Tue.Aug 02, 2016

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How to Make the Most of ASAE Annual Expo 2016

WBT Systems

With less than two weeks to the ASAE Annual Meeting and Expo 2016 , the largest event for Associations each year, we are putting in place our final preparations to exhibit at Booth #515. As we pack and ship our materials, arrange meetings with partners, clients and interested associations, and put the finishing touches on our demos, we started thinking about all the opportunities that the ASAE Annual Expo 2016 provides.

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Meet Your Community Manager: Melanie DiGeorge

Higher Logic

Ever wonder who the people behind the curtain are here at Higher Logic? We're introducing you to our community managers. They’ll talk about why they love community management, helpful resources to use and weigh in on the dog versus cat debate (as you can see, this is serious stuff…). In this fifth installment, we’re introducing our newest community manager, Melanie DiGeorge.

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"Vacation Begins"

Virtual

One of our core values at Virtual is “Have fun.” Well, I’m a big believer that fun (and creativity) can be found in even the most mundane of places. Like an out-of-office message. For the past few years, I’ve done “something different” for my message. You can see this year’s edition at www.andyfreed.video or see the full collection at www.andyisooo.com.

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How Often are We Out of Sync with Members?

Smooth The Path

Often. And this is totally normal. We live and breath the association every day. We know all fourteen benefits, we probably invented at least one of them. We are uber users of the website. We have edited and proofed the conference schedule so many times we have it nearly memorized. Likely members think the value of their membership is more than or less than we think they think it is.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Membership Development Plans 101

Membersuite

One of the most inevitable aspects of life is growth. It’s something you do every day without even realizing it. Nothing wants to stay stagnant, and that includes your association. It’s important to continually evolve, grow and improve. For an association to enhance its recruitment and retention efforts, it must understand the rate at which it wants to grow.

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Tuesday Buzz: Why Millennial Member Engagement Means Letting Go

Associations Now

Millennial member engagement isn’t easy, but letting go of a little control could make things easier. Also: Instagram’s latest feature takes more than a few cues from Snapchat. Engaging younger audiences—a.k.a. millennials, those famous unicorns of new membership—is not the easiest thing to pull off. So, how do you make that happen? According to consultant and author Jamie Notter, it’s important to realize that the best way to engage millennials is to embrace the fact that they

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Don’t Freak Out, But Your Security Isn’t Perfect

Associations Now

You can do everything in your power to ensure your security is top of the line, but inevitably, there are limits to the measures you can take. Even best practices have inherent weaknesses. Case in point: The federal government recently noted flaws in the popular two-factor authentication method. In a lot of ways, online news is a giant game of telephone, where one story begets another story, and that leads to some disconnected threads down the line.

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Best Benefit Ever: Back to School

Associations Now

An association for educators offers its members a pretty solid deal on the array of office supplies they’ll need in the months to come. What is it? With the new school year just a few weeks away, ASCD (formerly known as the Association for Supervision and Curriculum Development) is offering its members a wide array of discounts on items at Office Depot and OfficeMax—some as high as 80 percent.

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After Merger, New Imaging Alliance Comes Into Focus

Associations Now

Two long-running associations in the photo-imaging space have become one, saying the merger responds to the industry’s broader needs brought on by technological changes. One association involved in a recent merger turned 88 this year; the other celebrated its 82nd anniversary. Both organizations have stood the test of time, despite all the changes over the decades.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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How Bad Is the Ad-Blocking Problem, Anyway?

Associations Now

New research from the Interactive Advertising Bureau points out that a quarter of all internet users already block ads, which is not as bad as feared. With the study, IAB hopes to make the case that more lightweight ads can discourage ad-blocking. One of the most attractive market segments for many associations is the most likely to tune out online advertising.

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Drug Store Group Launches Immunization Initiative

Associations Now

Wanting to boost pharmacy-based immunization rates, the National Association of Chain Drug Stores is launching three demonstration projects that aim to foster healthcare collaboration. Through three demonstration projects, the National Association of Chain Drug Stores (NACDS) is looking to increase the number of pharmacy-based immunizations. The goals of these projects, according to Drug Store News , are for the three chosen healthcare entities to work together to develop and implement a payment