Reid All About it
AUGUST 19, 2014
'Before Google makes an acquisition, the target company must first pass co-founder Larry Page’s toothbrush test: Is the company’s product or service used regularly to make people’s lives better? How does your organization live up to that test? Do your clients or members depend on something you provide to do their jobs? Does that product/service improve their professional or personal lives?
Wild Apricot
AUGUST 20, 2014
'Are you having trouble recruiting and engaging Gen Y or Millennials? Here''s a look at our compendium of 10 resources – our Ultimate Guide to Connecting With & Recruiting Younger Members.
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YourMembership
AUGUST 21, 2014
One of the great things about attending the ASAE Annual Conference is that for a few days you get the opportunity to be totally immersed in all things associations, and this year was no exception. From the trade show to the education tracks, to the networking opportunities (rain or shine!) it lived up to its billing as the “not to be missed” event of the year.
Aaron Wolowiec
AUGUST 19, 2014
'A friend of mine was lamenting the other day that soon she’ll have fewer health care benefits. Looking to cut costs, her employer switched health care plans and decided to eliminate some “frills.” But the kicker: She’ll be paying more. Unfortunately, as businesses continue to recover from the recent economic downturn, and now with the introduction of the Affordable Care Act, this scenario will probably become more common.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Eric Lanke
AUGUST 18, 2014
'image source This post is part of a series in which I''m analyzing the efforts of my organization to define and embrace core values through the rules for doing so defined by Francois Nader, CEO of NPS Pharmaceuticals. For the full introduction, go here. + + + Here''s Nader''s first rule again, along with what he says about it in his HBR blog post : Define the values in simple, sixth-grade language.
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Jamie Notter
AUGUST 19, 2014
'I attended a good session at the ASAE conference about pricing. It was not a ton of new information, but it did provide a good reminder about the importance of value-based pricing. That is, consider what alternatives your customer has, and then compare the value they get from those alternatives with the value they get from your offering. That will help you set pricing.
Association Adviser
AUGUST 18, 2014
'Why you should always go in person and share a ride. Plus, ten ways association events are better than they used to be. The post The Power of Live Events (and Shuttle Buses) appeared first on. For more about this topic, click on the headline.
Velvet Chainsaw
AUGUST 20, 2014
'What can Bruno Mars teach us about audience engagement for our ballroom experiences? Plenty. Earlier this week, I witnessed 7,000 participants (from Linksters to Boomers) stand, clap, sing and dance for 75 minutes at his sold-out Denver Moonshine Jungle concert. If you saw his performance at the 2014 Super Bowl halftime, you already know the enormous talent that’s packed into this five-foot tall young man.
Wild Apricot
AUGUST 18, 2014
'Want to join our Small Membership Advisory Community? Here are details on our conference call series and community forum.
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Jamie Notter
AUGUST 18, 2014
'At the recent ASAE Annual Meeting, I had the pleasure of presenting with Sandra Giarde and Mark Alcorn on the subject of dealing with “turbo bullies” on your Board of Directors. Sandra is a CEO and Mark is legal counsel, and they both have had first-hand experience with volunteer leaders in associations who have been pretty horrible. I am not talking about failing to read their board books ahead of time or getting a little too drunk at the annual meeting.
Association Adviser
AUGUST 18, 2014
'Exclusive Association Adviser interview with John Graham, president of ASAE The Center for Association Leadership. ASAE, which supports the interests of more than 21,000 association executives and. For more about this topic, click on the headline.
Vanguard Tech
AUGUST 20, 2014
'This guest post is by Kim Howard CAE from Write Communications, LLC. Connect with Kim on Twitter at @kimhowarddc or by email. Let’s be honest: associations are filled with fiefdoms. Everyone is in charge of an area they believe is crucial to the association’s mission, and it all collides when each department wants to be represented in one place: the homepage of your association’s website.
Associations Now
AUGUST 20, 2014
'Intros, welcomes, recognition: The keys to driving online community engagement are all about people, not technology. One association community manager shares her common-sense approach. If nothing else, by the end of an icebreaker at the start of a group meeting, the people in the room have at least one thing in common: They all lived through the icebreaker and whatever awkwardness or silliness it might have brought.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Jamie Notter
AUGUST 20, 2014
'It feels like only yesterday that I made the shift from my original blog to the current JamieNotter.com (check out the full screenshot of Get Me Jamie Notter from back in the day–remember TypePad?). In fact, it’s been more than a year since I removed the “get me” from the domain name. But now that Maddie and I have created Culture That Works LLC (and our corresponding new web site ), I’m going to revise JamieNotter.com one more time.
Association Adviser
AUGUST 19, 2014
'The term "attendee" is outdated. At today’s meetings, "participant" is a much more accurate term. That’s because today’s participants are more engaged in the meetings experience than ever. The post. For more about this topic, click on the headline.
Velvet Chainsaw
AUGUST 21, 2014
'You can transform your conference or event into one of the best in world by using brain-friendly strategies. And you can help your event participants transform their personal and professional lives by applying the current science to your event. Three Levels Of Change Require. Putting the neuroscience to work for your conference or event requires a three step process. 1.
Associations Now
AUGUST 18, 2014
'A new report from two exhibition industry organizations details how young professionals choose an event to attend and what they seek out once they’re there. What do millennials want out of your meeting? Pretty much what all attendees want—information. This is according to a new study from the Center for Exhibition Industry Research and the Society of Independent Show Organizers that examined the experiences young professionals seek when attending business-to-business exhibitions and how they de
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Membership Marketing
AUGUST 19, 2014
'Last week I had the opportunity to present at the ASAE Annual Meeting with Greg Melia and Krista Barnes on the opportunities and challenges associations are seeing with hybrid membership models. I also wanted to share the information and slides here. Hybrid membership models take a long term marketing concept called product line extension and apply it to an association’s membership product.
Association Adviser
AUGUST 19, 2014
'There’s another audience besides members that deserves some TLC: new association staff. These are the people who take care of the day-to-day operations that sustain an association, so it’s important. For more about this topic, click on the headline.
Velvet Chainsaw
AUGUST 18, 2014
'It’s smart. It’s social. It’s green. It’s a movement towards a sharing economy. And the direction your next-gen attendee is headed. Collaborative consumption is about shared access to products and services. Sharing goods and services is considered smart, social, green, and aligns with the values of your next-generation conference participants. Time magazine has identified it as one of the “10 Ideas that will change the world.
Associations Now
AUGUST 22, 2014
'Meeting crashers are skipping the formal registration process and are instead lurking at parties, at bars, and in lobbies to get face time with your registered attendees. How can you deal with the issue and avoid a loss of revenue? I’m sure that many of you have seen movie Wedding Crashers. But just in case you need a refresher or an introduction, actors Owen Wilson and Vince Vaughn star as a pair of divorce mediators who frequently “crash” wedding parties, complete with elaborate cover stories
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Beth Kanter
AUGUST 21, 2014
'Photo Credit: Tristan Hanson. Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones.
Association Adviser
AUGUST 18, 2014
'Surprise! Reward Attendees With the Unexpected Samantha Whitehorne Associations Now The Hidden Qualities and Tiny Tricks That Make Someone An Influential Leader Vivian Giang Fast Company The. For more about this topic, click on the headline.
Velvet Chainsaw
AUGUST 22, 2014
'We are sending the wrong message with the majority of our organization’s learning opportunities. Our programs often end with a certificate of completion, CEU credit or some type of recognition. It implies that the learner is done. The learner has arrived. That learners have completed all that is required of them. The Real Work. The real work actually begins when the education session ends.
Associations Now
AUGUST 19, 2014
'Now more than ever, event attendees are in need of a charge—specifically of their laptops, tablets, and mobile devices. Event companies are working on solutions like charging lockers, but planners should be asking themselves deeper questions about this growing challenge. My trip to the ASAE Annual Meeting & Exposition in Nashville last week was defined by two things: music and recharging my batteries.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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