The Role of Association CEO


Whether your association budget is large with many staff or your budget is small with few or no full-time staff, the responsibilities of the CEO are common and many. The difference is the CEO of the small association is responsible beyond the level of leadership but also involved directly with implementation down to the administrative task. Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader.

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Sunday, May 8, 2011

Why do we attend a conference?

Why? To learn, to make contacts and to contribute to the greater good.

While we trade association leaders are always telling members the value of attending a conference, the same value exists for us organization leaders. On that measure I feel I have just completed two of the most valuable two weeks ever spent. A week ago I attended the spring Board meeting of the Alliance of Automotive Service Providers where I learned new education innovations from CARQUEST, met the future of the aftermarket in Hamilton Sloan and enjoined 3 new industry projects with the granting of thousands of dollars from AASP. Last week I attended the Alliance of State Automotive Aftermarket Association Executives held in conjunction with the incredible Spring Leadership Conference for the Automotive Aftermarket Industry Association. There I shared insight and expertise with 400 of the most knowledgeable industry leaders; cultivated personal connections with the top executives in aftermarket manufacturing, distribution, service, education and communications; and witnessed pioneering efforts in industry image, business development, technology, education and association management.

What I learned, the amazing people I got to know and the initiatives I am now a part of will make me and my industry better for many many years to come.

1 comment:

  1. Thanks for share this all information about association leaders, Association Executives and also aftermarket manufacturing, distribution, service, education and communications. I really appreciate this fantastic post.
    Association Management

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