Aaron Wolowiec

APRIL 1, 2013

It’s no surprise to discover that most associations are guided by a strategic plan carefully crafted by key leaders and stakeholders. This plan often does not drill down, however, into the specifics of education strategy (and the chances it extends to digital learning are equally shaky). We ask attendees for referrals (e.g.,

Education 100

Education Strategy Content Course 100

Aaron Wolowiec

DECEMBER 21, 2012

It’s no surprise to discover that most associations are guided by a carefully crafted strategic plan developed by key stakeholders. While the education equation is simple (Education = Engagement = Loyalty = Retention = Revenue), transforming this theory into action requires intentional planning.

Member Engagement 100

Member Engagement Education Strategy Revenue 100

Aaron Wolowiec

OCTOBER 11, 2012

Whether your association has just recently penned a new strategic plan or you’re three or more years into a long-term strategic planning cycle (however impractical that may be given today’s environment), do me a favor and locate this document. Professional Development. Conference. What did you discover?

Analysis 100

Analysis Survey Education Revenue 100

Aaron Wolowiec

JUNE 9, 2015

But thanks to periods of economic stability, for the first time in a decade, these always-on-go folks will have time to take a breath and think strategically, according to Meeting Professionals International’s Meetings Outlook, 2015 Spring Edition. It was developed in partnership with Visit Denver. Now is one of those rare times.”.

Denver 100

Denver Georgia Survey Communications 100

Aaron Wolowiec

JUNE 3, 2015

Recently, I had the opportunity to utilize my mobile app prowess – as a former education director and current learning strategist – to partner with mobile engagement company Results at Hand to develop a simple, 16-question Mobile App Readiness Assessment. Today, you are invited to take part in this brief assessment at no cost to you.

Organization 100

Organization Resources Cost Report 100

Aaron Wolowiec

JULY 12, 2016

s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. According to Marketing General Inc. ’s The good news, though, is that associations continue to grow.

Certificate 140

Certificate Recruiting Recruitment Social Media 140

Aaron Wolowiec

SEPTEMBER 2, 2014

Instead, the session was developed as a result of a conversation I overheard at last year’s conference describing the challenges associations often have implementing strategy they’ve either developed internally or in conjunction with a consultant. And, believe it or not, I didn’t talk about meetings or learning.

Nashville 100

Nashville Analysis Review Communications 100

Aaron Wolowiec

JUNE 9, 2016

After all, you wouldn’t take new climbers out on the Double Black Diamond trail in the adventure park without first developing their confidence and climbing skills on the purple and yellow trails. The final third should introduce strategic activities or challenges that focus on application and implementation of technical or detailed topics.

Virginia 160

Virginia Case Study Content Maine 160

Aaron Wolowiec

MAY 19, 2015

We all know professional development is important. In the study, companies cited customer demand and strategic importance as the top reasons for building capabilities. They also indicate a lack of resources for developing programs and implementing efforts. So the WHY is covered. But the HOW….that’s that’s a different story.

Survey 100

Survey Class Tools Resources 100

Aaron Wolowiec

DECEMBER 10, 2013

Next year promises to deliver exciting new mobile technology, so when planning digital strategies, associations should consider mobile apps and websites, said Kim Harwood, president of Results at Hand Software. Results at Hand develops mobile-centric solutions for associations, events and direct sales organizations.

Social Media 100

Social Media Survey Video Technology 100

Aaron Wolowiec

DECEMBER 15, 2015

First, businesses and nonprofits should plan early. Identifying tactics, metrics and a timeline early allows them to strategically engage key audiences. Now is the time to plan for 2016, so start researching your networks and community partners. So what does this mean for you? Engage your millennials.

millennials 100

millennials Social Media Case Study Analysis 100

Aaron Wolowiec

JULY 12, 2016

s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. According to Marketing General Inc. ’s The good news, though, is that associations continue to grow.

Certificate 100

Certificate Recruiting Recruitment Social Media 100

Aaron Wolowiec

SEPTEMBER 13, 2016

And acknowledging that an emerging generation will change the rules of engagement down the road – and planning for that – will help ensure success.”. Doing so will help associations tailor communications and think strategically. “Understanding generations and how they like to engage now is essential for any organization,” Abila said.

millennials 100

millennials Social Media Communications Newsletter 100

Aaron Wolowiec

DECEMBER 3, 2013

Strategic planning. By partnering with clients to tear away preconceptions, Event Garde reveals dynamic programs, events and professional development experiences that result in thoughtful, enthusiastic and empowered learners and practitioners.”. Sara Miller, director of meetings and development. Instructional design.

Michigan 100

Michigan Report Innovation Team 100

Aaron Wolowiec

JUNE 9, 2016

After all, you wouldn’t take new climbers out on the Double Black Diamond trail in the adventure park without first developing their confidence and climbing skills on the purple and yellow trails. The final third should introduce strategic activities or challenges that focus on application and implementation of technical or detailed topics.

Virginia 100

Virginia Case Study Content Maine 100

Aaron Wolowiec

FEBRUARY 9, 2016

In addition, in the next year, 26 percent plan to go mobile. Just more than 50 percent of respondents said they’re satisfied with the cost of creating educational offerings and the cost of employing staff to develop and execute them. But Twitter ranks a close second followed by LinkedIn and Facebook.

Learning Management System 100

Learning Management System Class Social Media LMS 100

Aaron Wolowiec

JUNE 4, 2013

Assuming everything goes according to plan, we’ll share a new post with you each Tuesday. Henry Center for Executive Development , will share with us the projects she’s working on as chair of the ORGPRO Community Engagement Committee. Henry Center for Executive Development theme topic trends Tuesday Vital Associations writing'

Michigan 100

Michigan Committee Communications Education 100

Aaron Wolowiec

DECEMBER 30, 2014

The report, developed in partnership with the Dallas Convention and Visitors Bureau , found that in general, costs in 2015 for event services are expected to rise, while budgets are expected to grow only slightly. In short: Event planners may have to plan further ahead and stretch the dollars a bit more.

Fort Worth 100

Fort Worth Oregon Kentucky Dallas 100

Aaron Wolowiec

JULY 15, 2014

The ASAE Foundation and MCI Group , a global network of 50-plus offices providing market development services and conference management, just launched a multi-year, multi-phase research project to better understand U.S. Develop strategic global partnerships. Good business acumen. Cultural appreciation. Just to name a few things.

America 100

America Revenue Strategy Report 100

Aaron Wolowiec

DECEMBER 16, 2014

For associations rating themselves most effective at marketing, strategy and planning is their most frequently cited capability. But for those that rate themselves least effective at marketing, strategy and planning is the fifth most-cited capability. Learn how to develop and deploy content effectively. So what do you think?

Marketing 100

Marketing Social Media Content Report 100

Aaron Wolowiec

FEBRUARY 4, 2014

Scanning my current commitments, I now serve on the editorial advisory board for Michigan Meetings + Events magazine, I’m a subject matter expert and facilitator for MSAE , I’m the luminaria chair for the East Lansing Relay for Life and I’ve recently been appointed to the ASAE 2014-2015 Professional Development Section Council.

Michigan 100

Michigan Committee Course Association Management 100

Aaron Wolowiec

FEBRUARY 11, 2014

The world of continuing education and professional development has changed dramatically in the past few years,” Cobb and Steele said. “To Association Learning + Technology 2014” is designed to help association leaders strategize for a new learning landscape, while meeting their members’ needs for convenient and quick access to information.

Social Media 100

Social Media System Technology Survey 100

Aaron Wolowiec

APRIL 9, 2012

As part of my ongoing series titled “Achieve More,” I’m profiling this month the role of research in the development of compelling educational experiences that inspire learning, engagement and community. The second is much more traditional in his/her approach to the development and delivery of content. Identify actionable next steps.

Strategy 100

Strategy Blended Learning Survey Case Study 100

Aaron Wolowiec

AUGUST 27, 2013

When we were doing prep for ASAE we created a strategic plan and one of the things that we uncovered was the fact that every 100 years Detroit reinvents itself,” said Alexander, who recently earned ASAE’s Academy of Leaders Award. Filed under: Professional Development. Professional Development'

Detroit 100

Detroit America Metro Atlanta 100

Aaron Wolowiec

JULY 1, 2014

Differentiation – Briefly scan the professional development landscape and you’ll find fierce competition all around you – colleges and universities, other associations and even your own members. Event messaging must clearly illustrate in both quantitative and qualitative terms how your event is different from the rest.

Sample 100

Sample Strategy Social Media Communications 100

Aaron Wolowiec

MAY 2, 2012

As part of my ongoing series titled “Achieve More,” I’m profiling this month the role of collaboration in the development of dynamic, meaningful, and compelling education and networking experiences. Interestingly enough, collaboration is defined as the act or process of collaborating , as well as the product resulting from collaboration.

Michigan 100

Michigan Innovation Leadership Project 100

Aaron Wolowiec

AUGUST 3, 2012

Here, major annual meeting was defined as the meeting with the largest attendance, the meeting that produces the most revenue or the most strategically important meeting. We have individuals in each room provide input and then develop a blog post or update in a newsletter of what takes place. We’re just starting plans to video.

Content 100

Content Video Conference Social Media 100

Aaron Wolowiec

MAY 3, 2016

As education providers, we routinely inherit programs with unclear or undefined outcomes; we operate in an increasingly competitive professional development environment with fewer resources and budget-strapped attendees; and we consistently grapple with unrealistic revenue and attendance targets while forgetting to sunset programs past their prime.

Education 100

Education Newsletter Report Process 100