July, 2013

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Celebrating 7 Years of Wild Apricot

Wild Apricot

'We recently celebrated our 7th anniversary at Wild Apricot where we enjoyed meeting and talking to clients about what motivates them personally in their volunteer and staff roles.

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ASAE2013: Mental Mountain Dew for Associations

YourMembership

'We’ve been attending ASAE Conference for years now but every year is a great new experience for a multitude of reasons. Sure, there are the amazing locations. There are the fun association parties. Oh…and the swag. Gosh, I love light-up pens. Those things are all part of what makes conference a great time but there’s [.] ( Read more. ) The post ASAE2013: Mental Mountain Dew for Associations appeared first on YourMembership.com.

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What I’m Reading

Spark Consulting

'Google has made some changes to Gmail, and they WILL affect you. Hubspot has the details. (See below for a great video from John Haydon to help you straighten out your own Gmail inbox organization.). MIT’s Technology Review has some good (and less rah-rah) information on the Gmail changes as well. New data proves that diversity promotes innovation.

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One thing to do for ASAE Annual that nobody talks about

KiKi L'Italien's Acronym Soup

'Guest Post by Sandra Giarde, CAE. By now you’ve read about what to bring to ASAE. Your travel arrangements are all confirmed and reconfirmed. And your schedule is likely taking shape with sessions and parties identified as “must attend” and “might attend.”. However, there’s one more thing to prepare for at ASAE and nobody talks about it. And it has to do with feelings.

Atlanta 217
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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The X, Y and Z of membership

Aaron Wolowiec

'Sarah Sladek, founder of XYZ University. We’re in the middle of a generational alphabet soup, a “perfect storm” as Sarah Sladek, founder of consulting company XYZ University , calls it. You’ve probably heard of Generation X and Generation Y , but what about Generation Z ? As a Gen Xer, I’ve grown up listening to how our generation craves economic diversity and demands social justice.

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More Trending

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Wild Apricot Software News July 2013

Wild Apricot

'Since we have just celebrated 7 years since we released the very first beta version of Wild Apricot, this is a good time to review some interesting statistics related to how we''ve grown, and how organizations are using Wild Apricot!

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5 Things Associations are Doing Wrong and How to Fix Them (Part II)

YourMembership

'Yesterday, we covered three of the five most common mistakes made by associations and member-based organizations. Today, we’ll finish with the last two. The beauty of all these “mistakes” is that they can be remedied quickly. 4. Worrying about failure/mistaking stability for direction – it is impossible to learn to walk without falling and while what associations are [.] ( Read more. ) The post 5 Things Associations are Doing Wrong and How to Fix Them (Part II) appeared

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The Evolution of Advertising

Spark Consulting

'I know – this slideshow is SUPER long, but it’s also really interesting. Hubspot breaks down the history of advertising, starting in 3000 BCE (yes, really), and going forward the whole way to the future (or at least next year). The Evolution of Advertising: How Consumers Won the War for Their Attention from HubSpot All-in-one Marketing Software.

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Association Finance: How Much Cash Should You Have in Reserve?

Virtual

'I’m not quite old enough to have seen the television commercials for Fletcher’s Castoria children’s laxative when they aired in the ‘60s. They carried the memorable tag line “Better than Prunes.” The commercials asserted that Fletcher’s Castoria was better than prunes because Fletcher’s removed the guesswork: “are three prunes enough, are six too many?”.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Are you chapter leaders not getting it?

Mariner

'I came across the following article by Jason Nazar, Forbes contributor and founder of Docstoc, Inc : 20 things 20 year olds don’t get. And as usual, while reading, I considered how these tips could be applied to association volunteers and leaders.

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8 Ways to Conquer Attending Your Next Conference

KiKi L'Italien's Acronym Soup

'Attending a big conference can make you feel like a freak. If you aren''t already plugged in to the who''s who of your industry, a huge meeting can make you want to hide out and make origami swans out of your business cards rather than pass them out to people at networking events. ?. There are several ways I prepare myself to make the most of any conference that might help attendees (especially my fellow introverts).

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4 Reasons Why You Should Be Blogging

Wild Apricot

'Here are 4 key reasons why your organization should have a blog, as well as a Movie Monday video that offers a look at how one organization "built excitement and community engagement" with a blog.

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5 Things Associations are Doing Wrong and How to Fix Them (Part II)

YourMembership

'Yesterday, we covered three of the five most common mistakes made by associations and member-based organizations. Today, we’ll finish with the last two. The beauty of all these “mistakes” is that they can be remedied quickly. 4. Worrying about failure/mistaking stability for direction – it is impossible to learn to walk without falling and while what associations are [.] ( Read more. ) The post 5 Things Associations are Doing Wrong and How to Fix Them (Part II) appeared

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Friday Top 5

Spark Consulting

'A large chunk of the association universe will be heading for Atlanta for #ASAE13 within the next week or so. I once again volunteered to be a “buddy” for a first-time attendee, and I had a nice conversation with her late yesterday afternoon to try to help her prep. Over the next two weeks, I’ll share some of what we talked about.

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Want to boost attendance? Just ask.

Aaron Wolowiec

'Kevin Whorton, principal of Whorton Marketing and Research. Last week, Jeff De Cagna explained that in order to thrive, associations must think differently. Simply put: They should accept change rather than shun it. And it starts by asking questions, even if management doesn’t want to hear the answers. Self-reflection is never easy, but this week, Kevin Whorton, principal of Whorton Marketing and Research , will help make the process a bit less painful.

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Careful What You Ask For

Eric Lanke

'image source Last week, in The First Step Is Always to Do a Survey , I continued writing about the process I used to create my association''s values statement, despite some misgivings about the value of values statements I''ve previously shared and still hold. Wanting to create a space where honest dialogue could take place not just about the values we wanted to aspire to, but those--good and bad--that the organization currently held, I circulated an anonymous survey to eveyone on my staff.

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Maybe It’s Time to Dust off that Old IPR Policy

Virtual

'For a technology consortium that plans to create any type of deliverables — particularly specifications — an intellectual property rights (IPR) policy is absolutely essential. Not having one will almost certainly discourage some or all participants from actively contributing to such efforts. Worse, adoption of your organization’s specifications will almost certainly be limited if implementers are not sure what licensing rights they have or need.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Top Links on Membership and Non-profit Communications

Wild Apricot

'Here''s a link round-up of 4 of the top posts on membership and non-profit communications that we''ve bookmarked on Apricot Jam this week.

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5 Things Associations are Doing Wrong and How to Fix Them (Part 1)

YourMembership

'Associations and other member-based organizations are facing a new set of challenges. These challenges have been blamed on a myriad of things including social media, the economy, and even millennials. The irony is that in a time when everyone seems to want to be a part of a community/social network, many associations are struggling with [.] ( Read more. ) The post 5 Things Associations are Doing Wrong and How to Fix Them (Part 1) appeared first on YourMembership.com.

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In Order to Advance, Sometimes You Have to Retreat

Spark Consulting

'Next week will mark one year in business for Spark Consulting. Thanks to the advice of several wise friends who’ve been down this road before me, I scheduled my first “get outta Dodge” corporate retreat, and spent the early part of this week in Berkeley Springs, WV, reflecting on the past year, planning and dreaming for the coming year, and thinking about the larger “why” of doing this.

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5 Types of Members Every Association Needs

Mariner

'In the June issue of Real Simple, there is a great article titled 5 Types of friends everyone should have. It didn’t take us long to consider the notion that association need these types of personalities as well.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Association Chat Meeting Next Tuesday

KiKi L'Italien's Acronym Soup

'Association Chat will bring the awesomesauce to Sauciety at the National Harbor next Tuesday, July 23 at noon because sometimes we just need a good networking opportunity to relax. The meeting will be held in place of the weekly online Twitter chat. The in-person meeting is open to anyone and is not a sponsored event, so each person will be responsible for his or her own lunch.

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Thinking and thriving

Aaron Wolowiec

'Jeff De Cagna, founder of Principled Innovation LLC. As I wrote last week, this month I’ll be exploring some shifts in association management that some might say are extreme. To start us off, I spoke with Jeff De Cagna , founder of Principled Innovation LLC. From what I gather, he’s perhaps one of the most respected experts on new thinking.

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What’s the State of Your Online Community?

Wild Apricot

'Here''s an overview of The Value of Community Management, the Community Roundtable''s report on the 2013 State of Community Management.

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5 Things Associations are Doing Wrong and How to Fix Them (Part 1)

YourMembership

'Associations and other member-based organizations are facing a new set of challenges. These challenges have been blamed on a myriad of things including social media, the economy, and even millennials. The irony is that in a time when everyone seems to want to be a part of a community/social network, many associations are struggling with [.] ( Read more. ) The post 5 Things Associations are Doing Wrong and How to Fix Them (Part 1) appeared first on YourMembership.com.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!