YourMembership

MARCH 2, 2016

ASAE: The center for Association Leadership recently announced YourMembership as a Strategic Partner in their Alliance Partnership Program. We at YM are very excited to be contributing to research programs, charitable causes and more through this partnership in support of associations across the country. Reggie Henry, CAE, the CIO of ASAE, gave us the honor of recording his thoughts on the partnership with YM and the future of technology within ASAE.

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Video Technology Products Leadership 199

Reid All About it

MARCH 25, 2016

Many of you have thanked me for putting together this list each week so I’m going to keep doing it. If your organization offers professional development for the association community, please send me the link via email or Twitter. Tue 3/29 at 1:00 p.m. Eastern DT* – Educating Volunteer & Professional Trainers. Your speakers are subject matter experts, but they’re probably not trained in adult learning.

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LMS Pennsylvania Committee Email Marketing 170

Wild Apricot

MARCH 31, 2016

Next Monday is the start of our Membership Growth Online Summit. It's going to be the biggest webinar event we've ever held. In other news, our Chief Architect also has a full update on Solution Splitting, an internal project that's been in the works for 2 years.

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Higher Logic

MARCH 31, 2016

It’s spring, which means it’s time to fine tune your community. What aspects of your community can you improve? Are there any nagging issues you’ve been meaning to work on? If you run a community, you constantly have to balance two big groups: your members’ needs and your organization’s needs. When deciding what parts of your community need tweaking or a check-in, consider the overlap between those two groups.

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Directory Library Review Revenue 120

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Socious

MARCH 3, 2016

In the past, organizational innovation came from the spark of an idea applied to a well-funded research and development panel. The organization hatched the idea, grew it, and presented it all on its own timeline. This is no longer the case. Growth, engagement, and even the creation of ideas themselves is now fueled by faster processes and the closer interactions between companies and their customers, partners, and professional associations.

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Innovation Process Organization Association Management 122

YourMembership

MARCH 7, 2016

Analytics You Don’t Want to Miss. In the highly competitive association world, member data is a vital asset that you should be putting to work. Far too often, we underestimate the value of data we have at our finger tips, and overlook some key reports that make our ROI soar. If you are using a Membership Management Software (MMS) system, you have tools at your disposal that can help turn the tide in your membership efforts, and it can really come down to something as simple as running the correc

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Recruiting Recruitment Membership Management Report 150

Reid All About it

MARCH 25, 2016

Many of you have thanked me for putting together this list each week so I’m going to keep doing it. If your organization offers professional development for the association community, please send me the link via email or Twitter. Tue 3/29 at 1:00 p.m. Eastern DT* – Educating Volunteer & Professional Trainers. Your speakers are subject matter experts, but they’re probably not trained in adult learning.

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Wild Apricot

MARCH 22, 2016

You have success with attracting new members, it’s the retaining them bit that needs some work. Wait a minute… you already have some super-members who’re extremely passionate about your organization. They’re loyal and willing. So what’s the problem exactly? Well, do you have a killer onboarding process?

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Higher Logic

MARCH 30, 2016

Usually, when you tweet a 140 character rant at a public transportation account, nothing happens. If you’re lucky, you’ll get retweeted by someone else. But most likely your tweet just ends up in a feed with dozens of other similarly angry tweets venting about delays and congestion during rush hour. But what happens if the agency tweets back? And it’s with the truth?

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San Francisco Guidelines Products Education 131

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Socious

MARCH 31, 2016

In many associations, members look to the board for a stamp of approval. When your board noticeably supports something, your members view that initiative as important because it has the support of the ruling body.

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How To Association Management 129

Aaron Wolowiec

MARCH 30, 2016

Emily Thomas. Q & A with Emily Thomas, assistant director and membership manager, Association of Outdoor Recreation and Education. Q: Would you rather sky dive, bungee jump or climb to the top of the Golden Gate Bridge, and why? A: Bungee jump. It’s a bucket list item of mine that gives me butterflies just thinking about it! Q: If you could live someone else’s life for a day, who would it be, and why?

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Content Social Media Course Membership Management 126

Virtual

MARCH 30, 2016

We’ve all had them. The employee who had everything going for them on paper during the interview process, then turns out to be a nightmare. Associations often feel particularly challenged in this respect—feeling that constraints on salary or “perks” compared with non-profits relegate them to be less selective on hiring. But hiring for fit isn’t about money—it’s about having the right selection process.

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Strategy Analysis Review Process 109

Reid All About it

MARCH 24, 2016

“Innovation” is such a buzzword now that I wouldn’t blame association execs for tuning out when they hear it. But I like Jim Carroll’s slant on it: “Innovation is all about adapting to the future.” Now, that’s something we can work with. Jim Carroll is the opening keynote at the digitalNow conference which will take place in less than a month (April 21-23) in Orlando.

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Innovation Industry Conference Revenue 204

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Wild Apricot

MARCH 19, 2016

The 4th day of our Membership Growth Online Summit is all about Millennials! Join Sarah Sladek as she talks about how to reach this demographic. How to Turn Millennials into Members You know there’s a lot of opportunity with attracting a younger.

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millennials How To Strategy 151

Higher Logic

MARCH 28, 2016

Your community is a platform for your members to voice so many ideas … but not some. Antitrust laws are a combination of federal and state laws designed to regulate how businesses operate, in order to keep competition fair for consumers. But depending on your industry, members can get in some sticky antitrust situations if they begin talking about pricing, wages or other insider information.

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Education Guidelines Tips Price 156

Mariner

MARCH 29, 2016

Just back from the ASAE’s Great Ideas Conference where I attended the pre-event workshop on The Membership Economy led by Robbie Kellman Baxter the author of one of my new favorite books (a must-read!) Guess what? You hear her for free.

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Conference 100

Aaron Wolowiec

MARCH 29, 2016

Jessica Pettitt. This month’s guest blog post is by Jessica Pettitt , a diversity expert, educator, speaker and consultant with Good Enough Now. Last summer I attended my first ASAE Annual Meeting. I swam in the hallways of the Detroit Convention Center looking for the correct bus back to one of the many host hotels while trying to network, build business leads and learn about association trends.

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Eric Lanke

MARCH 28, 2016

There's an analogy I like to use when describing what it's like to manage an association. It's like working on the engine of your car, while you're driving it down the freeway at 70 miles per hour. By which I mean that it has been my experience that association professionals always seem to be working on the under-performing systems that they rely on to produce member value and benefits.

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Newsletter Leadership Course Project 100

Reid All About it

MARCH 15, 2016

This article was originally published in the Association Executives of North Carolina’s Success By Association magazine, February 2016 issue. ~~~. Social media is a great way to connect with others, find and share resources, and build a community. But how do you find time to manage it? At a recent AENC Technology Roundtable , I told my fellow attendees about two time-saving social media tools I couldn’t live without: Hootsuite and Buffer.

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Social Media How To North Carolina Directory 174

Wild Apricot

MARCH 18, 2016

How active are you in Social Media? Maybe a better question is, how has your ROI been with Social Media? The first step to turning a great ROI on Social Media is to have a great strategy. Join the Membership Growth Online Summit to hear Amy Sample Ward share her social media strategies.

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Social Media Sample Strategy 154

Higher Logic

MARCH 24, 2016

What happens when a member posts a negative or inflammatory comment in your community? Negative comments, or "detractors," in your community aren’t a bad thing -- you shouldn’t shy away from tension if you want an interesting, valuable and relevant community. In fact, negative comments are usually a great opportunity for an organization to demonstrate transparency and a culture of openness in a controlled area, rather than in places like Facebook, LinkedIn or Yelp where you have no control.

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Guidelines Social Media Products Process 139

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Optimist Consulting

MARCH 27, 2016

I recently read an interesting report, Leading Engagement from the Outside In*, which offers an alternative view to traditional member engagement activities and metrics when considering levels of member engagement with an organisation. Some membership organisations develop programmes, products, events or even services that they think members need, without involving them in their development.

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Case Study Survey Member Engagement Report 100

Socious

MARCH 25, 2016

We know you're busy, so try to make your life easier by compiling the best online community management articles from around the web right here on our blog each week. This week, our favorite articles focus on providing our readers with tips for online community management.

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Resources Tips Association Management 125

Virtual

MARCH 24, 2016

Spring brings so many good things. Spring training for baseball. Better weather here in Boston. And for me, as a financial expert, the fun of tax time. As our clients approach tax time, I typically get questions like, “What’s new with the IRS?” Because in taxes, even something as simple as changing your address can generate the need for some hefty paperwork.

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Boston Organization Association Management 100

Reid All About it

MARCH 4, 2016

Here’s a list of upcoming free education for the association community. Set aside an hour next week for your professional development. If we want to thrive, personally and professionally, we must stay curious and keep learning. If you can’t attend the live webinar, go ahead and register if the topic interests you. Most webinar hosts send a link to the recording to all registrants.

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Social Media Revenue Education System 150

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Review