Thu.Mar 19, 2015

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Get A Conversation Started With Forums

Wild Apricot

'A Forum can be a great way to get your members and stakeholders engaged. We asked our Small Membership Advisory Community to weigh in with their experiences.

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Embrace the Loss of Control

Reid All About it

'You’re proud of your work. You do it well. And, you do it your way. Then, one day, someone walks into your office, or into your space, and says, “From now on, we want you to do it this way because…”. Because whatever blah blah blah, you weren’t really listening for a few seconds because what the hell?!?! You’re bristling inside. You’re trying to keep your face under control as you refocus on the conversation.

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Making the Most of a Snowed-In Advocacy Day

Associations Now

'During its annual advocacy day in DC two weeks ago, the American Osteopathic Association had to think fast to reorganize events after a snowstorm hit the city. While inconvenient, the weather revealed some untapped potential that is now becoming a regular part of the program. With the official start of spring tomorrow, it’s hard to imagine that just a couple of weeks ago Washington, DC, and other parts of the East Coast were blanketed under several inches of snow.

DC 85
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What If Your Fitbit Could Also Track Your Environmental Footprint?

Beth Kanter

'Here is pic of super cool blue band @fitbit that CEO @parkjames wears. Not commercially available #atlantichealth pic.twitter.com/5vE4aEvk4i. — Steve Clemons (@SCClemons) March 18, 2015. Yesterday, I participated in two seemingly unrelated events that generated that question. Fitbit and fitness/health apps offer many benefits — they help us become more aware of our healthy habits by measuring and producing data.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Thursday Buzz: Presenting Tips From a TED Speaking Coach

Associations Now

'How good pacing, breath control, and, uh, newspapers can make you a better speaker, according to a person who helps train some of the world’s best presenters. Also: Maybe you shouldn’t email your team after hours. Not a natural speaker? It’s OK—there are ways to build up your speaking skills. And who better to learn from than a speaker coach known for working with TED presenters?

Tips 80

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Association Executives Tout Community’s Reputation During Fly-In

Associations Now

'Key issues like restrictions on government employees attending meetings and tax reform were high priority on American Associations Day. But advocates also set out to improve the reputation of associations on the Hill. The message of several hundred members of the association community who converged on Capitol Hill this week played to a familiar tune.

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The Psychology of Storytelling

Achieve

As a nonprofit professional, unless you’ve been living under a rock for the past few years, you know that storytelling – sharing the real stories of real people whose lives were enriched by your help – is the best way to reach potential donors. More and more, causes are using stories in their solicitations. So why do they sometimes not work? Let’s first examine the psychological context to see why (when done well) real stories do work.

Project 52
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Court Rejects Franchise Association Bid to Block Seattle Minimum-Wage Law

Associations Now

'A federal judge declined to grant the International Franchise Association a preliminary injunction against portions of Seattle’s minimum-wage law, which IFA says discriminates against its members. However, the group plans to continue its fight against the $15-per-hour minimum wage. One of the country’s most aggressive attempts to boost the minimum wage is going into effect next month, despite a legal challenge by the International Franchise Association.

Seattle 56
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Gem of an Idea: Diamond Miners Consider Forming New Trade Group

Associations Now

'For the first time in more than a decade, the diamond industry’s biggest players appear ready to launch a new association. The primary catalyst for taking a big step forward? The rise of cheaply produced synthetic diamonds, which are having an impact on the industry. Some of the world’s largest diamond producers may be getting into the association space.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Conference Circuit: Beyond Skin Deep

Associations Now

'Rundown Attendees: 19,000 plus. Twitter followers: 4,000. Technical exhibitors: 4oo. The American Academy of Dermatology’s 73rd Annual Meeting brings together dermatologists and other healthcare professionals to gain knowledge and learn about advancements in the field. Thousands of dermatology physicians and students are headed to San Francisco for the American Academy of Dermatology’s Annual Meeting , which begins Friday, to hear about new treatments and develop practice-management skills.