Mon.Dec 12, 2016

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How This Mother Grew her Nonprofit 300%

Wild Apricot

A few years ago, Sarah Rintamaki noticed her two-year-old struggling to speak. Sarah’s long and lonely search for help inspired her to found Connecting for Kids, an organization devoted to helping mothers like her quickly find the education and support they need. Although Sarah had no experience building a nonprofit, she did have one thing that helped her grow Connecting for Kids over 300% from 2012 to 2015.

Education 321
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What Really Worked in 2016?

Spark Consulting

Beth Brodovsky, who hosts the Driving Participation podcast (and if you haven’t checked it out yet, what are you waiting for?) recently asked a bunch of her former guests this insightful question for a year-end episode. Here’s my answer: One thing that really worked for my clients was talking to their members. I know that sounds obvious, but associations tend to – in my opinion – over-focus on surveying people to the detriment of other methods of learning about our audiences.

Survey 203
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WBT Systems’ TopClass maintains position as #1 LMS for Associations

WBT Systems

For the second consecutive year, WBT Systems’ TopClass LMS has been named the #1 Learning Management System for Associations in the Talented Learning LMS Vendor Awards. This award honors the learning solution vendor which best caters for the unique and varied requirements of associations that provide education and certification programs for their members. ( TrainingPressReleases.com ) – WBT Systems’ TopClass LMS has been named as the #1 Association Learning Management System for the seco

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3 Things Your Conference Attendees Want to Do on Their Phones [Research]

Socious

77% of people say that when they’re attending live events they often (or always) use their smartphones for business. Another 13% say they sometimes use their smartphones, while only 10% say they rarely or never use their phones. That means that 90% of your event attendees are on their smartphones. So where are you?

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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The Most Important Things to Consider When Creating Your Association’s Annual Budget

Virtual

The budget: The lifeblood of any organization. Nonprofit and for-profit organizations wrestle continually with maintaining and improving their overall operations. Regardless of tax status, organizations must constantly strive for sustainability while keeping the mission in mind. Budgets should be a major part of every organization's plan. The budget is the realistic financial blueprint for the manifestation of an organization’s mission and goals.

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The Busy Time of Year

Eric Lanke

Does your association have a "busy time" and a "slow time" of year? I remember it certainly felt that way when I first started working in association management. Then, the busy and slow cycles were tied to my association's Annual Meeting. The three months leading up to it were crazy busy and the three months following it we remarkably slower. In a way, I felt like I had earned the slow time by working so hard during the busy time, and everyone else, including my bosses and my members, seemed to

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Why Podcasting Works for Leading (and Leaders)

Associations Now

Executives aren’t always expert tweeters and bloggers. But in podcasting, they likely have a natural fit. When it comes to messaging, sometimes we’re slow to get the message. Associations stress out a fair bit about their content strategy—a term I don’t exactly love, because it applies a lot of gravitas to what was once more simply called “communications.

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Holiday Year-End Book Giveaway

Idea Architects

I read. A lot. The consequence of all that reading is that at year-end my bookcases are overflowing with gently read books I no longer need. So I'm giving them away in mystery boxes of books. Just like the mystery brown bag you once found in stores, each box will contain a few lightly used books. Topics include creativity, facilitation, strategy, innovation, and leadership.

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Plastics Group Simplifies Name to Reflect Industry Evolution

Associations Now

SPI: The Plastics Industry Trade Association has changed its name to the Plastics Industry Association—PLASTICS, for short—to better represent its members and build stronger connections within the industry. To reflect recent changes made to its membership, advocacy, and mission, SPI: The Plastics Industry Trade Association has rebranded to the Plastics Industry Association , or simply PLASTICS.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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AARP Foundation Launches Initiative to Combat Isolation

Associations Now

Social isolation is a serious problem for older Americans. AARP Foundation’s new platform, Connect2Affect, aims to raise awareness and identify solutions. Social isolation affects more than 8 million older adults, and it presents health risks equivalent to smoking 15 cigarettes per day, according to AARP Foundation. Through its Connect2Affect initiative, the foundation is raising awareness of social isolation and working toward solutions.

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New Virtual Reality Association Includes Big Names

Associations Now

Some of the biggest names in the virtual reality space are joining the new Global Virtual Reality Association, which could help the long-term prospects of the closely watched technology. Virtual reality is all about taking you to a brand-new place. But it helps to have some solid footing in the real world, just in case the bottom falls out. That’s the idea behind the Global Virtual Reality Association (GVRA), launched this month by some of the budding industry’s biggest stakeholders—among them,

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Monday Buzz: Your Members Are Busy, Too

Associations Now

If you’re feeling the year-end holiday stress, just remember that your members feel the same way. So respond accordingly. Also: Don’t cut corners, but don’t give away too much, either. This time of year—the days immediately before the holidays hit—might feel like your busiest. Do you remember when associations used to reliably enjoy a “slow time of year”?

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Report: Student Media Faces Increasing Pressure From University Administrators

Associations Now

A new report from the American Association of University Professors and three other groups states that student newspapers face an increasing number of threats to their leadership and funding. Journalism professionals are concerned. As the number of political protests at colleges and universities around the country rises, the stories that student journalists are covering have become more sensitive than ever.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.