Associations Now

JANUARY 13, 2017

Attendees go to your conferences for a number of reasons, and their career level may help you determine why. Now it’s up to you to deliver on their expectations. Gaining knowledge. Making contacts. Seeing the latest products and services in action. Your attendees may be at your conference for one or all of these reasons—or may have a completely different motivation for attending.

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Conference Industry Review Strategy 69

Holly Duckworth

JANUARY 13, 2017

It is said, may you live in interesting times. The person who said that forgot to mention those interesting times often come with stress and challenge. It is clear we live in both interesting and challenging times. Be vigilant about what you let into your awareness. Don’t allow yourself to be programed with more stress. Consciously choose to live a different life.

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Associations Now

JANUARY 13, 2017

With a new production arm, the African American Film Critics Association is using its industry knowledge to help launch a financial literacy campaign with the largest black-owned bank in the United States. The African American Film Critics Association may be better known for honoring films than creating them, but that didn’t stop the group from producing a new branded video series.

United States 59

United States millennials Video Products 59

Beekeeper Group

JANUARY 13, 2017

Partners Henri Makembe and Mike Panetta recently went to Brussels to attend the Public Affairs Council’s European Digital Advocacy Summit. Henri sat on a panel discussing digital campaigns in today’s uncertain times. Watch this video recap of his thoughts on how to navigate today’s “post-fact” world.

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Video How To Social Media 28

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Associations Now

JANUARY 13, 2017

With U.K. officials—including Prime Minister Theresa May—giving extra scrutiny to corporate governance issues, two trade groups are working on guidelines of their own to help company boards better represent their stakeholders’ interests. A new initiative by two British business groups that aims to close the gap between corporate boards and their stakeholders could bring some takeaways for association governance.

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Guidelines Proposal Project Industry 58

Associations Now

JANUARY 13, 2017

Grow your membership at your annual meeting. Also: Why you shouldn’t be giving away all of your content on platforms you don’t own. Your association’s annual meeting is likely your biggest event of the year, but are you leveraging it to recruit new members? Terry Ibele at Wild Apricot reports on one association that was able to quadruple its membership numbers within five years thanks to several smart recruitment tactics at its annual meetings.

Recruiting 54

Recruiting Recruitment How To Social Media 54

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Every year, I look forward to pouring over this report as soon as it comes out. Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving r

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San Antonio elearning predictions Handbook Denver 150

Associations Now

JANUARY 13, 2017

When 16 Jewish community centers received bomb threats on the same day, JCC Association of North America kept its members informed about the threats in real time. Meeting member needs took on unusual urgency for JCC Association of North America this week, as the organization moved quickly to respond to a series of bomb threats against local Jewish community centers.

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Press Release America Communications Resources 40

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Every year, I look forward to pouring over this report as soon as it comes out. Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving r

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

JANUARY 13, 2017

When it’s time for the administration to turn over, the president uses his farewell speech to build and reinforce his legacy. When an association leader steps down, they face the same challenge—without the benefit of a nationally televised speech. If you’re going to create a worthwhile and lasting legacy, the legacy needs to be leaving the association with the capacity to do well what it needs to do next.

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Leadership Chicago Price Process 56