Portage Group

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What’s the Big Deal About Content Curation for Associations?

Portage Group

Well, there’s a new-ish kid on the block in this arena and its called Content Curation. A couple of content curation that are generating a lot of buzz these days are Pinterest and Storify. It’s like a bulletin board that allows you to ‘pin’ content from all over the web on topics of interest.

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2018 Association Trends Survey: Participate and Get a Free Copy of the Results

Portage Group

Communicating effectively in method, frequency and content. If you are in an association leadership position in 2018, it is probable you feel like you are playing ongoing game of catch up. Being nimble and adaptable. Growing and seeking out new revenue. Where to begin? And even more importantly: What to do?

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Social Media Strategy for Associations 101: An Eight-Step Program

Portage Group

Who is producing quality content? Who will be involved in contributing and monitoring content? Others in your association’s industry or profession are starting interesting conversations, contributing valuable content and pointing people to valuable resources. What types of content would they find valuable?

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We've Moved!

Portage Group

We are continuing to provide excellent content and resources for associations and not-for-profit organizations over at the new TPG blog - we have a lot of big plans in store so please bookmark us or subscribe for updates so that you don''t miss a thing!

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Association Resources: SSU Webinars Short, Sweet and Jam-Packed With Value

Portage Group

I really like SSU’s webinars because they are focused on top-of-mind trends, issues and challenges faced by association sector professionals, ranging from governance and public speaking to online content strategy, NPO accounting challenges, and more. Plus they’re short and sweet! And did I mention they''re free?

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Association Treats (From Last Week): Goodies from Around the Web

Portage Group

Finally, this post by Tim Devaney (Forbes) shares some good tips about finding the fine balance between developing content that provides value and ''selling'' your organization, cause or product. and she even gives out some tips on how to get started. Happy Reading! Other Resources'

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Digital Natives or Digital Immigrants: Who Should Lead the Social Media Charge for Your Association?

Portage Group

A good handle on the trends, issues and challenges constantly coming down the pipe will help them to produce a steady stream of interesting content and will enable them to contribute intelligently to the online conversations taking place. They must also understand your audience, what matters to them and where they like to hang out online.