Tue.Feb 16, 2016

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6 Tips to Help Community Managers Write Effective Emails

Socious

I’m sure by now everyone is familiar with the study that says about 91% of us check our email every day. It’s this fact that makes your email list one of your most sacred marketing and online community management assets. However, many organizations struggle with getting their message across and end up annoying their community members, customers, and prospects to the point of being ignored.

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User Experience and Accessibility

Higher Logic

All aboard the community platform! If you want everyone in your organization to engage on your community, you need to make sure it’s accessible for everyone, including people with visual impairments or physical impairments that prevent them from using a mouse. All websites should strive to achieve accessibility principles. So how do you make sure your website is as accessible as it can be?

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And the survey says…we’re scared

Aaron Wolowiec

It was a Friday night and it had been a long week. I was just starting to unwind when my iPhone’s email notifications starting coming full blast. And then the mindless show on TV was interrupted by horrific images of blown up Paris buildings; streets littered with debris; people scrambling for safety. And I sat there, trying to explain to my children why yet another act of terrorism destroyed lives, trying to assure them the world isn’t a dangerous place.

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School Nurses and Nurse Practitioners Partner To Address ADHD

Associations Now

Nursing groups are working together to help establish better communication between school nurses and pediatric healthcare providers to provide greater assistance to children with ADHD. Two nursing associations are collaborating to help better address the needs of children with attention deficit hyperactivity disorder (ADHD). Last week the National Association of Pediatric Nurse Practitioners (NAPNAP) and the National Association of School Nurses (NASN) announced they are teaming up to provide a

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Email Marketing Trends: Are You Doing Enough With Your Data?

Associations Now

A Design Tool to Watch The pain of email design isn’t going anywhere anytime soon, but developers are beginning to get a little craftier about solving the problem. The new scripting language MJML , which was released earlier this month by the email firm MailJet, attempts to simplify the process of coding an email, allowing designers to focus less on tweaks and more on design. “So the principles are familiar—like the ever-familiar HTML—but pain-free, responsive by design and semantic,

More Trending

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Twitter Asks for Nonprofit Help in Fighting Trolls

Associations Now

Twitter’s new Trust & Safety Council, backed by a wide variety of nonprofits, aims to tackle one of the major struggles that it and its users have faced over the years: the proliferation of harassment on the social network. Could the solution to Twitter’s long-running troll problem come courtesy of the nonprofit sector? It’s not clear as of yet, but it’s nonetheless worth keeping an eye on the work of Twitter’s new Trust & Safety Council, which the social ne

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Tuesday Buzz: How Social Group Membership Helps Retirees

Associations Now

A new study published in the British Medical Journal highlights how staying active in social groups or professional societies after retirement can improve health and longevity. Also: why those member welcome packets really do have an effect. For retirees, belonging to a local organization isn’t just a nice way to pass the time; rather, it could boost longevity.

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Best Benefit Ever: Refurbishing Travel Agency Benefits for 2016

Associations Now

The Cruise Lines International Association revamped some of its benefits after collecting member feedback. What is it? Cruise Lines International Association recently asked its members in the travel agency world for feedback about their current benefits, as well as what benefits they’d like to receive in the future. Now, CLIA has revealed the results of that feedback , and the biggest change circles around a revamped membership card.

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Gaming Association’s Voter Guide Presents Candidate’s Views

Associations Now

Rather than recommending a specific candidate to employees in the casino industry, the American Gaming Association’s first-ever voter guide—sent to nearly 200,000 casino workers in Nevada—simply highlights on-the-record statements made by presidential candidates ahead of the state’s caucuses. Before Nevada casino employees go to caucus starting on Saturday, they may want to take a close look at the guide recently sent by the American Gaming Association (AGA).

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more