Tue.Apr 15, 2014

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Nonprofits struggling to meet demand

Aaron Wolowiec

'Last week’s post focused on the economy, and here I am writing again about it. But I want to foster discussion on Nonprofit Finance Fund’s 2014 State of the Nonprofit Sector Survey , the results of which it released on April 7. NFF is a community development financial institution. Leaders from more than 5,000 organizations participated in the sixth annual survey.

America 166
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Is Grittiness one of the Keys to Success?

Association Leaders

'I like to read but don’t make enough time for it. In particular I like to read biographies. I suppose I like biographies because they give me insights into what makes leaders tick – as you know that’s something in which I am very interested. Currently I’m reading David McCullough’s “Truman” So far, an excellent book – like all of McCullough’s works.

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Your Choice: Change or Irrelevance

Virtual

'One of my favorite quotes was when Eric Shinseki, then the Army Chief of Staff, now Secretary of Veteran’s Affairs, said “If you don’t like change, you’re going to like irrelevance even less.”. I love that. But boy, is it tough for a lot of associations to heed this advice. Many organizations are well on their way to irrelevance. If you’re a leader of an organization that feels like it is headed that way, here are a few ideas: Revamp your Board.

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Making Conference Connections

Association Adviser

'Elsbeth Russell, Naylor. Networking and education. If you were to ask your members why they attend your association events—and possibly why they are members of your association in the first place—those benefits would likely be the top two. While most associations have the educational component down-pat, the networking aspect is a little less tangible.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Association Provides Google-Eyed View of Its Tradeshow

Associations Now

'Hoping to provide a unique experience of its annual foodservice show, the Washington Restaurant Association recently outfitted its onsite staff with Google Glass to provide a live video feed of the event, complete with “on camera” interviews with exhibitors. What if you could livestream your tradeshow or annual meeting to give people a firsthand, real-time view of the event?

Seattle 86

More Trending

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Anti-Death-Penalty Activists Target Pharmacist Association’s Ethics Code

Associations Now

'As some states increasingly turn to compounding pharmacies to provide drugs needed for lethal injections, an online petition seeking to change the American Pharmacists Association’s code of ethics is gaining steam. Activists see it as a way to bring more pressure to bear in their fight to end the death penalty for good. According to some activists, it’s a sentence that could change everything about the death penalty.

Ohio 84
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How to Gain Strategic Insight from Digital Metrics

Association Adviser

'Few topics give association executives more fits than choosing metrics—the counts, percentages and ratios that are supposed to measure the performance of digital initiatives. The great majority of digital metrics put a number on tactical results—the things that campaigns encourage people to do, such as opening emails, clicking links, reading pages and viewing videos, posting and commenting, sharing, downloading content, installing apps, liking, checking-in, and friending, connecting or followin

How To 82
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Spillover: Heartbleed’s Big Lessons, One Drop at a Time

Associations Now

'Heart beating fast enough yet? Last week’s disclosure of the Heartbleed bug caught a lot of people’s attention, especially in the IT department. There’s a lot we can take from this incident, even after your pulse drops back to normal. If you’re an IT staffer, there’s a good chance you might be catching your breath right now.

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From the Corner Office: Leveraging Research, Technology and Information Sharing to Keep Us a All Safer

Association Adviser

'Peter Cuthbert, Canadian Association of Chiefs of Police (CACP). This month’s Corner Office spotlight shines on Peter Cuthbert, executive director of the Canadian Association of Chiefs of Police (CACP). ASSOCIATION ADVISER: Peter, tell us a little about CACP and the scope of law enforcement professionals it serves. PETER CUTHBERT: We’ve been around since 1905.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Group Aims to Help School Counselors Face Growing Caseloads

Associations Now

'1,061 The average number of students assigned to each school counselor in California for the 2010-11 school year, according to the American School Counselor Association [PDF]. California’s ratio was the highest in the U.S. The next closest were Arizona (861 to1), Minnesota (782 to 1), and Utah (726 to 1). Only New Hampshire, Vermont, Wyoming, and the U.S.

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Did You Know? Video Livestream and Mobile Apps Among the Fastest-Growing Sources of NDR

Association Adviser

'By Association Adviser staff. As we discussed last month , the subject of non-dues revenue (NDR) is top of mind with our readers. So we decided to drill down into the NDR well to see which types of NDR programs were growing the fastest for associations. Again, the idea was to look at the fastest-growing sources, not necessarily the largest. But, many familiar categories remain near the top of the list.

Video 70
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Association Takes on Amazon Over Top-Level Domain, Wins

Associations Now

'Geography Matters Amazon has applied for a number of top-level domains for common words, but one battle it didn’t win was for its own name— the online retailer lost out because of several Latin American countries’ concerns over the word’s tie to the Amazon rain forest. Amazon’s a big company, but the Amazon is bigger. The online giant’s not alone in this situation, either: Outerwear maker Patagonia had a dispute with the Argentinian government over “ patagoni

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When it comes to change, is your association board pro-active?

SCD Group

'Is this one of your board members? Following Sunday’s Master’s Tournament, USA Today sports columnist Christine Brennan wrote a stinging column about the lack of action to stem the bleeding in the game of golf: The game of golf is in serious trouble, but it has little to do with the aging of Tiger Woods. Every year, as many as 1 million participants decide to stop playing golf.

Review 66
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Four Ways to Earn Non-Dues Revenue through Mobile Apps

Association Adviser

'Kelly Donovan, Naylor, LLC. With more than 58 percent of the American adult population using a smartphone according to the Pew Internet and American Life survey , mobile apps are becoming a primary way to distribute and digest information. Like other publications, there is a great opportunity to earn non-dues revenue through an association- or event-specific mobile app.

Revenue 65
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Social Media Roundup: A Lobbying Giant Steps Forward

Associations Now

'How one of the tech world’s biggest companies became a lobbying force in Washington. Also: A peek into a difficult year for nonprofits. Google’s on our browsers, in our phones—and now, increasingly, in our nation’s capital. So what’s Silicon Valley titan up to on Capitol Hill, and how does its recent lobbying actions apply to the associations space?

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Rebranding: A New Beginning for Association Publications

Association Adviser

'Just like people, associations need to reinvent themselves from time to time, but that doesn’t necessarily mean they have to start completely from scratch. In a new case study published by Naylor, we examine how the Associated General Contractors of America (AGC) took their official magazine , Constructor , and found a way to rebuild its brand, expand its reach and increase audience accessibility.

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College Players’ Likeness Lawsuit Cleared for Trial, Puts NCAA on Defense

Associations Now

'$ 3.3k The approximate out-of-pocket cost that scholarship students in Division I Football Bowl Subdivision schools must pay each year that isn’t covered by scholarship programs, according to a recent study by the National College Players Association. The study suggests that scholarship athletes in major sports are losing out on hundreds of thousands of dollars in potential income because they are treated as amateurs, rather than professionals.

Class 52
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Best of the Web: April 2014

Association Adviser

'Posts We Like: Managing Print Profitably. Deciding whether to contain costs, invest—or both—in legacy products in the age of digital. Bill Mickey. FOLIO. We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Regardless of change and differences in generation styles, there are areas where it’s still appropriate to expect Millennials to conform to traditional ethics and hard work.

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Tuesday Buzz: Two Athletic Takes on Leadership Transitions

Associations Now

'If a retired icon wants to swim another lap, let ‘em—but let ‘em hit the pool at their own pace. Also: how the Detroit Pistons let go of a legend the right way. Michael Phelps has more gold than he knows what to do with. And there’s a chance that he might be raring for a little more. On Monday, the swimming dynamo, who has 18 Olympic gold medals to his name, revealed that he’s emerging from his planned retirement to take another shot at the pool , though it’s

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Learning is the Work

Beth Kanter

'Last month, I had the pleasure of participating in National eXtension Conference which was amazing for many reasons. I first did several professional sessions with this network back in 2007 and an online class on knowledge sharing and online collaboration – so it was great to long-time colleagues. The highlight was a master panel with Dave Gray, Harold Jarche, and Jane Hart on connected learning and culture change needed to embrace this type of learning.

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PR Week Award

Beekeeper Group

'Beekeeper Group is honored and excited to announce that we have been named the 2014 PRWeek Boutique Agency of the Year. We are humbled to have even been among the finalists. We owe our clients a debt of gratitude; their campaigns give us the opportunity to utilize our strategy techniques and stretch our creative muscles. The Beekeeper Group partners accepted the honor at the 15th annual PRWeek Awards in New York City this past March.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,