. Here's how.

Content 148

Content How To Strategy Organization 148

Reid All About it

DECEMBER 22, 2023

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Steele, FASAE, CAE, ODCP, Chief of Staff and VP of Strategy & Governance for The School Nutrition Association *All events are online at Eastern Standard Time unless otherwise noted.

Analysis 291

Analysis Software Education Strategy 291

MemberClicks

DECEMBER 18, 2023

This shows the urgent need for effective engagement strategies in today’s competitive landscape. Member engagement is the lifeblood of any community-focused organization. In this blog, we’ll explore various strategies and ideas for improving member engagement.

Member Engagement 52

Member Engagement Strategy Social Media Newsletter 52

Reid All About it

OCTOBER 6, 2023

They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Content marketing. – Ask Me Anything: Personalization Learn how to use personalization to improve member communications, engagement, and transactions. Fri 10/6 at 12:30 p.m. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

FEBRUARY 23, 2024

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Hosts: Billhighway and Mariner Management Speaker: Sheri Singer, president, Singer Communications Tue 2/27 at 12 p.m. Marketing and Membership Survival Guide Look at communicating through a new lens.

DC 261

DC Washington Member Engagement Innovation 261

Nimble AMS

MAY 5, 2023

Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. Industry thought leaders are turning side-hustles into fee-based communities that are exclusive and career advancing. Has your association experienced this latest trend? Read our blog for tips to get started.

Strategy 127

Strategy Member Engagement Software Tips 127

Blue Sky eLearn

SEPTEMBER 10, 2021

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Optimize Your Content. The poorer your email content, the more difficult it will be to market effectively.

Email Marketing 283

Email Marketing Marketing Content Software 283

Higher Logic

JANUARY 16, 2019

The start of a new year is a great time to reevaluate your current marketing strategy and decide which tools and changes you can implement to drive maximum success in the months ahead. Resource: 3 Customer-Focused Benefits of an Online Community. Is your current strategy promoting positive change? Be willing to learn.

Marketing 257

Marketing Strategy Products Tools 257

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. Member app. to 5 p.m. –

Maryland 272

Maryland LMS Revenue Strategy 272

Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

Communications 100

Communications Survey Social Media Revenue 100