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How to Increase Member Engagement with Personalized Communication

Higher Logic

The post How to Increase Member Engagement with Personalized Communication appeared first on Higher Logic. True personalization means using technology to learn and super-serve each of your members. The post How to Increase Member Engagement with Personalized Communication appeared first on Higher Logic.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points.

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Effective Member Engagement spotlight: American Hotel & Lodging Association

The Association 100

The American Hotel & Lodging Association (AHLA) has been recognized with the 2023 A100 CommImpact Award for Effective Member Engagement for its National Hotel Employee Day initiative. Celebrated annually on Sept.

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Is your association’s communications strategy aligned with your business goals?

The Association 100

When member engagement is key, how do you ensure every communication effort from your association ties back to your overarching business goals, especially regarding member recruitment and retention? We’ve developed a framework designed to give your communications strategy a business goal-oriented lens.

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Using Micro-Moments for Member Engagement 

YourMembership

Think about what that means: People are searching, reading and communicating while they have spare moments throughout the day. Now think about how you can take advantage of these micro-moments, or critical touch points in today’s consumer journey, to engage with your members. This approach.

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11 Proven Communication Tactics to Increase Member Engagement

GrowthZone

In our recent association survey , 52% of respondents said their association’s engagement rates were higher than the year before. 25% of respondents reporting increased engagement attributed the improvement to member communication. How they did it: Improved communication of association activities and upcoming events.

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Rethink Your Communication Strategy: More Member Engagement Through Retargeting

Association Adviser

The post Rethink Your Communication Strategy: More Member Engagement Through Retargeting appeared first on Association Adviser. While you were doing those things, whether you realized it or not, your data was being collected, and […].