Thu.Aug 21, 2014

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Music City, Our Thought Leadership Team, and a Memorable 2014

YourMembership

One of the great things about attending the ASAE Annual Conference is that for a few days you get the opportunity to be totally immersed in all things associations, and this year was no exception. From the trade show to the education tracks, to the networking opportunities (rain or shine!) it lived up to its billing as the “not to be missed” event of the year.

Team 150
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Three Levels Required To Build And Support Brain-Friendly Conferences And Events

Velvet Chainsaw

'You can transform your conference or event into one of the best in world by using brain-friendly strategies. And you can help your event participants transform their personal and professional lives by applying the current science to your event. Three Levels Of Change Require. Putting the neuroscience to work for your conference or event requires a three step process. 1.

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ABA Says LGBT Discrimination Violates Human Rights

Associations Now

'The American Bar Association House of Delegates declared last week that lesbian, gay, bisexual, and transgender people have a human right to be free of discrimination. The group called for the repeal of discriminatory laws around the world. Among the many resolutions passed by the House of Delegates at the American Bar Association’s annual meeting in Boston last week, number 114B may go down as the most significant.

Boston 83
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Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy

Beth Kanter

'Photo Credit: Tristan Hanson. Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones.

Video 61
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Conference Circuit: Reinventing Meals on Wheels

Associations Now

'A prominent organization serving the nation’s seniors looks to use its conference to spark new ideas. Also: At a time when the National Guard is on front pages everywhere, an association for Guard members heads to Chicago. With changing demographics at play, expect attendees at the Meals on Wheels Annual Conference and Expo—August 26-28 in Scottsdale, Arizona—to place a high priority on innovation. “The landscape for Meals on Wheels is evolving.

More Trending

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Thursday Buzz: The Secret to Getting Acquired By Google

Associations Now

'The tech giant’s test when considering an acquisition—and how it can apply to your association’s own marketing. Also: time-tested strategies for effective headlines. “Is the product the target company makes something people will use at least once a day, and that makes their lives better?” That’s the question Google’s leadership asks before it acquires a company, something called the “toothbrush test.” It’s worked out relatively well for the

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Sensing An Opportunity, Female Investing Pros Form Networking Group

Associations Now

'With a board in place and regional chapters ready to go, Women in ETFs has managed to grow quickly from a seed of an idea to a full-blown professional organization. Here’s how it formed, and where the group plans to go next. “We looked around this huge conference, there were very few of us who were women. We were convinced there were other people like us.

America 55
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Governors to Congress: Stop ‘Fire Borrowing,’ Fix Wildfire Funding

Associations Now

'Members of the Western Governors’ Association are asking congressional leaders to better fund wildfire suppression efforts, noting that the lack of a budget is hurting preventive efforts that could help keep the blazes under control. It’s a situation akin to turning your research and development budget into a rainy-day fund every single year—and that’s making governors in the Western U.S. uncomfortable.

Oregon 84
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Pro Tips on Pitching Media

Associations Now

'Effective PR can help associations stand out as leaders and experts in their respective industries. Veteran PR professional Sheri Singer provides a few pointers for successfully pitching journalists and generating good PR. Associations are perfectly primed to serve as spokespeople for their respective industries, communications professional Sheri Singer told Associations Now earlier this week.

Tips 74
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more