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[Infographic] The Marketer's Toolbox: Indispensable Marketing Techniques and Technologies

Higher Logic

Curating an impossibly long list of “The Top 365 Marketing Tools You Need to Start Using Now!” Evaluate how you’re emailing people, including mobile-friendly messages, curated content, and appropriate timing. internet users are on Facebook? What do you really need and which tools are key for getting results? Social Media.

Marketing 185
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14 content curation tools every online marketer should check out now

Association Success

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Still, it takes energy and strategy to curate content well. But first, let’s get on the same page about what content curation is. What is content curation?

Tools 122
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What I’m Reading

Spark Consulting

John Haydon shares 10 reasons not to be on Facebook (slightly facetious, but far too many associations are guilty of far too many of these items). What’s up with all those BuzzFeed quizzes showing up on Facebook? Problem: serious gaming requires vast numbers of realistic scenarios to be useful. Solution: crowdsource.

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Letting Go for 2018

Spark Consulting

I’m not recommending that you delete your organization’s Facebook page. But I would recommend interrogating your investment in Facebook critically. Facebook is not in the business of helping your organization. You can still get your messages in front of people on Facebook, but you have to pay to do it. #DeleteFacebook.

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Association Brain Food Weekly: 1.15.21

Reid All About it

Learn about the latest developments in the ad ecosystem, including Facebook’s new Conversions API, which allows users to access data from their own server to inform their Facebook Ad Campaigns. Presenters: Emily Wilson, product growth manager at Facebook. Marty Weintraub from Aimclear, author of the book, Killer Facebook Ads.

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3 Habits of Associations That Are Thriving in the Digital Age

Association Success

Today, they’re competing for attention against the likes of Google and Facebook. Curate as well as create. In addition to making your content easy to find, make it a point to collect and curate content from outside sources. How do you make your message stand out? That includes affiliate organizations or industry partners.

Content 142
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Membership Businesses: Meet The Female Founders Leading the Way

Disciple Media

By honing in on a specific audience within the fitness market, Isabelle curates specialized content and experiences that enable genuine connections and meet the unique needs of her members. Emma’s journey commenced with a keen awareness of the limitations imposed by conventional social media platforms like Facebook and Instagram.

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