Wed.Mar 22, 2017

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3 Association Radical Transformation Strategies

Potomac Core

Are persistent growth challenges and global uncertainty opening different pathways for Trade Associations? In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term?

Strategy 114
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What Your Volunteers Need to Be Happy

Mariner

No, its not as difficult as you think! The ASAE Foundation Study on what makes a Mutually Beneficial Volunteer System illuminated a few points. (Read the full report here.) The list: effective training and orientation, accessible volunteer. positions (think a mix of short-term, micro, and focused longer gigs), readily available resources, meaningful opportunities, and feedback.

System 113
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Autism Group Lends its Expertise to Sesame Street

Associations Now

With help from the Autism Society of America, the Sesame Street cast will welcome a new character next month: Julia, a Muppet with autism. Creating a Sesame Street character is a complex business, which is why Sesame Workshop, the nonprofit behind Sesame Street’s new autism initiative , called on the experts to help them develop a Muppet who has autism.

America 81
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Specific Strategies To Take Your Conference Full Frontal!

Velvet Chainsaw

You can make your conference the purple cow of all conference experiences. That is if you want to be seen as unique and different. So how do you do that? By creating conference experiences that help your participants think smarter! This means designing conference experiences that go full frontal ! Going full frontal means engaging the frontal lobe of your brain.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Hotel Industry Embarks on Pilot to Prevent Food Waste

Associations Now

Teaming with the World Wildlife Fund and The Rockefeller Foundation, the American Hotel & Lodging Association will offer support to its members as part of a pilot program that looks to stop food waste before it starts. Food waste is a big problem, but it’s one the hotel industry is ready to tackle head-on—with the help of a couple of friends. This week, the American Hotel & Lodging Association announced that, in collaboration with the World Wildlife Fund and The Rockefeller Foundation, i

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Joint Membership: The “Special Sauce” for Chapter Relations

Associations Now

Joint membership can offer big benefits for associations with component relations for both the national organization and state or local chapters. Members gain advantages too, from discounted dues to access to more programs and services. Here’s how it’s working for two associations. I love Big Macs. I always have. And yes, I know there are 540 calories in each serving , but there’s something about that special sauce that I crave so badly.

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Is becoming a mindful leader for you? Try this!

Holly Duckworth

“I wish I could be more present.” Sarah responded. “The demands of my job are too great these days. I don’t even have time to breathe.” she went on to say. Do you have the same wish as Sarah? Leading today is not for the faint of heart. It takes the perfect blend of knowing, being confident, and a willingness to not know. It used to be that leaders were expected to have ALL the answers.

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Wednesday Buzz: Don’t Abandon What Works

Associations Now

The latest communications platform may not be worth your time—stick to tried-and-true tactics to reach your members. Also: Three actions that all confident event professionals take. As new ways to communicate with members emerge, it’s not surprising that a savvy communications professional would want to try out a fresh, cool platform or tool. But at its worst, testing out the latest communications channel could turn into a big waste of time and money and may leave your members confused, says Lee

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How to Decide If Joint Membership is Right for Your Association and Chapters

Chapter Chat

The joint membership model is becoming more popular with associations , according to Peggy Hoffman, president of Mariner Management & Marketing. In fact, 31 percent of the associations that participated in Mariner’s 2016 Chapter Benchmarking Report require joint membership. Also known as unified membership, joint membership packages national and chapter memberships together.

How To 28
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Planned Nonprofit Would Spread Obama Presidential Library’s Benefits

Associations Now

The Obama Center, planned for Chicago’s South Side, could have a positive impact on the surrounding community—and a coalition aims to create a nonprofit to ensure the neighborhood gets an economic boost from the presidential library. Former President Barack Obama’s presidential library isn’t just going to be about honoring the nation’s first black president, though that’s part of it.

Library 58
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This Is Not a Good Look for Us

Spark Consulting

It’s an open secret that associations are deeply concerned about – and struggling with – our ability to recruit and retain Millennial young professionals, both as members and as association executives and talent in our industry. We’re trying all kinds of things – changing our membership tiers, dues structures, and value propositions; changing our volunteer offerings and opportunities; changing our work and office cultures – to try to attract young people and k

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Iowa Cattlemen Raise Money for Out-of-State Wildfire Victims

Associations Now

The Iowa Cattlemen’s Association will hold a charity auction to assist victims of wildfires that devastated a number of nearby states—hoping to supply ranchers with needed supplies as they work to rebuild. Iowa may not be currently dealing with any wildfires itself, but that doesn’t mean the Iowa Cattlemen’s Association isn’t ready to help others. As ranchers have been devastated by wildfires in Oklahoma, Colorado, Texas, and Kansas, ICA is working to assist those affected over the past month.

Iowa 58