Thu.May 12, 2016

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Chapter Growth Paradox: A Systemic Response

Mariner

There is a paradox of growth which occurs when a chapter reaches the size where incorporation is required to create an entity which can open a bank account.

System 100
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Members Leave Associations Without a Sound

Smooth The Path

Related: Don’t ask for feedback from members who are too new. Asking members to opt in after a bad member experience. There are important things we may not know about the association. The post Members Leave Associations Without a Sound appeared first on Smooth The Path.

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Helping Longtime Members and Suppliers with Business Succession Planning

Association Adviser

Too many times business owners start the business succession process thinking they will be able to do everything that is necessary in less than a year. The reality is that a successful exit from. For more about this topic, click on the headline.

Process 60
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Travel and Airport Groups Press Congress on TSA Funding

Associations Now

Long waits and vocal travelers have prompted associations and Homeland Security to push for more staff and more overtime. As the busy summer travel season approaches, airport and travel associations supported the Transportation Security Administration in its recent successful plea to Congress for more funds and staff to reduce wait times in security lines.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Give Local America Disaster Offers Lessons for Next Time

Beth Kanter

Note from Beth: Peter Panepento wrote a thoughtful piece earlier this week about #givedaylessons and gave me permission to republish it here. Also, if you have not read it, Kivi Leroux-Miller has written a stellar piece called “ The Heroes and Villains of Give Local America Story. “ Give Local America Disaster Offers Lessons for Next Time – Guest Post by Peter Panepento.

America 28

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Why aren’t members opening your emails?

Higher Logic

Getting people to open emails can be a frustrating, fruitless task. Especially when a big part of your job is communicating to members through email -- depending on your industry and the types of emails you send, what’s considered good open rates can look pretty low. So how do you turn the tides and get people to open your messages? The art of the email subject line.

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Google’s New Payday Loan Policy Draws Mixed Response

Associations Now

The company announced this week that it would block payday loan companies from advertising on its platform. Civil rights groups, which had pushed for the change, praised the move, but the primary association for the payday loan industry said the strategy was akin to censorship. It’s not often that Google bans advertisements for an entire line of products from the search engine—which makes its decision to drop the hammer on payday loan products stand out.

America 40
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Conference Circuit: Immune System

Associations Now

Rundown Attendees: 3,000. Exhibitors: 150 plus. Distinguished Lectures: 3. The American Association of Immunologists’ Annual Meeting kicks off in Seattle later this week. More than 3,000 immunologists from 40 countries are in Emerald City to hear lectures from some of the world’s most prominent scientists, network with peers, and learn how innovations and biomedical advances can benefit their research.

System 40
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Thursday Buzz: Instagram Debuts a New Look

Associations Now

Instagram’s new logo got an instant reaction. Plus: Google launches a new mobile keyboard for iPhone users. Instagram, Facebook’s incredibly popular photo-sharing application, has launched a new user interface, along with a fresh new logo. Here’s the story behind our new design https://t.co/xKcsgMqFOw pic.twitter.com/V6jXzBpuYj. — Instagram (@instagram) May 11, 2016.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.