Fri.Aug 05, 2016

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20 Free Nonprofit Webinars for August 2016

Wild Apricot

If you're organization is struggling to recruit volunteers, have you considered using social media to do the work for you? In one of this month's free nonprofit webinars, you'll learn how to recruit volunteers right from Facebook, Twitter, and even YouTube.

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Association Brain Food Weekly: 8.8.16

Reid All About it

Countdown to ASAE Annual in Salt Lake City ! I’m looking forward to spending time with old friends and meeting new ones. If you see me wandering around looking like a space cadet—big meetings do that to me—please stop me and introduce yourself. I’d love to catch up with you or meet you. I’m a social introvert—yes, such a thing does exist—so my adrenaline sizzles and my memory suffers at conferences.

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Safety First: Meetings Groups Support Industry-Wide Security Initiative

Associations Now

While convention centers have always had their own safety and security measures in place, a new industry initiative will create national standards to make for safer events and more secure venues. A few months ago, the Nuclear Security Summit took place here in Washington, DC—and within a few blocks of my apartment. With it came some larger-than-usual security nuisances: weeklong neighborhood road closures, random bag and ID checks on my walk to and from work, and the need to double the time it t

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Retail sets the expectations of your members and customers

Effective Database

In my capacity as a consultant to associations, one of the things I do is pay attention to how retail outlets are using CRM systems and their websites. Why? Because how your members experience retail sales is what they will expect from your organization. Whether it’s shopping online or shopping in the store, what your members and customers experience there is what they’ll expect to see from you.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Friday Buzz: Did Google Open Up the SEO Floodgates?

Associations Now

A decision by Google last week has a lot of people in the world of search engine optimization talking. Also: How to manage scope creep when dealing with an AMS installation. Is now a good time to redirect a bunch of URLs to a new domain? According to Google, the answer is yes. Late last month, the company’s Gary Illyes revealed that the search engine was no longer penalizing search traffic affected by common kinds of website redirections, such as 301 redirects.

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Survey: Corporations Likely to Tackle Social Issues by Joining Coalitions

Associations Now

A new survey from the Public Affairs Council finds that companies are increasingly putting their clout into the political arena by speaking out on sometimes divisive political issues. Groups who speak up are more likely to join a coalition than to create a public statement of their own. At one time, it was seen as risky for corporations to take a stance on political issues.

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Taking a Break from Work: It Is Called A Vacation!

Beth Kanter

That’s me on a Kayak on Monterrey Bay on the Coast of California getting eye level with some otters and harbor seals during my recent summer vacation. As Aliza Sherman and I write in the Happy Healthy Nonprofit: Impact Without Burnout due out in the fall, taking breaks is critical to working at your optimal levels of focus and attention, productivity, and creative thinking as well as coping with stressors throughout your day.

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South Carolina Medical Association Launches Platform to Ease Health Records Headaches

Associations Now

Because electronic health records are a major headache for doctors nationwide, one association is attempting to make the problems a little less frustrating by creating a platform that emphasizes interoperability between physicians. Members of the South Carolina Medical Association could soon have an easier option for electronic records-keeping. Late last month, SCMA announced that it would be rolling out a set of new analytics tools to help improve healthcare for the state’s residents.

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New Hotel Executives Group Looks to Appeal to Broader Membership

Associations Now

After launching the International Association of Hotel General Managers earlier this year, staff saw a surge in interest from other professionals within the industry. Seeing a growth opportunity, IAHGM took advantage and recently founded the International Association of Hotel Executives. The International Association of Hotel General Managers have seen enough interest since its creation earlier this year to form a spinoff organization serving other industry leaders.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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A Sudsy Problem: French Soap-Making Specialists Debate Over Recipe

Associations Now

Savon de Marseille is popular soap variety, but a debate over the recipe and the rules for where it is produced have groups representing soap makers worked up into a lather. From Parmigiano-Reggiano cheese to Champagne , industry groups have been fiercely protective of their most popular products—especially those linked to a famous location. But a trade group for a popular variety of French soap is in hot water over an attempt to allow modern ingredients into locally produced variations of ̶