Principled Innovation

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Join Jeff for P.I./TMA Resources Executive Breakfast on March 6 in Alexandria, Virginia

Principled Innovation

Join Jeff De Cagna of Principled Innovation on Wednesday, March 6 for the P.I./TMA Principled Innovation is pleased to be partnering with TMA Resources to present this Executive Breakfast. Join Jeff De Cagna of Principled Innovation on Wednesday, March 6 for the P.I./TMA Bonus Deep Dive Session (10 am-12 noon).

Virginia 100
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Asking different questions: MMCC 2013 edition

Principled Innovation

If you’re interested in joining this conversation and you are attending ASAE’s Marketing, Membership and Communications Conference in Washington, DC on Tuesday, June 4, 2013, I will be speaking on the topic, “Why Membership is Killing Association Business Models” from 10:15 am-11:30 am in Room 150B of the Walter E.

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Serious Questions: What will it take for your association’s stakeholders to thrive?

Principled Innovation

The ways in which associations answer this question certainly will exert great influence on how future value propositions, stakeholder segments and stakeholder relationships are defined, and will help shape future organizational investments in innovation. How should you and your colleagues begin to think about this question?

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Associations Unorthodox Shift #4: Go all in on digital

Principled Innovation

Without question, it is sensible for associations to go fully digital in all other areas of their work, including communications, finance, governing, marketing, publications and research.