Fri.Mar 17, 2017

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Association Brain Food Weekly: 3.17.17

Reid All About it

Wine comes in at the mouth. And love comes in at the eye; That’s all we shall know for truth. Before we grow old and die. I lift the glass to my mouth, I look at you, and I sigh. Happy St. Patrick’s Day. That lovely poem is A Drinking Song by W.B. Yeats, one of my favorite poets. I made a pilgrimage to his grave long ago, just because. Now, onto more mundane things… Is inbound marketing still a bit perplexing for you?

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The Power of ‘No’

Association Adviser

Sarah Sain, Naylor Association Solutions. The customer is always right. Give the customer what they want. We’ve all heard those lines before. Well, the customer may always know what they want, but whether it is right may be up for some debate. And sometimes giving them what they want may not get them the best results. Most associations, especially those with smaller staffs, partner with third-party vendors as a way to accomplish more with less people and possibly even bring in new sources of non

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3 Ways Event Management Is Like Project Management

Membersuite

Part of being a product manager at MemberSuite is finding ways to continuously improve our product so that it meets the evolving needs of our customers. There are many ways we do this - we look at trends in the industry, analyze innovation in technology, and interview our customers. At the end of last year, our product team spent hours talking to several of our customers about events.

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Hybrid Meetings Doomed to Failure? Not So Fast

Velvet Chainsaw

I’ll admit that in 2011, when the Virtual Edge Institute (now called the Digital Experience Institute) first co-located its conference with the Professional Convention Management Association’s Convening Leaders, the experience fell flat for me. At the time, a mere six years ago, the fledgling for-profit entity that wagered its future on the potential of virtual meetings staged sessions that were too heavily weighted toward the online audience in the verbal communication and moderation by the spe

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Membership Hack: Milestone Moments

Associations Now

The Agriculture Future of America Alliance recently celebrated its 20th anniversary with a promotion designed to boost renewals and bring in new and lapsed members. How to hack it? The Agriculture Future of America (AFA) Alliance aims to attract talented young professionals and put them on a path to leadership in the food and agricultural industries.

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More Trending

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Amid March Madness, Gaming Group Calls for Regulated Betting System

Associations Now

$ 29 The average bet placed per March Madness bracket, according to the American Gaming Association. AGA says about 40 million people fill out about 70 million brackets each year, and half of all NCAA tournament viewers have filled out a bracket at least once in their lifetime. Almost all the bets placed on the NCAA tournament are illegal, but Americans should have a way to wager legally on March Madness and other sporting events, the American Gaming Association says.

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Friday Buzz: Celebrating American Associations

Associations Now

American Associations Day participants headed to Capitol Hill for a day of advocacy this week. Also: Perfect your event email timing and frequency. Wednesday was a day to celebrate associations. Undaunted by Tuesday’s late-winter Nor’easter, nearly 200 association professionals took to Capitol Hill to meet with lawmakers and their staff members to advocate on behalf of associations in ASAE’s annual fly-in. “The fly-in participants, representing associations from more than

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Report: Terror Risk Tops Safety Concerns for Business Travelers

Associations Now

A new Global Business Travel Association report reveals that many business travelers’ biggest safety concern is terrorism, despite the fact that other risk factors, such as theft or street violence, are much more likely. Business travel is full stressful elements, and one of them is staying safe while on the road. According to new research from the Global Business Travel Association , concerns about safety always linger in the background for road warriors.

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White House’s Draft Budget Plan Raises Alarm in Nonprofit World

Associations Now

The Trump administration’s draft budget plan deeply cuts funding for many agencies that nonprofits rely on. Independent Sector, the charitable community’s membership organization, is calling for a budget that maintains the partnership between government and the charitable sector. Earlier this week, Independent Sector, the membership organization for charitable groups, released a statement of beliefs —something of a rules-of-the-road for federal spending from the perspective of the charitab

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.