Virtual

APRIL 15, 2015

'One of the best things about having a great staff is that I find that I’m wrong more than I’m right. Often I have a belief about something, but my team has better information. One great example of that was recently when we were working on a client web site. I saw the design and thought that too much material was “below the fold” of the first screen.

Association Management 100

Association Management Team Examples 100

Mariner

APRIL 15, 2015

'Today, for our #NVW2015 celebration , we thank our volunteers for their responsiveness; that is, for their willingness to leap into action when we send out calls for help or input.

100

100

Membership Marketing

APRIL 15, 2015

In most cases, all of your marketing efforts drive members and customers to your website to join, register, or purchase an item. But the reality is that once a prospect comes to your website many do not complete their transaction on the first visit. For example, very often potential attendees visit an association’s website to find out the date, location, or cost for a conference.

Marketing 64

Marketing Conference Cost Maine 64

Achieve

APRIL 15, 2015

I have had the great pleasure of working on MCON since its founding in 2011 and have learned A LOT over the years about event planning. From the experience design to logistics to technology to coordinating with speakers, sponsors, partners, media … so many details are involved, which can make an event a huge time suck if you let it. Part of what I’ve been (slowly) learning is how to pull off a good event without letting it exhaust the team (or me).

Tips 52

Tips Guidelines Video Event Planning 52

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Member Engagement

Velvet Chainsaw

APRIL 15, 2015

'Your current conference planning and improvement procedures have its roots in industrial revolution models. We are still designing our conference in the exact same way that companies designed their manufacturing production process, to paraphrase Dave Gray author of The Connected Company. We are trying to imitate the industrial age to make our conference networking, programming and experiences faster and better.

Conference 72

Conference Team Strategy Industry 72