Aaron Wolowiec

JULY 28, 2016

Stephanie Wohlfert. Courtesy of Michigan Meetings + Events. Q & A with Stephanie Wohlfert , meetings coordinator, MSAE. Q: Learn: What’s one subject you’d like to learn more about? A: Nutrition Science – Throughout the last several years I’ve become more conscious about health and wellness and what my family and I eat daily. I focus on eating non-processed foods without all the fillers and preservatives.

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Content Social Media Michigan Industry 189

KiKi L'Italien's Acronym Soup

JULY 28, 2016

Every year, for the past several years, I make it a point to attend the ASAE Annual Conference. This conference is where anyone involved with associations and nonprofits can connect with others working in that space. Why? Because it is the best way to catch up with the "Who's Who" of the association world. To be sure, ASAE Annual promises opportunities in learning and networking.

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Aaron Wolowiec

JULY 28, 2016

Stephanie Wohlfert. Courtesy of Michigan Meetings + Events. Q & A with Stephanie Wohlfert , meetings coordinator, MSAE. Q: Learn: What’s one subject you’d like to learn more about? A: Nutrition Science – Throughout the last several years I’ve become more conscious about health and wellness and what my family and I eat daily. I focus on eating non-processed foods without all the fillers and preservatives.

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Content Social Media Michigan Industry 159

Associations Now

JULY 28, 2016

Fundraising can be large part of propelling an organization’s mission forward. And for the ALS Association, the Ice Bucket Challenge has done that as the funds it raised helped researchers discover a new ALS gene. In 2014, social media feeds were filled with people, including celebrities, pouring ice cold water over their heads for a viral fundraiser.

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Membersuite

JULY 28, 2016

Today’s society has changed the way the association world is run. From member communications to your association management software, things are bigger and better. What about an association’s CEO? It’s safe to say that their functions and responsibilities have shifted in this day and age. The association space has evolved, and that includes the role of the CEO.

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Software Communications Technology Association Management 60

GlowGlobally

JULY 28, 2016

For the first time ever, association executives will be able to better understand how relationship strength impacts the ability to improve engagement with members and customers through empirical data. MCI along with its partner FairControl (a German-based global market research firm), launched the Global Engagement Index to measure the performance, relationship strength and outcome of engagement tactics as seen through the eyes of associations’ customers and members, allowing like-minded associa

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Associations Now

JULY 28, 2016

Prioritize welcoming new members, even with a quick email. Plus: Make social media fun with filters, geotags, and more. Association membership is on the rise and member retention is an ongoing priority , so sending a welcome email to new members should be an onboarding goal. Email, our standard means of communication today, allows organizations to contact members almost instantly.

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SilkStart

JULY 28, 2016

Associations come in all shapes and sizes. In a multi-chapter association, each chapter focusses their efforts locally, while the parent organization steers everyone towards association-wide alignment. However it’s often all too easy for these interests to work against each other. At SilkStart , I sometimes refer to these associations as octopus associations.

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Associations Now

JULY 28, 2016

Most associations are offering their members technology-enabled learning opportunities like webinars, but they can be expensive endeavors. That’s why, in an effort to lower costs, many organizations try to find a sponsor. Technology has definitely infiltrated the sphere of learning. Evidences are everywhere, from libraries offering digital books and maker spaces to schools serving up virtual curriculum and Kindle eTextbooks.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Higher Logic

JULY 28, 2016

Some community managers are really lucky. We work with groups of people mustered around a mission that we already care about—whether it’s a charitable organization, a favorite TV show, or the industry that we already work in. But many, maybe even most, of us are in an altogether different boat: we’re managing communities in which we’re not subject matter experts.

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Associations Now

JULY 28, 2016

A bipartisan bill recently introduced into the Senate would require that industry-funded checkoff programs disclose their budgets and refrain from lobbying. The legislation is a response to controversies involving some checkoff boards in recent years. Sen. Cory Booker (D-NJ) may have won an enthusiastic response to his speech at the Democratic National Convention this week, but on the day-to-day front, he’s earned quieter praise—specifically from farmers—for sponsoring legislation that he

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Associations Now

JULY 28, 2016

Rundown Attendees: 18,000. Exhibitors: 700 plus. Education sessions: 200 plus. The American Association for Clinical Chemistry’s 68th AACC Annual Scientific Meeting & Clinical Lab Expo is set to start in Philly this weekend. As the Democratic National Convention wraps up its time in Philadelphia , 18,000 laboratory medicine professionals are making their way to the city to hear about new developments and vital industry research, learn about cutting-edge diagnostic technology, and connect wit

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