YourMembership

MARCH 2, 2016

ASAE: The center for Association Leadership recently announced YourMembership as a Strategic Partner in their Alliance Partnership Program. We at YM are very excited to be contributing to research programs, charitable causes and more through this partnership in support of associations across the country. Reggie Henry, CAE, the CIO of ASAE, gave us the honor of recording his thoughts on the partnership with YM and the future of technology within ASAE.

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Higher Logic

MARCH 2, 2016

ABOUT THE SHOW. We’re heading out to Austin, TX this Thursday and Friday for the annual Abila Users & Developers Conference (AUDC), one of our favorite tradeshows of the year. It’s a full line-up of sessions and events on technology, nonprofit and association management and government experts. Everyone will be collaborating and exploring the Live Music Capital of the World!

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Mariner

MARCH 2, 2016

Hi blog readers! A bit red face here at Mariner because we’ve been neglecting this blog a bit. Not because we don’t have anything to say – trust me, we have plenty to say – but because like most of you, we’ve been busy as bees. Between flying back and forth across the county (mostly Peggy) and driving back and forth from PA (mostly Peter), not to mention several big projects (Peggy & Peter), we’ve been a bit crazy here.

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Higher Logic

MARCH 2, 2016

Crowdsourcing is a big topic these days. Kickstarter allows people to fund business ideas they believe in. Waze combines GPS navigation with real-time updates from other drivers. Volunteers created and continually update Wikipedia, the vast online encyclopedia. Dividing small amounts of work between many people has powerful effects that positively impact us all.

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

AMR Management Services

MARCH 2, 2016

In this blog series, Amy Hille Glasscock and Meredith Ward, both senior policy analysts for the National Association of Chief Information Officers ( www.nascio.org ), discuss the life and.

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Velvet Chainsaw

MARCH 2, 2016

The demands of our 21st Century conference participants mandate that we change our traditional event experience. Today’s workforce requires that our participants interact, think and work in collaborative ways. Yet our conferences persistently promote expert-directed, one-way passive monologues and panel dialogues. Our conferences continue to resemble the routines of the 19th and 20th century school.

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Associations Now

MARCH 2, 2016

Can’t get certain audiences to pay to join your association? Why not get someone else to pay for them? The sponsored-membership model is alive in many forms. Here’s how associations are using it. If anyone at the Society of Plastics Engineers believes in the power of psychic readings, they might gaze into a crystal ball and hope to see the American Institute of Chemical Engineers (AIChE).

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Achieve

MARCH 2, 2016

Looking back, I honestly can’t believe how much has happened since MCON’s debut. Five years ago our team set out to connect a community of thought leaders who were interested in social change and driven to turn their interest into action. In 2015, 20,000 of you joined us online while 300 of you attended in-person. You were a national trend on Twitter on both days, 89.2 million timeline deliveries and 78.1 million media impressions.

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Associations Now

MARCH 2, 2016

Librarians Back Obama Pick The Obama administration’s candidate for the new librarian of Congress, Carla Hayden, Ph.D., is getting strong support from the library and publishing world. Hayden, who once served as the president of the American Library Association (ALA), was welcomed by the group she formerly led , which had been pushing for the role to be filled by a professional librarian.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

MARCH 2, 2016

BPA Worldwide is developing a new method to gauge the depths of your audience’s print engagement. Plus: Learn why charities are flocking to virtual reality. When it comes to measuring the success of your content, digital platforms have an advantage over their print counterparts. From Google Analytics to Facebook Insights, you can get a snapshot of your organization’s online performance with the click of a button.

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Associations Now

MARCH 2, 2016

The San Antonio Convention and Visitors Bureau wants to better their competitive advantage and bring in more money by transitioning to a nonprofit. The more money we can spend on making sure San Antonio is visible within the state, nationally, and internationally, the better competitive advantage that we certainly will have. The San Antonio Convention and Visitors Bureau (SACVB) is seeking approval from city council to transition to a private-public nonprofit, a move other top CVBs have already

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