Wild Apricot

SEPTEMBER 17, 2014

'Here is our final post in our 1-On-1 interview series with Greg Damron of ATD St. Louis. In this post, Greg offers insight into his organization''s event planning and member welcoming processes as well as some final words of advice for his membership peers.

St. Louis 207

St. Louis Event Planning Process Organization 207

Association Leaders

SEPTEMBER 17, 2014

'Just about everyone knows who Lou Holtz is. Some people love him, others may not care for him (especially if you’re not a Notre Dame fan). For those who don’t know, Lou Holtz was a very successful (mostly college) football coach. He is probably best known for coaching Notre Dame from 1986 to 1996. During that time he lead Notre Dame to an unmatched record and a National Championship.

Leadership 177

Leadership Association Management Industry 177

Jamie Notter

SEPTEMBER 17, 2014

'I spoke about both conflict and culture this week, and at the conflict session a participant asked for advice in dealing with a Board leader who was being somewhat “hard charging” on a conference call. He started by saying his point was “non-negotiable,” and then declared that in this year the membership would grow by more than 100% and he wanted to know how the organization was going to achieve that.

Conference 115

Conference Organization 115

Associations Now

SEPTEMBER 17, 2014

'In recent comments by its leader, the Aerospace Industries Association admits that it’s struggling to encourage diversity in its field, on top of getting younger generations interested in the first place. It’s not without ideas, however, as its annual contest proves. You’d think the aerospace industry—the field that literally designs aircraft and rockets, among other things—would sell itself to kids in the U.S.

America 83

America Washington Team Industry 83

Advertisement

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

SCD Group

SEPTEMBER 17, 2014

'One major challenge facing many associations is “killing” a failing program. A program that doesn’t meet today’s member needs. A program that costs way more than the organization can afford. A program that just doesn’t add member value the way it used to. So, why don’t we eliminate these programs and use the resources for something of more value? it may be a “sacred cow” of one or two board members or perhaps the entire organization. it may be considered a program that the association can’t do

Review 63

Review Leadership Cost Resources 63

Associations Now

SEPTEMBER 17, 2014

'Japan, an Alternate Universe While the rest of the world is struggling to get a grasp of what U2 wrought, the Japanese music industry is dealing with a completely different kind of problem—namely, the struggle to get the public interested in digital music. CDs remain atop the market, representing around 85 percent of all music sales in Japan. Sounds like good news for the industry, right?

New York 72

New York Industry Tools Marketing 72

Associations Now

SEPTEMBER 17, 2014

'The charitable giving community has already spoken out against the proposed cap on the tax deduction for charitable giving, saying it would result in a decline in donations. A new study shows that the impact could be worse than originally thought. The question was posed by Associations Now earlier this year : Would 2014 be the year tax reform arrives?

Proposal 71

Proposal Committee Organization 71

Associations Now

SEPTEMBER 17, 2014

'To get members and consumers more engaged on topics related to the organics industry, the Organic Trade Association and some of its partners hosted 10 days of social media conversation. This September, the Organic Trade Association is celebrating Organic Month with a festival, but not the kind that you might think. On September 8, OTA launched “Organic-Palooza,” a 10-day social media extravaganza, to help promote the industry and set the record straight about organic products.

Social Media 68

Social Media Organization Products Industry 68

Associations Now

SEPTEMBER 17, 2014

'Just because you want to give your attendees a piece of your event year-round doesn’t mean they want it. Aim carefully so they don’t get sick of you. Also: IBM takes the freemium route with Watson. Maybe we can’t cull a full year of interest out of our conferences. Sure, it’d be nice, but we might just find ourselves wearing out our audience members instead of engaging them. “They’ll give you their attention for a limited time and then move on with their pressing p

Marketing 64

Marketing Analysis Content Software 64

Advertisement

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

SEPTEMBER 17, 2014

'Earlier this week, the ride-sharing industry launched TaxiFacts, a campaign intended to take on what it calls the monopoly of Big Taxi. A group for the taxi industry quickly took the opportunity to counterprogram—using TaxiFact’s hashtag to do it. The ride-sharing industry wants you to know who the real enemy is: “Big Taxi.” Businesses like Uber and Lyft have faced regulatory troubles left and right as they’ve expanded.

Industry 62

Industry Seattle Innovation 62