Tue.Aug 12, 2014

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15 Ideas for Non-dues Revenue Streams

Wild Apricot

'Is your organization looking for non-dues revenue streams? Here are some highlights from our Small Membership Survey Report that might offer some ideas.

Revenue 251
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Behind the Scenes: Calibrating Content for Different Session Lengths

Idea Architects

'Same topic; different session lengths: 10 minutes, 60 minutes, 20 (then 25) minutes. That''s the situation I have experienced for my keynote presentation on lifelong learning, Life''s A Great Teacher: Are You A Great Student? First outing: a 10-minute late morning presentation at TEDxIndianapolis in 2012 Second outing: a 60-minute opening keynote/general session at the 2013 Association of Fraternity Advisors (AFA) Annual Meeting Third outing: a 20-minute HEd (higher ed) Talk at the 2014 ACPA Co

Content 100
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Getting to the Good Stuff with Data

Association Adviser

'The key to finding useful data is identifying meaningful patterns in that data. Finding these patterns allows associations to make informed decisions rather than decisions made on assumptions or. For more about this topic, click on the headline.

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Report Calls for Professional Cybersecurity Association

Associations Now

'Data 911 The College of Healthcare Information Management Executives is getting into the cybersecurity game, too. Last month, CHIME announced the launch of a new professional association to help educate and train senior healthcare IT leaders in security issues. The Association for Executives in Healthcare Information Security will operate as a separate association under CHIMEs umbrella and will help facilitate greater networking and collaboration among senior information officers in the heal

Report 74
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Cheer Up and Change: The Demographic Mandate

Association Adviser

'Monday morning started off with a great session by demographer and futurist Ken Gronbach, who laid out his predictions on where were going and what associations can expect as demographics change. For more about this topic, click on the headline.

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Getting to Gen Y (It’s not as hard as you think.)

Association Adviser

In the ASAE Annual Meeting session "Getting to Gen Y," Sarah Sladek dissected the much talked-about generation into several subsections and discussed ways associations may try to attract this. For more about this topic, click on the headline.

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Survey: Lobbyists Are Controversial???Until You Explain What They???re Doing

Associations Now

'The Public Affairs Council’s 2014 Pulse Survey showed that the public tends to have a better opinion of the private sector than of government, though certain things remain controversialspecifically, lobbying and executive compensation. Lobbyists get a bad rap from the public. But could a little more explanation help? A recent study suggests so.

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Expo Floor Sees More Prepared Attendees in 2014

Association Adviser

'Did you have a plan at this year''s Expo? What was your favorite booth or experience on the floor? The post Expo Floor Sees More Prepared Attendees in 2014 appeared first on Association Adviser -. For more about this topic, click on the headline.

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Tuesday Buzz: Don???t Forget To Remember Their Names

Associations Now

'The role organizational culture plays in how we treat our members. Also: how one concert drew millions for a good cause more than four decades agoand, in the process, introduced a major trend in charitable giving. Trying to stay friendly with your members? It matters who you hire. That’s according to SCD Group’s Steve Drake , who in a blog post notes how, for example, some airlines tend to be much friendlier than others.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Job Hunting in the Network Age

SCD Group

'When it comes to associations and association professionals, this interview in the Wall Street Journal offers some good information. Here are some key elements from the interview: The 47-year-old knows networks. Reid Hoffman built his reputation by founding the business social-networking platform LinkedIn and serving as chief operating officer of the e-commerce site PayPal, both billion-dollar powerhouses.

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Best Benefit Ever: Matching Workers With Auto Shops

Associations Now

'Benefits Wanted What’s your association’s coolest member benefit? Tell us about it! Email editorial@asaecenter.org and you might see it in an upcoming edition of Best Benefit Ever. The Alliance of Automotive Service Providers/New Jersey, an association representing auto repair shops and technicians, isn’t afraid to play employment matchmaker for its members.

NJ 50
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Transforming the Future of Associations: An Interview with Seth Kahan of Association Transformation

Association Mavens

'Seth Kahan is the mastermind behind the association thought leadership think tank, Association Transformation. We discuss his thoughts on association trends, who fits the profile of a member of the think tank, and his goals for Association Transformation. The post Transforming the Future of Associations: An Interview with Seth Kahan of Association Transformation appeared first on Association Strategies, Association Videos | Association Mavens.

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Listening Is Hard Work

Plexus Consulting

'Steven M. Worth How many of us as children remember our parents pointing out that there was a reason we had two ears and only one mouth  could we please just listen? Apart from our parents wanting peace of mind, there is a lot of wisdom in this advice. But the temptation to follow ones own ideas at the expense of what someone else may be trying to say does not stop in childhood.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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What Digital Badging Teaches About Consistent Standards

Associations Now

'There are a lot of pitfalls when trying to get new technologies to work together under the umbrella of a single standard. But as the momentum behind digital badging proves, when there’s a clear mission and vision, the value speaks for itself. A few weeks ago, I wrote about an odd situation in the “internet of things” (IoT) space. Short version: There are a lot of organizations, each with different corporate backers, vying to become the standards body to govern the space.

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Even in Chaos, You Can Make Good Decisions

Associations Now

'While the pace and complexity of today’s business environment makes seeing and planning for the future more difficult than ever, association leaders can take a few cues from some of the world’s best decision makers. Author Noreena Hertz, closing out the 2014 ASAE Annual Meeting, explained how. On a scale of zero to 10, how challenging is the environment that associations are navigating in 2014?