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What sponsors want – and don’t want – from virtual conferences

Association Success

Many associations are missing the mark – and missing revenue potential – when it comes to their conference sponsorship offerings, according to the findings in our new white paper, “The New Sponsorship Model for Virtual Events.”. Our white paper provides examples of these marginal-value benefits include: Logo Placements.

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How Associations Can Begin Addressing Climate Change

Associations Now

A newly released white paper explores what leaders can do to ensure both their organizations and members stay resilient and adapt as they confront climate change. That’s where Engel and Alcorn’s recently released white paper “ The Time is Now: Association Resilience and Adaption and the Anthropocene Climate Disruption ,” comes in.

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Does Your Conference Need an Emcee?

Velvet Chainsaw

The white paper will give you lots of ideas on how to leverage the role of an emcee to enhance your event. The post Does Your Conference Need an Emcee? Ask finalists how they would handle certain situations that could arise in your event. What does your gut say about this person? appeared first on Velvet Chainsaw.

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Encourage Your Speakers to Engage Conference Participants

Smooth The Path

The opening keynote speaker sets the tone for the rest of the conference. Then schedule a call in advance of the conference to discuss what you hope to achieve with the opening keynote. Ask to repost their blog posts in pre-conference marketing. Do they have publically available videos, podcasts, white papers, or reports?

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Member Relations

Spark Consulting

Back in April, I came out with a white paper of the same name, which focuses on looking at how associations are using AMS and/or CRM to form better relationships with their members and includes case studies of three associations that have each taken a different approach to this.

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Attention Doesn’t Scale, Redux

Spark Consulting

I’m at the Bridge Conference today, presenting on Attention Doesn’t Scale , the Spark white paper first released last fall. conferences curation innovation whitepaper Bridge Conference' Nonprofits are making this problem worse for our stakeholders. Haven’t read it yet? What are you waiting for!

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Members and Associations: Who Supports Who?

Elevating Engagement

A busy professional may notice their peer’s time out of the office attending events and conferences, the humble-brag complaints about the hours spent creating presentations, or the many after-hours hours spent doing board work. To these observers, the value may not be so apparent. We can support them with one (or all) of the 3 C’s.

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