Fri.May 20, 2016

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Association Brain Food Weekly: 5.23.16

Reid All About it

The only way to thrive in our ever-changing world is by sharpening old skills, learning new ones, and deepening your knowledge. That’s why I provide this list every week—so it’s a little easier for you to do that. Change and fear go hand in hand. Do you ever think about fear? Your fear? Your staff’s fear? Your board’s fear? What do you think about being fearless?

DC 150
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Chapters Bring the Local to Global Associations

Mariner

PRSA, the Public Relations Society of America, is the PR central for. some 22,000 professionals around the globe. And when they set the. standards and share the effective practices for many PR issues, they are speaking for the profession at large. But every issue has a local twist or a local story. And that's where the chapter comes in. At PRSA. Maryland, we don't duplicate PRSA, we add to it, we highlight the local. story.

Maryland 100
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With New App, Trucking Groups Aim to Ease Members’ Parking Headaches

Associations Now

Park My Truck, a new app from an array of trucking groups, is intended to to address a major problem for members: finding open spaces to park semi trucks. Depending on the city and the neighborhood, parking a car can be a total nightmare: Spots might be taken up; laws may prohibit parking in certain spots; it can cost a lot of money; and you might have a bit of a hike ahead of you after you finally do find a spot.

Cost 75
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Lose the PPT Template

Velvet Chainsaw

Many conference organizers are actively seeking and experimenting new learning formats and innovative room sets. Both are worthwhile quests to improve conference learning and participant value. If this describes your organization, strike while the iron is hot and discontinue mandating usage of your conference’s PowerPoint template. The brand police at your company won’t like this idea and will fight it tooth and nail.

Library 68
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Role-Playing Exercises: Another Immersive Element for Meetings

Associations Now

Want to get your attendees more engaged in sessions at your meetings? Try adding role-playing exercises where they help solve problems affecting your association’s industry. I spent my first six weeks of journalism school at Syracuse University in what was known as “boot camp.” My fellow graduate students and I were either in class or out in the field writing and interviewing five days a week to build up our “reporting chops.”.

Vermont 68
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Patents for Sale: Industry Group Connects IP Owners With Companies

Associations Now

In an endeavor that could prove to be an effective workaround for the headaches caused by patent reform, Allied Security Trust is launching an initiative to allow patent owners to sell their intellectual property to relevant companies in the technology and automotive sectors. Have any extra patents lying around? This industry collective wants to buy them.