KiKi L'Italien's Acronym Soup

JUNE 28, 2015

The benefit to thinking through your content strategy along with your social media plan, making sure to measure engagement along the way, will allow you to implement a clear, concise strategy. Why is content strategy necessary for your social media plan? Your content strategy will inform your decisions on what to post where.

Social Media 100

Social Media Resources Video Content 100

KiKi L'Italien's Acronym Soup

APRIL 7, 2015

assnchat Adele Cehrs associations content marketing membership promotion SPIKE' Her book inspired me to focus on promotion for this chat - I cannot recommend the book highly enough. Storify of the chat (graciously provided by Kait Solomon)! Next Week''s Chat Topic: All About Meeting Apps for Associations.

Social Media 100

Social Media Communications Tools Content 100

KiKi L'Italien's Acronym Soup

AUGUST 28, 2013

According to Nielson data, product users are 85% more likely to buy from video content than from text. They thus attract better site traffic and higher quality content than text does. Forrester found that video is 53 times more than text content to rank within the top search engine results. Video is more memorable.

Video 100

Video Project Examples Content 100

KiKi L'Italien's Acronym Soup

JULY 19, 2016

I asked them about how they find content and identify good stories, make time to write, and secrets they’ve uncovered about promotion for their blogs and podcasts. This week’s show was a special one. I invited some of our favorite association bloggers and podcasters to join the chat for a live Q&A.

DC 100

DC Survey Project Tips 100

KiKi L'Italien's Acronym Soup

OCTOBER 27, 2015

Which apps are helping you with content and marketing for your association? We'll explore apps that impact your business, personal, spiritual, and physical lives. Here are some questions we'll discuss: Which apps are you using to improve what you do at work? How are these apps improving your jobs?

Proposal 100

Proposal Tools Content Marketing 100

KiKi L'Italien's Acronym Soup

FEBRUARY 6, 2017

Many people are used to hearing the horror stories of employers looking at their employees' personal social media accounts and finding inappropriate content. Last week I spoke to the South Carolina Speech Language Hearing Association (SCSHA) about ways to amplify their professional presence online.

Social Media 100

Social Media South Carolina Content Organization 100

KiKi L'Italien's Acronym Soup

JULY 28, 2016

Note: Some of these events require invitations, so please be sure to verify whether an event is general admission or invitation only and if you want to be invited, consider reaching out to the party host for more information. Don't say I didn't warn you!

San Antonio 100

San Antonio Dallas Portland Hawaii 100