YourMembership
APRIL 30, 2013
'Categories: Member Engagement + Retention , Social Media and Business Trends Tags: content , content marketing , content strategy You can be the best writer in the world but if you don’t “listen” and “watch” and know your audience, your content will always fall short. Creating top-notch content is as easy as predicting the end of a romantic comedy.
Spark Consulting
APRIL 30, 2013
'As associations, we have to be wary of “we have always done it that way.” And if you read this blog regularly, you know that I rail against unwillingness to change pretty frequently. I would count myself as strongly pro asking new questions, proposing new ideas, and coming up with new ways of doing things. But. I think we also have to watch out for changing gears just for the sake of changing gears.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Wild Apricot
APRIL 25, 2013
'Our round-up of 33 free nonprofit webinars for May includes topics such as: recruiting professional volunteers, e-strategy, inbound marketing, Facebook for executive staff and much more.
Association Leaders
APRIL 22, 2013
'I recently read a blog post about a study conducted by the American Psychological Association that apparently indicates there is a commonality among the way the brain’s of leaders are “wired” You can read the blog posting here. It’s not hard to recognize that great leaders share certain traits and skills. We’ve talked about that often in this blog.
Advertisement
Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Reid All About it
APRIL 19, 2013
'First… Oh, Boston, you’re my home. Dirty Water by The Standells (video) my favorite by Mission of Burma didn’t seem appropriate right now. Back to your regularly scheduled program… One of my favorite curated posts to read during the weekend is GigaOm’s Look Back at the Week in Tech. They describe it as “our rewind and quick take on the most important stories and some great links for your weekend reading.”. digitalNOW (#diginow13).
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
.png)
|
YourMembership
APRIL 25, 2013
'Categories: Member Engagement + Retention Tags: associations , member engagement Before anyone suggests that engagement and building relationships shouldn’t be a strategy, consider your own personal relationships. At some point, no matter how random the meeting, you made a decision to continue it. You listened longer, you made plans to see one another again, you reached out.
Spark Consulting
APRIL 29, 2013
'Geek out on a Monday morning! MIT’s Technology Review recently did a piece on the 10 breakthrough technologies of 2013. They include: Deep learning, about advances in AI. Temporary social media, “This message will self-destruct in 3o seconds…” (although you can still take a screen shot). Prenatal DNA screening, and its attendant ethical dilemmas.
Wild Apricot
APRIL 12, 2013
'Here''s a sampling of the latest posts we''ve bookmarked on Apricot Jam lately - with insight on multichannel strategies for social change; tips on more productive board meetings; outside in thinking for associations and more.
Principled Innovation
APRIL 28, 2013
'Jeff De Cagna FRSA FASAE , chief strategist and founder of Principled Innovation LLC, is serving as curator and provocateur for the inaugural Association Chief Executives (ACE) Symposium , to be held on Friday, July 12 at The Gannett Building in McLean, Virginia. The ACE Symposium is open exclusively to association CEOs, and CEO attendees may register their #2 executives to participate with them in the event.
Advertisement
Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
.png)
Mariner
APRIL 26, 2013
'April 26, 2013. The teenage daughter of a friend recently started volunteering for the local theater. As a budding theater major, she was excited to be where she could take in the inner workings of a stage production. Just a few weeks into it, however, her enthusiasm died. Why? Two things happened…. First, the hours they wanted her to work conflicted with another commitment she had made at school.
Association Subculture
APRIL 22, 2013
'This is just a fantastic illustration from a book that I desperately want to read called " Lost Cat: A True Story of Love, Desperation and GPS Technology " by Caroline Paul with illustrations by Wendy MacNaughton. The description sounds awesome, the illustrations are a hoot and I think any cat lover would look at this picture and knowingly nod. The illustration strikes me where I live, in "change" work with associations.
YourMembership
APRIL 22, 2013
'Categories: Member Engagement + Retention , Social Media and Business Trends Tags: associations , career , job search According to the Electronic Recruiting Exchange, 90% of the companies participating in a survey on hiring practices rank the Internet (e.g., bulletin or job boards) as the most effective medium for recruitment. 60% admit using professional and trade associations as a source for attracting prospects.
Spark Consulting
APRIL 26, 2013
'Scott Oser and Tina Myers also had some great tips to share on grassroots member recruitment at last week’s Alexandria Brown Bag. Multichannel is key (via Scott). You’re not going to be able to reach everyone through one medium. Find out where your prospective members are, and go get them there. Chapters and National have to overcome their distrust of each other and work together (via Scott and Tina), and it’s up to National to take the first step in ceasing hostilities.
Advertisement
Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Wild Apricot
APRIL 29, 2013
'Some information on our newly supported payment services, and a very early sneak-peak at plans to provide mobile event check-in for administrators.
Eric Lanke
APRIL 22, 2013
'image source These words came out of my mouth in a conversation with one of my staff people yesterday. Our association is venturing into a new area of activity--something we all know is necessary, but for which few of us have any natural aptitude. Understandably, everyone is looking to me for direction, for a clear picture of where we are going. "We can only see the destination by moving towards it," I said, by which I meant several key things.
Mariner
APRIL 25, 2013
'April 25, 2013. In difficult economic times, moving your resume (electronic or paper) to the top of the pile is extraordinarily difficult if not impossible, and the resume pile in hard times often resembles Mt. Everest. But as every successful sales person knows, face-time, not read-time remains the key to closing the sale. Q. So how do you get face-time with a prospective employer without being a nuisance?
Virtual
APRIL 18, 2013
'As standards initiatives develop, a fork in the road that many hit is the question on whether to formally incorporate the entity or continue operating under a more informal structure, often referred to as a “promoter-adopter” model. While no one likes to pay legal fees, the reality is that incorporation carries with it significant benefits for an organization and the process of establishing a corporate structure is fairly easy.
Advertisement
2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
YourMembership
APRIL 11, 2013
'Categories: Membership Management Tags: association members , associations , business social networking , community , member community , member organizations , member retention , online community , online member communities , social media , Social Media and Business Trends , social media strategy , social networking software , yourmembership.com Social media gurus tell member organizations again and again – don’t make it about you, make it about them.
Spark Consulting
APRIL 24, 2013
'Another reason why Creative Commons licensing is so important? US copyright law is having a chilling effect on the Digital Public Library project. Face to face meetings favor the powerful , according to new research shared by Associations Now. “Corporate antibodies” subverting your innovation process? Get some advice on how to neutralize them.
Wild Apricot
APRIL 15, 2013
'What piece of advice has resonated with you and transformed your work? Here are a few pieces of advice that might apply to nonprofits.
Eric Lanke
APRIL 15, 2013
'image source Read an interesting blog post about the changing nature of music industry. According to the author, after generations of working to make the music being produced more accessible, the industry is changing its focus to deliver the highest quality sound experience possible. The internet and the MP3 player has made music almost universally accessible, and so the market is switching to high fidelity as its primary value proposition.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Mariner
APRIL 24, 2013
'April 24, 2013. Doesn’t matter if you’re Bill Gates, Sheryl Sandberg or Jane Doe, you’ve got 24 hours a day to get anything and everything done. Today’s volunteers, squeezed by a tight economy, mom and dad both working while seeking a “balanced” life, find opportunities to spend time outside of family and job scarcer and scarcer. And when available, that time rarely exceeds an hour or two here and there. read more.
Virtual
APRIL 18, 2013
'As standards initiatives develop, a fork in the road that many hit is the question on whether to formally incorporate the entity or continue operating under a more informal structure, often referred to as a “promoter-adopter” model. While no one likes to pay legal fees, the reality is that incorporation carries with it significant benefits [.].
YourMembership
APRIL 11, 2013
'Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Every post shouldn’t be about what you are doing and what you think. Showcase your members. Let them shine. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere.
Spark Consulting
APRIL 23, 2013
'Sharing another outstanding Slideshare presentation, this one from Hubspot on their company culture: Culture Code: Creating A Lovable Company from HubSpot All-in-one Marketing Software. Some of my favorite observations include: Amazing people are more easily attracted with a great culture. (Paraphrasing) Organizations still operate as if money mattered most, the Internet hadn’t been invented, and amazing people will be happy if they just have a job.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Expert insights. Personalized for you.
195 
Let's personalize your content