Aaron Wolowiec

AUGUST 3, 2012

Titled “Curating Conference Content to Promote Member Engagement,” this session delivered five simple, but effective strategies for curating conference content. During the program, a simple poll question was asked: “Does your organization currently curate content in some way following your major annual meeting?” Recordings.

Content 100

Content Video Conference Social Media 100

Aaron Wolowiec

MAY 10, 2016

One of the best benefits of attending professional events is networking – whether face to face or via social media. Nearly all event marketers – 88 percent – use social media to create event hype. Access to presentations and other content. And it often starts before an event. Live polls and audience surveys.

Social Media 100

Social Media Case Study Library Communications 100

Aaron Wolowiec

SEPTEMBER 15, 2015

Gen Y wants event apps and social media platforms. Real-time updates via social media allows attendees to join group conversations, regardless of their location. This could spur the advent of “networking places,” comfortable rooms with computers, couches and food and drinks. Enter the rise of hybrid meetings.

millennials 100

millennials Social Media Report Case Study 100

Aaron Wolowiec

SEPTEMBER 22, 2015

According to a new Social Tables report , technological advances and social media have changed the way hotel sales teams network with meeting planners. LinkedIn and other social media platforms allow sales teams to gather important company information, such as business philosophies, missions and goals.

Social Media 100

Social Media Software Report Technology 100

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. Most respondents believe they are good at creating relevant content, and more than half are conducting communication-specific surveys at least once every 12–24 months to stay on top of members’ needs. That goes for businesses, too.

Communications 223

Communications Survey Social Media Revenue 223

Aaron Wolowiec

APRIL 14, 2015

That includes membership growth, non-dues revenue, social media and Big Data. Larger screen sizes have led to increased consumption of in-depth content. The types of content (articles, video, blogs) allow associations to communicate with their members in ways never before possible.

Social Media 100

Social Media Revenue Technology Communications 100

Aaron Wolowiec

DECEMBER 16, 2014

Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. E-mail, event and content marketing are the top ranked tactics in terms of effectiveness. But here’s the problem: Without content, there’s no marketing strategy. Embrace content. But what about tactics?

Marketing 100

Marketing Social Media Content Report 100

Aaron Wolowiec

OCTOBER 28, 2014

I’ve admitted it before, and I’ll do it again: I’m a social media and technology addict. Will speakers engage with participants in real time – or afterward – via social media? If something comes up, will the organizer provide content virtually? Let’s talk social media. Is there a hashtag?

Technology 100

Technology Social Media Survey Conference 100

Aaron Wolowiec

JULY 8, 2014

Write Communications works with association leaders to create mission-aligned content for every channel for measurable results. She is the immediate past president of Association Media & Publishing. Delivering content to your members is a cornerstone of not only your publication program, but also your education events.

Education 100

Education Social Media Content Conference 100

Aaron Wolowiec

MARCH 17, 2015

This month’s guest blog post is by Jordan McArthur, content marketing manager and event tech specialist at Guidebook Inc. Jordan McArthur, content marketing manager and event tech specialist at Guidebook Inc. The Social Media Command Center. Your event will be social whether you plan for it or not.

Social Media 100

Social Media Cost Content Conference 100

Aaron Wolowiec

SEPTEMBER 13, 2016

While millennials indicated they’re much more willing to use social media platforms to connect with associations, email is still the No. For social media, weekly communication is satisfactory. 1 communication tool. Email messages were the most popular, followed by e-newsletters. So what does this all mean?

millennials 100

millennials Social Media Communications Newsletter 100

Aaron Wolowiec

MARCH 24, 2015

Professional and industry associations … don’t have obligations to a tenured faculty, so they can recruit faculty based on what content is in high demand; and their members are applying new knowledge and techniques in the field, giving them the ability to provide valuable job-related training,” the authors wrote.

Mooc 100

Mooc LMS Learning Management System Social Media 100

Aaron Wolowiec

FEBRUARY 9, 2016

Other key takeaways from the report: Social media – Not surprisingly, associations use YouTube for education. Mobile learning – About 41 percent of associations that use technology for learning provide a mobile version of their content. But Twitter ranks a close second followed by LinkedIn and Facebook.

Learning Management System 100

Learning Management System Class Social Media LMS 100

Aaron Wolowiec

APRIL 17, 2012

What I find most fascinating, however, is that Christina Milian has joined the lineup this season as the show’s social media correspondent. Attracting a large social following, QVC now integrates these platforms into its live shows, instantaneously responding to customer feedback and inquiries. What does she do, you ask?

Social Media 100

Social Media Video Conference Content 100

Aaron Wolowiec

JUNE 25, 2013

From the minute we get up to the minute we go to bed, we’re surrounded by it: social media. But whether you dub it a blessing or a curse, there’s no denying social media platforms have made it easier to learn, to connect and to engage. Creative content. Sometimes it’s hard to keep up. Two meeting platforms.

Georgia 100

Georgia Atlanta Michigan Social Media 100

Aaron Wolowiec

FEBRUARY 11, 2014

As 8-to-5 days at the office have slowly turned into 24-hour social media networking from the car and virtual meetings during the kids’ soccer practices, social media has filled in the gaps. Use a learning content management system (LCMS). Young or old, technology has redefined the way we learn and work.

Social Media 100

Social Media System Technology Survey 100

Aaron Wolowiec

AUGUST 10, 2015

While it makes sense to have the marketing director handle the main marketing duties – banner ads, social media ads, marketing material, website marketing, etc. Marketing communications is perhaps the most effective piece of the marketing puzzle –provided there’s good content. Effective, meaningful, useful content.

Report 100

Report Marketing Detroit Social Media 100

Aaron Wolowiec

JUNE 27, 2012

Rather, I’m surprised because prevailing assumptions in the association community is that Baby Boomers either aren’t on social media platforms or aren’t actively engaged with us in those spaces. I think these are myths – and I think it comes down to sharing appropriate and informative content with this demographic.

North Carolina 100

North Carolina Social Media Content Tips 100

Aaron Wolowiec

OCTOBER 3, 2012

Hybrid events may be complemented by social technology in one or more of the following ways: live audio or video streaming, online presentations, live commentary or transcripts, online chat or discussion forums, live blogs, event photographs, event videos, and the integration of other social media tools such as Twitter, LinkedIn and Facebook. -

Technology 100

Technology Social Media Video eBook 100

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. Most respondents believe they are good at creating relevant content, and more than half are conducting communication-specific surveys at least once every 12–24 months to stay on top of members’ needs. That goes for businesses, too.

Communications 100

Communications Survey Social Media Revenue 100

Aaron Wolowiec

DECEMBER 13, 2012

Early in the presentation, we discussed the expanding role of content curation and how it can serve as a valuable tool for associations who wish to make meaning of the sometimes excessive information, content and messaging they share with members. And it’s valuable because: We live in an era of content abundance. Social media.

Content 100

Content Newsletter Social Media Case Study 100

Aaron Wolowiec

JANUARY 7, 2013

It includes information on marketing, branding, social media and blogging – from the perspective of a little fish in a big pond. Other than content, what else makes this book a must-read? The role of professional writing (particularly when it comes to curating industry content and publishing original research) continues to grow.

eBook 100

eBook How To Sample Price 100

Aaron Wolowiec

JULY 1, 2014

And don’t just think in terms of print communications – include all digital and social media platforms, as well. Sample content – Sometimes prospective attendees and their supervisors are looking for added insurance your event will be worth their time and money. Channels – Determine how your association communicates.

Sample 100

Sample Strategy Social Media Communications 100

Aaron Wolowiec

DECEMBER 3, 2014

If you follow me on social media , you know just how much I’m digging the magic of the holiday season this year. food and beverage, AV and function space) while instructional designers focus on the content presented. Was the content well organized? Which brings me to today: day one of the program. Well delivered?

Michigan 100

Michigan Dallas Chicago Content 100

Aaron Wolowiec

APRIL 26, 2016

It is very acceptable at ASAE to switch sessions if the content or format doesn’t accommodate your learning style. Filed under: Exhibitions , Meetings , Professional Development , Social Media Tagged: #ASAE16 , ASAE , ASAE Annual Meeting & Exhibition , ASAE Foundation , Learning , Lowell Aplebaum , networking , Twitter.

Utah 100

Utah Social Media Tips Price 100

Aaron Wolowiec

AUGUST 23, 2016

Make sure your MC provides the WIFM by building a connection between the speaker, the content of the session and your conference theme or organization’s mission. Allow time to record; reflect and integrate these insights; summarize notes; post to social media; take a memory-prompting photo; request slides.

Conference 180

Conference Communications Social Media Process 180

Aaron Wolowiec

JANUARY 12, 2016

One of the most valuable resources you have is your association’s e-learning content,” Abila wrote in its whitepaper. Such partnerships could offer new revenue streams and raise an organization’s profile on social media and among professional and personal networks. This could mean partnerships between nonprofits and forprofits.

Certificate 100

Certificate Revenue System millennials 100

Aaron Wolowiec

SEPTEMBER 10, 2013

Micro-volunteers contribute 49 or fewer hours per year and contribute most frequently in ways related to content (research, conducting literature reviews, analyzing data, preparing background information for regulators and press, reviewing proposals) or teaching and mentoring, Engel said.

Michigan 100

Michigan Committee millennials Social Media 100

Aaron Wolowiec

MAY 27, 2014

This month’s guest blog post is by Elsbeth Russell, senior editor at Naylor, LLC , who works with association executive clients to produce content-targeted print and online publications. Contact Russell at erussell@naylor.com.

Social Media 100

Social Media Conference Content Survey 100

Aaron Wolowiec

JUNE 17, 2014

It’s a bit confusing as MOOCs are still trying to find their place among social media, 24-7 access to news and a society that thrives on convenience. Associations are often leery about giving away their content for free, but that’s the name of the game when it comes to MOOCs. Some MOOCs are free, but others aren’t.

Mooc 100

Mooc Course Class Education 100

Aaron Wolowiec

AUGUST 23, 2016

Make sure your MC provides the WIFM by building a connection between the speaker, the content of the session and your conference theme or organization’s mission. Allow time to record; reflect and integrate these insights; summarize notes; post to social media; take a memory-prompting photo; request slides.

Conference 100

Conference Communications Social Media Process 100

Aaron Wolowiec

JANUARY 6, 2015

In 2015, an increasing number of hotels will offer technological conveniences such as whiteboards, social media screens and mobile apps. Consumers are becoming more technologically savvy – and demanding – and hotels are following suit. Also listed in “9 Ways Meetings Will Impact Hotels in 2015”: Virtual reality travel experiences.

Price 100

Price Report Technology Class 100

Aaron Wolowiec

MAY 25, 2012

Trend topics were solicited from local, state and national media outlets, as well as various social media channels, last year’s attendees and registrants of this year’s event. I had the pleasure of developing content for a trend that’s near and dear to my heart: Innovative and Interactive Learning Formats. Why is it hot?

Innovation 100

Innovation Michigan Social Media Strategy 100

Aaron Wolowiec

DECEMBER 3, 2013

As most of you know by now, I came on board this summer as digital content manager to help Event Garde grow its online and public presence. In fact, throughout the last three months, our blog posts have been included in social media roundups and stories by Associations Now. And she’s one of the important number crunchers.

Michigan 100

Michigan Report Innovation Team 100

Aaron Wolowiec

NOVEMBER 27, 2012

Included here may be research time to develop unique content, custom Prezi or PowerPoint presentations, innovative instructional strategies, interactive learning exercises, engaging discussion topics and supplementary handouts. Promotion of speaker website, blog and other social media presence.

Tips 100

Tips Cost Video Conference 100

Aaron Wolowiec

OCTOBER 17, 2012

Combine this competition for time and resources with the endless access to information and content available online and you have a long list of continuing education providers competing for market share. It will be their responsibility to promote the session through the various social media channels available during the conference.

Strategy 100

Strategy Education Innovation Industry 100