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Association Brain Food: 2.16.24

Reid All About it

. – Mastering the Art of Email Newsletters: 15 Strategies for Success Email newsletters are a fantastic medium for sharing relevant content to your members, but it’s crucial to ask: are your newsletters truly resonating with each individual, or are they just another generic email in their inbox? 1 CAE credit. More info/register.

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A Step-by-Step Guide to Choosing Event Management Software

NXUnite

Request demos or sign up for free trials. With your shortlist created, ask for demos or sign up for trial periods that allow you to test-drive prospective platforms. Event Marketing Many platforms offer marketing tools that will assist in growing your total registration and attendance.

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3 Questions to Ask Yourself Before Purchasing New Association Technology

Higher Logic

For instance, is having your newsletter tracking in your AMS a requirement? If so, you'll want an AMS that provides robust newsletter functionality or has a comprehensive integration with a robust newsletter tool.”. How Many People Will Use the Platform, and What’s Their Learning Curve?

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How to Increase Your Association’s Membership Renewal Rate

Membersuite

Schedule profile update campaigns using newsletters and pop-up alerts that invite members to review and update their contact information. Don’t use one generic renewal campaign for everyone; segment your messaging according to the member’s engagement history: online education, in-person or virtual conference, community, newsletters, etc.

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5 Gen Z Values Associations Need to Know

Membersuite

To learn about your Gen Z audience, do your own research using: Newsletter, website, Instagram, and LinkedIn polls Surveys Focus groups Automated conversational engagement tools Track the behavioral data of Gen Z customers, attendees, prospects, and members. Don’t ever waste space in their inbox or you’ll never get in there again.

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Mission-Driven Startups: A Look at 14 Inspiring Companies

NXUnite

Interactive Demo Days: We shine the spotlight on other mission-driven companies that provide services and products to nonprofits with demo days. Our presenters lead discussions on their preferred topics and craft presentations to share their valuable knowledge, all while cultivating a new audience through NXUnite.

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8 Ways to Keep Up with Members During the Great Reshuffle

Membersuite

3: Newsletters. Insert a personalized section in newsletters that says: “According to our records, your job title is [XYZ]. Watch a demo of MemberSuite’s member portal to get a sneak peek of some of our top features to keep your members engaged, and their data up-to-date. Click here to update if incorrect.”

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