Tue.Mar 08, 2016

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Crowdsourcing Your Community Goals

Higher Logic

Are you part of a community making information available and accessible to others? It could be a national association for the healthcare industry, a Reddit group for gaming geeks or even the anonymous pages of Wikipedia. The key: you and a group of people are coming together to be productive and hopefully offer something to whatever at-large community you care about.

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3 Steps to a Super Simple Online Membership Funnel

Wild Apricot

Learn all about how to make your own Membership Funnel to bring in new leads and convert them at this year's Membership Growth Online Summit.

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How to Prevent Room Block Pirates from Hijacking Your Next Event

Virtual

If you’re planning an association meeting or conference any time soon, you’ll want to be on the lookout for “room block pirates.” These are housing companies that call your participants pretending to be affiliated with your group to try to get them to book a room outside of your room block. Unfortunately, one of our tech nology association clients fell prey to such a room block piracy scam recently.

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Better Conversations: Inviting Others to Contribute

Idea Architects

The invitation was extended, and she accepted. And when she offered her previously unspoken opinion, the entire conversation temporarily shifted. Some echoed her sentiments, building on them from their own perspectives. Others gently probed to learn more. In the end, the insight she shared produced a new action item for the group. How did this happen?

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Attended, Presented, Sponsored #CEOChair16

Robert M Barnes

Associations Forum is the ‘association’ for associations in Australia. I have enjoyed a close working relationship with them for a decade now and most recently had the opportunity to sponsor and speak at the 2016 CEO & Chair Symposium.

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Nonprofits Make Their Own March Madness

Associations Now

From apples to endangered species, the college basketball tournament has inspired groups to launch their own brackets for fundraising and awareness. March can be a lonely month at the office for those who aren’t into college basketball. But even if you’re not following March Madness—which officially kicks off with Selection Sunday this weekend—you might be intrigued by how nonprofits are experimenting with ways to apply some gamification to their missions by taking advantage of the e

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Clean Up Your (Email) Act

Association Adviser

Before your association sends its next member newsletter or email announcement, ask yourself: when was the last time you updated your email list? The post Clean Up Your (Email) Act appeared first on. For more about this topic, click on the headline.

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Tuesday Buzz: Build Relationships, Build Confidence

Associations Now

Having a strong grasp on leadership can be a great confidence booster when it comes to public speaking. Also: one association’s efforts to speak up on International Women’s Day. When Eric Lanke, CEO of the National Fluid Power Association, first stepped into his role nearly a decade ago, he found himself talking to a room full of strangers at the group’s annual meeting.

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The Association LMS Demo: What You Need To See

.orgCommunity

From : Blog Entry >> Michelle's Blog Entry If you are a professional or trade association and you are looking to invest in a Learning Management System, either as your first learning solution or upgrading your platform, the Association LMS Demo will be an invaluable part of your selection process. So what do you need to see to help you decide which LMS is right for you?

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Local Government Groups Team Up to Fight Opioid Abuse

Associations Now

47K+ The number of lethal drug overdoses reported in 2014, according to the Centers for Disease Control and Prevention. Opioid abuse drove the number of overdoses that year, with 18,893 caused by prescription analgesics and 10,574 caused by heroin, according to CDC statistics [PDF]. Both represented significant increases from the prior year. With the launch of a new task force, the National Association of Counties and the National League of Cities are working together on an issue that’s in

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5 Great Reads About Association Marketing & Engagement

SCD Group

Some associations are struggling with maintaining and/or increasing membership. Others continue growing. Most are dealing with the transition from Boomers to Millennials. Here are five awesome stories that offer ideas and tips for any association focused on membership expansion and engagement. Snapchat Has Grown Up: What You Need To Know As A Marketer By Keith Quesenberry via Social Media Today Snapchat marketers have reached engagement rates of 80% compared to Facebook where a 1% engagement rat

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Best Benefit Ever: New Jobs in the Sports Industry

Associations Now

Finding and obtaining a job is grueling work, so the Sports Lawyers Association wants to make sure its members have a head start on the competition. What is it? The Sports Lawyers Association sits at the center of a massive industry. From the minors to the majors, there are countless qualified individuals working for teams, leagues, and associations, along with the many others who are looking to enter the industry.

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International Women’s Day: Using Technology to Empower Women and Girls

Beth Kanter

March 8th is International Women’s Day. This day was intended to celebrate the social, economic, cultural and political achievement of women. But progress in gender parity has been slowed in many places across the world, especially in developing countries. To mark the date, the One Campaign has shared a research report called “ Poverty is Sexist ,” that documents how extreme poverty hurts girls and women harder and in different ways than it does boys and men, and to demand t

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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New Association To Serve As Voice For ‘Main Street’ Investment Banks

Associations Now

The American Securities Association will work to create an even playing field for all sizes of investment banks and securities dealers. There’s a new association to protect the interests of midsized and regional investment banks and securities dealers. The American Securities Association formed late last month to serve as a voice and leadership platform for the investment banks, broker dealers, banks, and wealth managers that serve “Main Street.”.

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The makings of a good nonprofit

Aaron Wolowiec

As some of you may know, I launched my career in nonprofit. I quickly learned that nonprofits play a crucial role in just about every industry. While each nonprofit thrives on its own accord and each offers something unique to the constituents it serves, there are common traits that define a good nonprofit. Perhaps more than anything else, good leadership molds a successful nonprofit.

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Side Projects: How to Turn Member Benefits Into Marketing Magic

Associations Now

What if, instead of putting benefits behind the paywall of membership, associations put some of them out on the open web and made them available for free? As one startup shows, creating small-but-useful apps and giving them away is an effective exposure strategy with an even bigger punch than content marketing. Associations live and die by their member benefits.

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Ad Bureau Offers Publishers Strategies to Tackle Ad Blocking

Associations Now

In an attempt to get ahead of an issue frustrating members in the publishing industry, the Interactive Advertising Bureau is offering a set of new solutions to fight ad-blocking software. Ad blocking is such a big problem these days that not even The New York Times can ignore it. And that growing headache is leading one major industry group to take steps to stop ad blockers dead in their tracks.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more