Mon.Jul 15, 2019

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4 Reasons to Launch Your Team of Passionate Messengers Today

Wild Apricot

Learn how to get your passionate team off the ground and spreading your mission

Team 281
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What Depop Can Teach Associations About Attracting the Next Generation

WBT Systems

What Depop Can Teach Associations About Attracting the Next Generation. Read more about What Depop Can Teach Associations About Attracting the Next Generation.

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The Right Way

Eric Lanke

It's budget time at the association I work for. And what I mean by that is that the budget for our new fiscal year has been approved by our Board of Directors, and now it's time to code all our projected expenses for upload into our accounting system, and to prepare the worksheet by which all our staff members can be sure to submit their expenses to the right codes as their invoices come in throughout the year ahead.

Project 113
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When’s the Best Time to Send a Marketing Email? It’s Complicated

Associations Now

A recent email benchmarking guide from Campaign Monitor notes that, based on the average, the best day to send that email is Thursday—but numbers vary wildly by industry and may not make sense for your readers. When should you send an email anyway, and what metric matters more than any other? Those are complicated questions, with lots of variables. But a recent report from Campaign Monitor has some useful answers—including for nonprofits.

Marketing 102
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Paving Your Path to Your Mid-Career

Association Success

How can you successfully transition into your mid-career while creating opportunities for yourself? I’m at an interesting point in my career journey where I’ve recently transitioned from a young professional to a mid-careerist. What I’ve found is that defining your mid-career, and your career in general, is really up to you. It’s up to you to pave your own path, and the good thing is that you can do anything you want to do, especially in the association landscape.

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Improving the Membership Experience for Vendor Members

Membersuite

It’s easy to take vendor members for granted. After all, your members are their prospective customers. But, have you considered treating them as a membership segment? Read the post to learn why and how to improve the membership experience of vendors.

How To 72
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Maker Mindset: Six Ways Associations Can Embrace Side-Hustlers

Associations Now

Sometimes, the most innovative ideas come not from established companies but from people moonlighting with off-hours experiments. Associations are in a position to capture this energy. It’s one thing to have an internal side project that you can work on at the office. It’s another to hustle something into being while off the clock. But the effort can bring big rewards: You never know how powerful one little idea might be.

Project 78
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Creating the Perfect AMS RFP

ReviewMyAMS

Guest post by Euclid Technology Admittedly, the title of this blog is a bit misleading. The truth is that there’s no such thing as the perfect request for proposal (RFP). Clearly translating all your association’s business processes and needs into a single document is a daunting task that can never be perfected. With that said, we’re here to help you build the best AMS RFP possible!

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Daily Buzz: The Rise of the Office Pod

Associations Now

Forget open office spaces. Pods, the next work environment trend, are here. Also: questions to ask before updating your remote work policy. Cubicles to open offices to—pods? “Studies have shown natural employee movement throughout a workday includes seeking out quiet, private spaces to complete focused work, hold small huddle sessions with colleagues, or just in general staking a claim on an area that feels homey and comfortable in which to work,” says Jeff Pochepan on Inc.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.